7.0 THE CREATIVE TABLE 1 : CREATIVE IDEAS 7.1 SOCIAL MEDIA The product’s take the action to rebranding its product to the users of internet (social media) such as Facebook whereby the user can have instant feedback toward the products itself. IMAGE 1 : PRODUCT’S FACEBOOK 7.2 RADIO We’ve planned to commercialize our products to the THR.FM radio. Item Description Gender Man and Women Length 32 Target Demographic Housewife ‚ Restaurant owners ‚ Food sellers Character / Narrator Malay language
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Q1. Identify the target market for the clothing retailer Jack Wills Jack wills is targeted at young people aged 18 and over‚ and most of them are university students. Julia Werdigier‚ August 20‚ 2012‚ article‚ Bottling the feeling of youth Q.2. Discuss how their marketing strategy is aimed at their target market. Product: Jack Wills really focus on the design of clothing and season or style change. For example‚ male range includes jackets‚ hoodies‚ smart shirts‚ t-shirts‚ underwear and trousers
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CONCLUSION 12 BIBLYOGRAPHY 13 ABOUT PUMA Puma is a sport brand created in 1924 In Germany by Rudolf Dassler the brother of Adolf “Adi” Dassler who founded the competitor ADIDAS. The company is specialised in Sports Goods‚ Puma makes Footwear‚ Apparel and Accessories. Right now PUMA has a big structure around all over the world‚ they have stores in 80 countries‚ like Spain‚ Mexico‚ Germany‚ USA (only 18 in US)... and Puma counts with more than 9000 people employed. Puma has an outsourcing
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Marketing Audit Report ____________________________________________________________ ____________ Cover Page ____________________________________________________________ ____________ Ashwin S. 1 Marketing Audit Report ____________________________________________________________ ____________ Executive Summary Because many surprises occur during the implementation of marketing plans‚ the marketing department must practice constant marketing control. Marketing control involves
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"We don ’t make a lot of the products you buy. We make a lot of the products you buy better.®" An Exemplar Marketing Company Executive Summary BASF the chemical company is a provider of chemicals that has operations on five continents selling intermediates to various different industries. Founded in Manheim Germany in 1865 BASF has continually been on the move growing its presence globally. Aggressive expansion in the 1960’s led to
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Ghosh Course Instructor MKT 301 (Marketing Management) BRAC Business School BRAC University‚ Bangladesh Subject: Submission of the Project Work on the Marketing Plan of McDonalds Dear Sir‚ With due respect‚ we want to state that‚ it was a great pleasure and honor for us to submit our project report of MKT 301 in the context of Marketing Plan of McDonalds in Bangladesh. Basically in this report we have tried to develop different Marketing strategies‚ like- product strategy
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VOLKSWAGEN MARKETING REPORT BY JOHN KENNEDY Introduction Volkswagen (abbreviated VW) is a German automobile manufacturer that was founded on the 28th of May 1937. The company was originally founded by the Nazi Trade Union known as the German Labour Front. At the time the majority of cars being manufactured in Germany were luxurious models that were very expensive. Adolf Hitler‚ the Chancellor of Germany‚ decided to sponsor the construction of a new state-owned factory that could produce a
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Question: Analyze the factors that prevented the development of a unified Germany state in the sixteenth seventeenth centuries. What were the three most important reasons that Germany did not become a state along the lines of France or Spain? Answer To Above Question The Holy Roman Empire (HRE) was the most powerful Kingdom during the middle Ages‚ but during the broken reign of the HRE‚ no strong centralized form of government existed. The kingdom was torn apart religiously and then the 30 Years’
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Strategic Marketing Management Assignment 1: Case Report George Smith 12102135 Introduction: In today’s world‚ it is almost a necessity to have access to some form of marketing management in order for a company to be successful. “Marketing is defined as an exchange between a firm and its customers…the customer wants something from the firm‚ and the firm wants something from the customer.” In this case‚ the company ASUS is trying to sell its new PadFone Infinity to the customers they
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food retailer in the UK including the leading own-label range. Also‚ the company offers a home-shopping service through ‘Tesco.com’ website. (Tesco PLC‚ 2012) This report will provide an insight into Tesco’s marketing strategy with its real marketing practices and activities‚ also recommendations will be made in regards to the marketing based strategies. CRITICAL FACTORS OF SUCCESS Tesco’s annual revenue has reached £42‚248 in the financial year 2011/2012. Three factors which we believe that have
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