their supply chain and leverage the power of sport to change lives. The role of government‚ business‚ communities‚ politics‚ media are all shifting and therefore Nike needs to shift too. Nike has a desire to develop greener‚ smarter and better products‚ communities and economies which is why “innovate for a better world” is important. Nike challenges and empowers their designers to consider the environmental impact of everything that are involved in developing a product. Their design called “considered
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Introduction …..……………………………………………………….. Page 3 Nike history ….………………………………………………………... Page 3-4 Marketing ….…………………………………………………………. Page 4-6 Nike factories ………………………………………………………….. Page 6 Nike financial results ………………………………………………….. Page 7 SWOT analysis …………………………………………………………. Page 8 Conclusion ……………………………………………………………… Page 9 Bibliography…………………………………………………………….. Page 10 Nike – Just do it Today Nike is a multinational corporation and also the leading
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Management” NIKE Introduction- The company was founded on January 25‚ 1964 as Blue Ribbon Sports by Bill Bowerman and Phil Knight‚ and officially became Nike‚ Inc. on May 30‚ 1978. Nike markets its products under its own brand‚ as well as Nike Golf‚ Nike Pro‚ Nike+‚ Air Jordan‚etc. Nike is the leading maker of athletic shoes‚ equipment and apparel. Nike products cover a broad range of sports including basketball‚ football‚ running and soccer. Sneakers made by Nike are sold for $40-$200
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Mrs. Scheuerman Emerging Technology 9 February 2015 A Closer Look at Sweatshops Sweatshops are work environments that have three major characteristics—long hours‚ low pay‚ and unhealthy working conditions. Sweatshops may also have rules that restrict workers ’ freedoms‚ including limiting bathroom breaks and even conversations with fellow workers. At its worst‚ violence is used against sweatshop workers. Sweatshops have been a factor in the production of goods around the world for centuries
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NIKE Executive Summary Nike Inc. founded in 1962 by Bill Bowerman and Phil Knight was first named Blue Ribbon sports. Their goal was to distribute high quality Japanese athletic shoes to American consumers in an attempt to compete with Germany’s domination of the athletic wear at that time (Adidas and Puma). Nike manufactures and distributes athletic shoes at every marketable price point to the global market. More than 40% of sales come from athletic apparel and sports equipment
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Nike’s mission statement is simple: To bring inspiration and innovation to every athlete in the world. If you have a body‚ you are an athlete. (NIKE) Nike originated because of two men‚ Bill Bowerman and Phil Knight. Bowerman was the Track and Field coach at the University of Oregon‚ while Knight was one of his runners. Bill Bowerman wanted to design shoes for his runners that would maximize their performance. Upon Graduating‚ Knight felt that high performance running shoes could be produced in
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50219 BBS 3FA CASE SUMMARY & HIGHLIGHTS Formation of Nike In 1958‚ Phil Knight came realised the need of a good American running shoe and started working on his idea. In 1964‚ he along with Bowerman formed an athletic shoe company and called it Blue Ribbon Shoe (BRS) company. In 1971‚ they developed a distinctive trademark and a new brand name and this is how Nike came into existence. Exceptional economic performance Nike grew at an amazingly fast pace with profits growing from $10 million
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looking for a way to cut costs and increase profits. Many companies that manufacture clothes use sweatshops‚ which allow for cheap labor costs and few rules controlling working conditions and overtime regulations. Many clothing and footwear companies have been linked to these sweatshops‚ where the working conditions are so bad that in some cases the workers will commit suicide at work. Sweatshops will usually exist in countries that have few laws in place that protect the workers or the environment
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"Free Exchange for Mutual Benefit: Sweatshops and Maitland ’s "Classical Liberal Standard" " Thomas Carson ’s article criticize Ian Maitland ’s arguments in defense of sweatshops‚ based on Ian ’s view of "the Classical Liberal Standard" published in 1997‚ in the Brithish Academy of Managment Annual Conference Proceedings. Ian ’s central thesis‚ is a defence of the sweatshops in the poor countries in the third world‚ statinig that "A wage or labor practice is ethically acceptable if
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particular is the use of cheap foreign labor‚ forcing people to work in sweatshops to aid in making more money. Sweatshops are defined as a factory or workshop‚ especially in the clothing industry‚ where manual workers are employed at very low wages for long hours and under poor conditions. In 1996‚ after Charles Kernaghan and the National Labor Committee revealed that Kathie Lee Gifford’s
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