Introduction For this task the author will be discussing the factors which influence the travel and tourism industry and defining the marketing mix. Marketing; The term marketing is a complex management tool and can be defined many ways. Marketing can be defined as being all about getting the right products to the right customer at the right time; in general the term marketing is the action or business of promoting and selling products and services. Marketing is based on thinking about
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Questions: How long are these typically? What kinds of current information do you want? 1. Statement of the Problem: Problem: Italy is falling short in terms of tourism numbers. We want to boost tourism numbers by encouraging more tourists from a younger generation. History of the issue: Italy has been in the top five most popular tourist countries based on the amount of arrivals in a given year for the past five years. Current Information on the issue: Intended Outcome of the Planned Campaign:
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Term paper On Tourism in Bangladesh On ENG 101 Submitted to Farhana Zareen Bashar Lecturer Dept. of English East West University Submitted by Name:Marufa khan ID :2009-3-10-043 DEPT:BBA Submission Date: East University West Introduction Tourism is often synonymous to traveling for pleasure and education. It is also a business of attracting tourists and providing for their accommodation and entertainment. In many countries‚ tourism is an industry for earning Inland Revenue and foreign exchange
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Cultural tourism is referred to the kind of tourism‚ which is concerned with the culture of a specific region or country‚ particularly in the arts. It basically focuses on the traditional communities that have diverse customs as well as the forms of art and the distinct social practices that distinguish a certain culture from the others. It would include tourism in the urban areas and even the historic and large cities‚ including facilities like theaters and museums. It also includes this in the
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HOSPITALITY INDUSTY PROFESSOR: TANYA JOYNER DATE: MARCH22.2013 TEST: CHAPTER 9 NAME: LU QIONGQIONG(JENNY) 1 what can tourism be defined as? Tourism can be defined as the idea of attracting‚ accommodating‚ and pleasing groups or individuals traveling for pleasure or business. It is categorized by geography‚ ownership‚ function‚ industry‚ and travel motive. 2 business travels has increased in recent years due to what? Business travel has increased in recent years as a result of the growth
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Sustainable Tourism in Kumarakom – A Case Study Background kumarakom is situated on the banks of the Vembanad Kayal (backwater)‚ 10 km. west of the Kottayam District Head Quarters in Kerala. Kumarakom‚ a backwater tourism hub is gaining strategic place in on the tourist map due to its natural charm and aesthetic beauty. Tourism development in Kumarakom started with the lease of KTDC land in the bird sanctuary area to Taj Kerala Resorts Limited in the 1989. Tourism has developed rapidly in the area
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What is Tourism? 1. Tourism is the temporary movement of people to destinations outside their normal places of work and residence‚ the facilities created to cater to their needs 2. The tourism and tourism sector is a broad range of economic activities and services‚ all-encompassing term which includes accommodation‚ catering‚ transport and ancillary services. It is multidisciplinary. Transport for tourism (MTR ‚ BUS) 1.Related to cost and speed 2.No direct intrinsic value 3.Cost rather than
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Nepal is one of the most desired tourist destination of all time. Due to these cultural norms and values‚ Nepal is a most profitable destination for tourism industry. Annually‚ the visitors arriving in Nepal have their varied purposes and they are almost always enthusiastic about spending their holidays in Nepal’s touristic sites and they have to be encouraged to do so through extensive marketing efforts by Nepal Tourism Board. Furthermore‚ Nepal’s traditional cultural values can also be used for the
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history going back to the 18th century where the idea for travelling for leisure‚ education or health purposes had an outbreak with the rise of the "grand tour" in Europe‚ which was called "the age of enlightenment". In conclusion of this rise in demand for tourism European destinations started developing themselves to be able to answer the needs of the tourists with facilities. However as it was the first stages of this idea of travelling abroad for tourism‚ these travels only appealed to wealthy
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Sustainable Tourism Final Exam Questions Q1: Discuss roles of Information Technology Communication Technology in the development of sustainable tourism in a destination 1. Tourism Marketing 2. Local Communities Participation in Tourism Development 3. Education 4. Increased Customer Satisfaction 5. Staff Training Q2: (a) List 5 challenges to sustainable tourism 1. Reducing Tourism Seasonality 2. Improving quality of Tourism Jobs 3. Minimizing Resource use and
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