1. Unfreezing a fragmented Ogilvy & Mather out of the Ice Age. Charlotte Beers tries to turn around Ogilvy by implementing a strategy based on differentiation. However‚ Ogilvy’s organisation and culture are obstacles to this process. She has therefore to unfreeze the situation first to allow change to be implemented through a communal culture and a collaborative organisation. Evidence of a crisis are numerous: Major accounts have been lost (Amex); Revenues and earnings are in decline; Agencies
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1650) was a prominent Marathi Sant and religious poet in the Hindutradition in India..Tukaram was born and lived most of his life in Dehu‚ a town close to Pune city in Mahārāshtra. Tukaram was initiated without any intermediaries as the other saints usually were. He dreamt that he was initiated by the Lord Hari himself dressed as a Brahman. Tukaram continuously sang the praises of the Lord‚ he sang it in the form of abhangs which he wrote. These were in his mother tongue Marathi. The abhangs express
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Salem Witch Trials The infamous Salem witch trials began during the spring of 1692‚ after a group of young girls in Salem Village‚ Massachusetts‚ claimed to be possessed by the devil and accused several local women of witchcraft. As a wave of hysteria spread throughout colonial Massachusetts‚ a special court convened in Salem to hear the cases; the first convicted witch‚ Bridget Bishop‚ was hanged that June. Eighteen others followed Bishop to Salem’s Gallows Hill‚ while some 150 more men‚ women
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Introduction Railways are of great use to us. They were introduced into India by the English. Description There is an engine at the head of the train. Behind it there are several carriages. The engine and the carriage together are called a train. The train runs over a pair of steel rails. The rails are parallel to each other. They are placed on thick planks of wood. The planks ar called ’sleepers’. There are three classes of railway lines. The widest is called the Broad Gauge‚ the second is the
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Petway 1 Richard Petway ENGWR300 11 March 2013 w.c. 1‚166 Jewel of the Mather Sports Center I made my way across the parking lot‚ towards the entrance to the gym. As I reached the double doors I paused‚ then slowly turning‚ I attempted to take in as much of the outside view as I could. I saw a green meadow dotted with a few thoughtfully placed picnic tables‚ a few baseball‚ and soccer fields. I also noticed that this place is
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A newspaper is a periodical publication containing news regarding current events‚ informative articles‚ diverse features‚ editorials‚ and advertising. It usually is printed on relatively inexpensive‚ low-grade paper such as newsprint. By 2007‚ there were 6‚580 daily newspapers in the world selling 395 million copies a day. The worldwide recession of 2008‚ combined with the rapid growth of web-based alternatives‚ caused a serious decline in advertising and circulation‚ as many papers closed or sharply
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EN 102 Explanatory Essay Are genetically modified food beneficial or unsafe for us and our planet? Genetically modified foods are foods coming from genetically modified organisms (GMOs) which have had specific changes introduced into their DNA by genetic engineering techniques; they are usually genetically modified crops‚ or fish. They were first produced in 1983 after scientists discovered that DNA can be transferred between organisms in 1946. They were well received by the public back
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Ralegan Siddhi (Marathi: राळेगण सिद्धी) is a village in Parner taluka of Ahmednagar District‚ Maharashtra state in western India. It is located at a distance of 87 km from Pune. The village has an area of 982.31 ha (1991). It is considered a model of environmental conservation. The village has carried out programs like tree planting‚ terracing to reduce soil erosion and digging canals to retain rainwater. For energy‚ the village uses solar power‚ biogas (some generated from the community toilet)
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Man’s greatest achievement? Perhaps not‚ but can you afford not to read on when I am about to tell you about Essay? I find my self constantly drawn back to the subject of Essay. Cited by many as the single most important influence on post modern micro eco compartmentalism‚ it is yet to receive proper recognition for laying the foundations of democracy. The juxtapositioning of Essay with fundamental economic‚ social and political strategic conflict draws criticism from global commercial enterprises
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change is very important in our lives as it gives us new experiences whether it be positive or negative. Change can be explored in the poem “Remember me?” by Ray Mather‚ “My father began as a god” by Ian Mudie‚ “Originally” by Carol Ann Duffy and in the pros fiction “Sky high” by Hannah Roberts. The poem “Remember me?” by Ray Mather incorporates the theme of change throughout it and is further established by language techniques. The forms of change shown in the poem are physical and emotional
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