Marketing Research Proposal Proposed Research Topic: A situational analysis of toothpaste industry Introduction: At present‚ several well-known brands in the domestic toothpaste manufacturers become increasingly competitive‚ such as Braun Oral-B‚ Colgate‚ Darlie and so on. Different toothpaste brand have their own different market strategy‚ for examples‚ there are products for different ages whereas some target the
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Security Issues in Smartphone Markets Are you buzzing about the new Verizon Blackberry Storm or the T Mobile G1? They are the new crave and everyone wants one right? What these owners many not know are the security risks that surround the raving technology. Most of the unawareness starts at companies and customers not placing more significance on security as smartphones get smarter. Although a smartphone may not be at greater risk than a PC‚ some security issues and risks are still present with
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Proposal to Board of Directors Direct Marketing Servicing By Team 3 Mario Reyes- Network Architecture Senior Manager Jason Kitchens- Software Architecture Senior Manager Joshua Fox- Information Security & Assurance Senior Manager Jeanine Phillips- Web Strategies Senior Manager 08 February 2013 Introduction to the Proposal’s Purpose and Content Direct Marketing Servicing Corporation is a medium-sized manufacturing company with 250 employees. It directly markets one product: unique
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Benefits and Advantages of Smartphones Today‚ you don’t literally have to carry your laptop or sit the entire day facing your desktop computer to perform all the tasks that you need to do. You need not have a wired telephone to do international calls either. With the constant technological innovations‚ almost everything is made possible with the use of a single‚ handy smart phone. But do you have even the slightest idea why these are called smart-phones? What makes smartphones smart? And what can one
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The Advantages of Smartphones Long time ago‚ people had to write a letter to communicate with each other and they sent it by pigeon post or messenger. Some of people wanted to make it easier. Therefore‚ they made some inventions such as telegraph‚ radio‚ telephone‚ and the newest is mobile phone. Now‚ Mobile phone has become an important thing for people. In fact‚ some of them consider that mobile phone is a part of their life because it supports their daily activities. They need it to keep connecting
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The Smartphone Revolution The Smartphone Revolution In present day‚ we live in a world where it is difficult to imagine our lives without smartphones. But very few of the smartphone users can truly make out how the evolution of this technology happened. Our generation has lived with these devices‚ for as long as we can remember that even for a 3 year old‚ a phone with “push” buttons looks like an antique. The question then becomes‚ how did smartphones come into being? And how smart they
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Abstract The production of copycat phones manufactured in China has a massive impact on the sales of major smartphone players. This paper will evaluate whether products have intellectual property (IP) rights to protect their designs in China in comparison to Australia. There are IP rights to protect designs in China – the patent law for outward design. However‚ even with the existence of IP laws‚ applicants are not fully protected because of: the weak IP law enforcement; the corruption that exists
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Comparative Business Analysis on Smartphones based on Google Android Platform URP Participant Department of Computer Science Viktor Shin Department of Mathematical Science Gerelmaa B. Teaching Assistant Department of Industrial & Systems Engineering Jungwoo Lee Advisory Professor Department of Management Science Jay Young Ohm Comparative Business Analysis on Smartphones based on Google Android
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MKTN 954 Marketing Research Professor Tom Tafolla Midterm Exam Developing a Marketing Research Proposal 84179 Marketing Research Proposal Kraft Food Healthy Snack Product Development for 50+ Market Introduction For years‚ Kraft Foods are hiring experts to conduct lengthy studies on a product’s marketability‚ visual and taste‚ all to sell you more foods stuffed with sugar‚ fat and salt. Now Kraft Food is blamed by publics it only
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surrounding the release of a new generation of a smartphone is tremendous. This fanfare is understandable because smartphones have evolved greatly from the originals‚ incorporating functions of media players and digital cameras while facilitating their use with touchscreens and high-speed data access via Wi-Fi and mobile broadband. These phones are obviously superior to the “bricks” of the old days‚ but as their market expands‚ so do the types of smartphones that become available to the public. Since
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