http://www.imbaenergyclub.gr/2012/10/10/green-marketing-from-theory-to-practise/ By Karolos – Konstantinos Papadas PhD Candidate in Marketing‚ AUEB It has been noticed that during periods of recession or social change‚ megatrends such as “quality movement” (1970’s)‚ “globalization” (1980’s) and the internet (1990’s) emerge. In recent years‚ governments‚ NGO’s and agencies have been informing the citizens about the harmful consequences of human activity on the environment. Environmentalists are
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Polluter Corp. Polluter Corp. is a company that operates three plants in the United States. They make different cleaning products which are sold to customers. The U.S. government sells or gives out emissions allowances to companies‚ including Polluter Corp.‚ which determines a set amount of pollutants and greenhouse gases a company can let into the environment. These are given out to help discourage pollution by companies. “EA’s” are assigned a year that a company can use in‚ and they also
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Atlantic Corp – case study | | | | Question 1: Is the acquisition of Royal’s Linerboard mill and box plants a sound strategic move? Yes. Atlantic corporation intends to increase its linerboard capacity‚ as it is a net buyer of linerboard. This acquisition of Royal by Atlantic Corporation would be a horizontal integration‚ which occurs when both the firm being taken over and the firm taking over are in the same industry and in the same stage of production. The linerboard industry
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CASE 1. COMTEC CORPORATION I. The Summary. The text tells us about the situation which took place with one of manufactures of microcomputers in Cambridge‚ Compec Corporation. It has some serious financial problems according to slow sales of its primary product (the Comtec 100 Microcomputer) in both domestic and international market. The president of the Compec‚ Dr. Daniel Needham made a decision to hire a seasoned consultant‚ Ms. Roberta Malcolm‚ to suggest recommendations for saving the
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Mercy Corps Introduction At the fourth biennial Mercy Corps leadership conference in November 2006 executive leadership described the well-known‚ internal complications at Mercy Corps as a large organization ($194 million budget in 2006) that “has to focus on two core areas: international relief and development” (Grossman & King‚ 2008). The status of the organization was examined in detail by the Harvard Business School case study and a number of problems were revealed. This analysis is based
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Chapter 3: 1. What was the greatest attraction at the home plantation? The greatest attraction at the home plantation was the large and finely cultivated garden. 2. How were the slaves kept out of the garden? 3. What were Colonel Lloyd’s prized possessions? They were his horses. 4. What happened if a slave told the truth? The slave that told the truth was sold to a Georgia trader. 5. What does the expression “a still tongue makes a wise head” mean? Chapter 4 1. Who succeeded Mr. Hopkins
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Iron Will is the Key to a Better Life What is the key to being successful? How can we succeed? When people talk about the way to succeed‚ they may emphasize that innovation and action are the conclusive factors. However‚ ignoring the importance of iron will makes people miss the success time after time. The indispensable factor is an iron will‚ which is also can be called the key to success. Iron will is different from ordinary will. “Iron” is the main point of this word. It emphasizes the
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DATE: December 7‚ 2012 TO: Polluter Corp. FROM: SUBJECT: Emissions Allowances Facts: Polluter Corp‚ has recently spent $3 million to purchase emission allowances‚ with a vintage year of 2012‚ in order to meet the need for additional EAs in the fiscal years 2010-2014. They will also need to sell EAs‚ with a vintage year of 2016‚ in order to offset the costs of the purchase. It is to my understanding that the need for EAs arose because of the significant amount of greenhouse gases emitted by
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Polluter Corp. (the “Company”)‚ an SEC registrant‚ operates three manufacturing facilities in the United States. The Company manufactures various household cleaning products at each facility‚ which are sold to retail customers. The U.S. government granted the Company emission allowances (“EAs”) of varying vintage years (i.e.‚ the years in which the allowance may be used) to be used between 2010 and 2030. Upon receipt of the EAs‚ the Company recorded the EAs as intangible assets with a cost basis
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The narrative piece written by Frederick Douglass is very descriptive and‚ through the use of rhetorical language‚ effective in describing his view of a slave’s life once freed. The opening line creates a clear introduction for what is to come‚ as he state‚ " the wretchedness of slavery and the blessedness of freedom were perpetually before me." Parallel structure is present here‚ to emphasize the sanctity he has‚ at this point in his life‚ associated with freedom and the life-long misery he has
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