Mascara is a cosmetic commonly used to enhance the eyes. It may darken‚ thicken‚ lengthen‚ and/or define the eyelashes. Normally in one of three forms—liquid‚ cake‚ or cream—the modern mascara product has various formulas; however‚ most contain the same basic components of pigments‚ oils‚ waxes‚ and preservatives. Definition The Collins English Dictionary defines mascara as "a cosmetic substance for darkening‚ curling‚ coloring‚ and thickening the eyelashes‚ applied with a brush or rod." The
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COMETIC INDUSTRY Cosmetics (colloquially known as makeup or make-up) are care substances used to enhance the appearance or odor of the human body. They are generally mixtures of chemical compounds‚ some being derived from natural sources‚ many being synthetic. In the U.S.‚ the Food and Drug Administration (FDA)‚ which regulates cosmetics‚ defines cosmetics as "intended to be applied to the human body for cleansing‚ beautifying‚ promoting attractiveness‚ or altering the appearance without affecting
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Mobile financial services‚ also referred to as mobile money‚ mobile payment‚ mobile banking‚ mobilemoney transfer and mobile wallet generally refer to payment services operated under financial regulationand performe from or via a mobile device. Although financial institutions and credit cardcompanies have implemented solutions [1] that provide mobile access to their services‚ in 2011‚ a number ofmobile communication companies‚ such as mobile network operators‚ major telecommunications infrastructure and handset multinationals such
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Social media has distorted the views and minds of young women in our society today. Due to being of the female gender‚ the author of Mascara‚ Aurelie Sheehan‚ empathizes with women by diving into the routes and tasks of their everyday lives. When first skimming over and reading Mascara‚ the mind picks up a routine of young women getting ready for an event. Sheehan is attempting to portray and reveal to the reader that society has put a false image in the minds of young women—if they are not perfect
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Chair Sheehan discussed the current direction of the AAC and beyond. Over the years‚ the AAC has advised Metro’s Board of Directors on issues affecting all customers‚ including customers with disabilities. Chair Sheehan applauded the former Vice-Chair’s for all their hard work and indicated that he is eager to work with the new leadership. Additionally‚ he stated that the Subcommittee’s leadership has good judgment and given those areas stability. Chair Sheehan encouraged all members to take up
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This document is an article written about mascara hazards in 1985 by Deborah Blumenthal. Blumenthal is a registered nutritionist who writes on topics such as health and beauty. In this article‚ Blumenthal details the dangers of mascara and its application‚ while suggesting ways for women to wear mascara safely. Blumenthal was writing in an era where heavy eye makeup was the look women were striving to achieve. Beauty in the 1980s was centered around maximalism. Makeup looks involved bold eyeshadow
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Eyes” mascara advertises their new double brush tube that will magically give you glamorous‚ larger eyes. Being the first of its kind‚ advertisers claim that women must buy it and try it out. Such claim‚ that Falsies can create bigger eyes‚ amplifying lashes 360 degrees‚ is implicit because it cannot be verified. Women are born with varying eye shape and size that mascara alone cannot change. According to Potter‚ there are six different surface criticisms of advertising. This mascara ad contains
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Nelson 1 Nelson Dr. Mumpo ENGL 1102 18 September 2012 Fanatic False Dramatics! Is advertising so true? Sellers have to come up with a way for customers to buy their product. They have to praise their product to have customers thinking they have to have it. Many people turn to advertising because they know that it’s the best way to get their product known. Most of the time‚ the products are not as good as the sellers make it to be. Their advertisement is not so true‚ which could trick the
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In 1971‚ after nearly half a century of continuous innovation‚ Maybelline introduced a revolutionary‚ the first water based mascara in the world. Great Lash Mascara in its signature pink and green packaging. Maybelline Great Lash mascara‚ conditions the lashes as it thickens. Its lash-doubling formula glides on smoothly‚ and the lash building brush makes it easy to get a full lash look without clumps or globs. The formula is now
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How to Use an Eyelash Curler Properly with Mascara An eyelash curler is the perfect accessory if you want your eyes to look bigger‚ brighter and more dramatic. It is easy and simple to use this curler‚ if done correctly‚ and the way it is designed‚ enables the eyelash curler to curl the upper lashes‚ whether they are small or long‚ making them look fuller‚ yet natural. An eyelash curler can also curl fake eyelashes and is available in metal or plastic. How to Use an Eyelash Curler Technique
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