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    not wanting to play with it or pet it. And on the otherhand‚ some people just aren’t the animal type‚ others could be allergic. Bringing your pet to the office is a big red flag in my opinion. First off it just doesnt seem very professional to bring an animal to a place of business. Secondly‚ according to the second paragraph of the article‚ "Against Bringing Dogs to Work"‚ its

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    Duncan Rice Fox Writing and composition 1/12/2015 The Company Man Analysis In the essay “The Company Man‚” the author‚ Ellen Goodman‚ expresses her feelings towards the man Phil. Throughout the selection‚ Goodman uses a plethora of rhetoric devices to convey her attitude from the perspective of the narrator‚ Phil’s wife‚ towards Phil. Goodman portrays her disdain towards Phil and the workaholic lifestyle that he led. Goodman shows her disdain as early as the first sentence where she says “finally

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    Brand Extension

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    INTRODUCTION………………………………………………………………... IMPORTANCE AND NEED OF BRAND EXTENSION……………………... ANSOFF’S GROWTH SHARE MATRIX……………………………………... TYPES OF BRAND EXTENSION……………………………………………… ADVANTAGES & DISADVATAGES OF BRAND EXTENSION…………… EXAMPLES FROM CORPORATE……………………………………………. CONCLUSION…………………………………………….................................. REFRENCES……………………………………………………………………… 3 4 5 7 9 14 16 17 INTRODUCTION Definition: Brand extension is a marketing strategy in which a firm marketing

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    fossil brand

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    PRODUCT GROUP BRAND: FOSSIL FOSSIL BRAND Founded in 1984‚ the Fossil brand was the springboard for everything the company has become for more than a quarter of a century. Fossil prides itself on its commitment to American vintage inspiration. This commitment has allowed for a strong retail presence globally‚ with more than 400 retail locations‚ 4‚000 wholesale locations and 13‚000 employees worldwide. Alongside the Fossil Brand‚ the company is constantly developing its multi-brand portfolio.

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    Properties of Light

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    Properties of Light Purpose: The ideal purpose of this lab activity is to investigate the relationship between the frequency of the light (color) and the energy produced by different colors of light. Other purposes of this experiment include calculating the proper current for each LED‚ measuring the evaporation rate of rubbing alcohol‚ and being able to discuss the outcome of the relationship in light energy and the color of the light producing the energy. Materials: Light Emitting Diodes

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    Brand Extension

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    Brand Extensions Brand extension is a marketing strategy according to which a company marketing a product or a service launches a new offering (product or service) that is related to the one of the existing brands of the company‚ but offers different benefits and/or targets a different segment. Organizations use this strategy to increase and leverage upon their brand equity. When a firm is introducing a new product‚ it has the following 3 choices on branding: 1. Developing a new brand for the

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    “The Company Man” Rhetorical Analysis In the 1970’s Ellen Goodman wrote “The Company Man”. The purpose of Goodman’s piece was showing through an irony filled short story what matters in life as opposed to what should actually matter. She conveys this purpose towards her audience through the arrangement in her writing‚ the constant repetition of numbers‚ omission of last names and first names. Another rhetorical device she uses is irony and the use of limited quotations in her piece.

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    Green Mountain Resort

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    Green Mountain Resort Green mountain resorts issues were related to staffing and problems with turnover. The management had worked hard to get employees that would be willing to stay no matter that the location of the resort was not the best area of the state. The employees did not have the availability of promotions and advancement. Once they were trained they would move to the larger resorts leaving behind the staff that was not properly trained yet. This is the main problem with staff turnover

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    Hands-on Group Excel Project April 16‚ 2014 Camesha Vera‚ Nadia Ferrari‚ Shuo Sun‚ Jiashun Hu‚ Siddhant Dutt‚ YuXin Xing Alliant University IST 6010 Professor Kumar The US Census Service is need of analysis for some recently released data‚ pertaining to housing in the Boston Massachusetts area. The reports generated from this analysis will be completed using an Excel spreadsheet. Excel features calculations‚ graphing tools‚ pivot tables‚ “what if “ scenarios‚ along with other data analysis

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    Gander Mountain Analysis

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    Gander Mountain’s Website Introduction Gander Mountain has a tremendous website. Not only is it easy to navigate from page to page‚ but it also catches the viewers eye. Many of the pages on their website will have suggestions‚ consumer reviews‚ and knowledge about the specific product. They also list alternative products that would also fill the consumer’s needs. They have an interesting way the company utilizes e-business‚ has a specific target market for a variety of products‚ as well as

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