MALAYSIA AIRPORTS CORPORATE DIPLOMA IN AIRPORT MANAGEMENT STRATEGIC BUSINESS DEVELOPMENT INDIVIDUAL ASSIGNMENT Submitted to : Prof. Dr. Zaini Abdullah ------------------------------------------------- NAME: ZAINUDDIN ABU NASIR I/C NO: 630617-02-5109 Question Choose a business story from the current business press that involves a firm or an industry in strategic change. Give an Executive Summary of the story‚ in 500-600 words‚ bringing out the significance dimension from a resource-based
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cents. AirAsia was known to have a first low fare in Asia. With in seven months of operation they all repaid all its debts. AirAsia earn $8 million of profits on sales of $66 million. AirAsia now can accommodate 20 cities with as low as $16 from kuala lumpur to senang. They are keeping prices low of maintain. Their regular fee from different cities. One of the competitor is valuair stated by a former SIA pioneer‚ 71 year old chin beng lim. II – Statement of the Problem Finding a way to develop
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On its website AirAsia has listed down several justification on its need to build a new airport for its own purpose.[8] Among them are:- Passenger capacity - Although the current LCC Terminal in KLIA is currently undergoing construction to enable the terminal to handle 15 million passenger a year‚ AirAsia expects that the terminal will only hold the passenger growth for only one year. The company anticipates to handle 25 million passenger through the terminal on 2013 which a short fall of over
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Company Case AirAsia: The Sky’s the Limit Low-cost carriers (LCCs) provide an alternative for price-sensitive business and leisure travelers to maintain their travel plans at lower cost. AirAsia‚ Asia’s leading airline‚ was established with the dream of making air travel possible for everyone and it is now one of the world’s best low-cost airlines. AirAsia was the first airline in Asia to introduce the budget‚ nofrills airline concept. It was founded in 2001 by CEO Tony Fernandes and this
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Background of Tony Fernandes Tony Fernandes was born on 30 April 1964 in Kuala Lumpur to an Indian father who was originally from Chennai‚ India and a Christian Eurasian mother of mixed Portuguese and Malaccan descent. He was educated at Epsom College from 1977 to 1983 and graduated from London School of Economics in 1987. He had worked briefly with Virgin Atlantic as a Financial Controller. He was also the youngest CEO to lead the Warner Music Records (Malaysia) before deciding to set up Tune Air
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The company is currently implementing the hub-and-spoke network which considers Kuala Lumpur as the hub in the network. The increase in Low-cost carriers (LCC) has led to MAS changing some of its strategies‚ and in Business Turnaround Plan (BTP) 2 it was clear that the company is targeting to become a Five Star Value Carrier (FSVC). Current Business Model and recent Strategies The main hub of MAS is in Kuala Lumpur while it has recently announced its selection of Kota Kinabalu as its eastern
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[pic] OASIS COLLEGE No. 2‚ 4 & 6‚ Jalan 2/131A‚ Batu 5½‚ Jalan Kelang Lama‚ 58200 Kuala Lumpur‚ Malaysia. Tel : 03-7781 6788 Fax: 03-7785 8788 Email : kolejoasisc@gmail.com Website: www.oasis.edu.my SUBJECT: PROJECT MANAGMENT TOPIC: MALAYSIA AIRLINES (MAS) |NAME |ID NUMBER
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Malaysia in 1963. The company is publicly called Malaysia Airlines System. While MAS has grown to become Southeast Asia’s largest airlines‚ it also becomes one of the world’s premier international carriers. The MAS headquarters building in downtown Kuala Lumpur has been sold. Nevertheless‚ the new corporate headquarters is now at Sultan Abdul Aziz Shah Airport in Subang. Malaysia Airlines is listed on the stock exchange of Bursa Malaysia under the name Malaysian Airline System Berhad. MAS had
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Introduction Aside from the Companies Act 1965‚ the primary laws governing the regulation of securities and futures in Malaysia are the Securities Industry Act 1983‚ the Securities Commission Act 1993 and the Futures Industry Act 1993. The term ‘securities laws’ is defined in the Securities Commission Act as meaning these Acts as well as the Securities Industry (Central Depositories) Act 1991: section 2. References to these laws also include references to any regulations‚ rules‚ orders‚ notifications
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Yee Mon Phu Member of Management Team Business Strategy Air Asia Revenue: 4Q 12 USD 1.62 Billion Number of employees: 8‚000+ HQ location: Kuala Lumpur‚ Malaysia Ownership: Listed on the Malaysian stock exchange Year founded: 2001 The company grew from two planes in 2002 to a feet of 120 aircraft fying 30 million people Vision “To be the largest low cost airline in Asia and serving 3 billion people who are currently underserved with poor connectivity and high fares.” Mission • To
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