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    being applied at McDonald’s? The 4 process strategies are: Process focus Repetitive focus Product focus Mass customization The process strategy being applied at McDonalds is a REPETITIVE FOCUS‚ although some argue that they also implement mass customization too. With over 95 billion customers served‚ McDonalds was focused in repetition with its facilities often organized by assembly or production lines; characterized by modules for many output options and fast service. It is more structured

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    years the company has faced quite a few changes with changing CEO’s three times in one year. As of September 30‚ 2012‚ McDonald’s has 34‚010 restaurants in 119 countries. Due to increased competition‚ a failing economy‚ and a changing environment McDonalds reported a loss in sales. How can McDonald’s adapt to changing market conditions to sustain the growth it once experienced? Michael Porter developed the five forces model for formulating organizational strategy that is applicable across a wide

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    Strategy of McDonald’s Global Strategy + Local Strategy “To provide unmatched consistency in operations in support of high product quality. This must be accomplished with adequate speed‚ low cost‚ and process innovation to accommodate changes in consumer tastes.” McDonald’s is well known for Big Macs‚ Cheeseburgers and Quarter Pounders. McDonald’s strategy‚ to develop snack-able items‚ fits with today’s busy consumers who don’t adhere to traditional meal patterns and are increasingly looking

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    McDonalds INTERNAL ANALYSIS8 The internal analysis of the firm describes the strengths and weaknesses the firm brings to its competitive environment. What resources or capabilities can a firm leverage against its competitors and/or to tap new markets? What weaknesses we might see that will handicap the firm in the future? You should perform the internal analysis using the value chain approach that we will discuss in class (see description below‚ as well). This approach consists of breaking the firm

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    Innovations at McDonald’s Indoor seating (1950s) Drive-through window (1970s) Adding breakfast to the menu (1980s) Adding play areas (late 1980s) Redesign of the kitchens (1990s) Self-service kiosk (2004) Now three separate dining sections Innovations at McDonald’s Indoor seating (1950s) Drive-through window (1970s) Adding breakfast to the menu (1980s) Adding play areas (late 1980s) Redesign of the

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    1. Which characteristics of McDonald’s production system have been most important in building its record of success and growth? McDonald’s operating system is built on the characteristics of guaranteeing uniform quality and service and maintaining it remarkably consistent across all units. It mainly focused on factors such as providing customers with pleasant experience‚ fast service and tasty and inexpensive food. McDonald’s took several measures to ascertain consistency across units. In their

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    each store. McDonald’s recognizes the value of their employees and thus their personnel strategies work to attract‚ develop‚ and retain a highly competitive workforce. Employees are offered a plethora of benefits and opportunities for both financial rewards and recognition. See Appendix A for a complete listing of benefits and awards offered to McDonald’s employees. Promotion usually occurs from inside the organization where employees increase their training and responsibilities as they move

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    90-77381-16-3; pages 49-56. 6. J. Schreurs‚ R.Moreau: “The EFQM self-assessment model in e-learning quality management.” In Proceedings of Conference EDEN2006 Wenen 15-17 June 2006. Pages 233-238; ISBN 963 06 0063 3 7. S.Ten Have: “Key managements model”. Financial Times Prentice Hall 2003. 8. www.efqm.org Authors Prof. Jeanne Schreurs Universiteit Hasselt Campus Diepenbeek‚ Agoralaan-Gebouw D‚ 3590 Diepenbeek jeanne.schreurs@uhasselt.be Rachel Moreau Universiteit Hasselt Campus Diepenbeek‚ Agoralaan-Gebouw

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    References: Edström. A.‚ & Galbraith‚ J.R. (1977). Transfer of managers as a coordination and control strategy in multinational organizations Egelhoff‚ W.G. (1984). Patterns of control in U.S.‚ U.K. and European multinational corporations. Journal of International Business Studies‚ Fall‚ 73-83 Fatehi‚ K. (1996). International Management‚ New Jersey: Prentice Hall. Geringer‚ J.M. & Hebert‚ L. (1989). Control and performance of international joint ventures. Journal of International Business Studies‚

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    Table of Contents STAGE B: ASSESSING THE PRELIMINARY LEVEL OF CONTROL RISK 2 ASSESSING CONTROL RISK 2 Assessing control risk below the maximum level 5 Assessing Inherent Risk …………………………………………………………………………………………..…………………5 Relationship Between the Assessments of Inherent and Control Risks…………………………..……..……6 Identifying Specific Controls Relevant to Specific Assertions………………………………………………..……..6 Types of Control Activities that Relate to Financial Statement Assertion……………………………..……..7 STAGE C: OBTAINBING EVIDENTIAL

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