Swot analysis of Carnival Cruise Corporation Table of Contents Introduction SWOT Analysis 3 Strengths 3 Weaknesses 5 Opportunities 6 Threats 7 Mission Statement of Carnival Corporation 8 References 9 SWOT Analysis Strengths * Carnival is the largest and most successful international cruise line and currently has 81 vessels working worldwide. * From the beginning of the Corporation Carnival‚ revenues and passenger interests and participation has increased exceedingly. Carnival
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Inside Royal Caribbean Cruise Lines Page 1 Royal Caribbean is a $4 billion company that began in 1969 in Norway. It’s the second largest cruise line on the market behind Carnival that makes up 27% of the world’s cruise market. Edwin Stephan and Arne Wilhemsen merged their ideas together to present cruises to the Caribbean for wealthy people living in Florida. Three Norwegian shipping companies established Royal Caribbean Cruise Line: Anders Wilhemsen
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Carnival Cruise Line Customers – Variety of different lifestyles and budgets. Products or services – Vacations through cruise brands. Markets – World‚ not very specific. Technology – Missing. Concern for survival‚ growth‚ and profitability – By offering value Carnival will continue to survive and potentially see growth and profits. Philosophy – Missing. Self-concept – Outstanding value unrivaled on land or at sea. Concern for public image – Worlds
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First to tell you a little about Tom Cruise. He was born July 3rd‚ 1962. His home town is Syracuse‚ New York. The full name for Tom Cruise is Thomas Cruise Mapother IV. Tom’s height is average for most people it 5’7”. He became a TV star for his career. As Thomas was growing up‚ he grew up in a religious family. Tom’s parents are Catholic. Although after experimenting with the Catholic religion‚ Tom felt that wasn’t a fit for him so the religion Tom Cruise chose was scientology. Ron Hubbard started
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Gilles Maurice Aguehounde US History Since 1877 March 13‚ 2015 Valkyrie by Tom Cruise (2008) Valkyrie is an American-German historical film about the plot to kill Hitler in the year of 1944. It was directed by Bryan Singer for the American Studio United Artists Ceremony and written by Christopher McQuarrie and Nathan Alexander. Bryan Singer is a film director‚ writer and producer born on September 17‚ 1965 (49 years old) in New York City‚ New York‚ US. This movie has been released in
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8900 employment opportunities Long-term effects • Lengthen the stay of cruise liners and tourists in Hong Kong through collaborative efforts with the travel trade in developing more diversified shore-excursion programmes. • (adding the Kai tak development surrounding facilities and how they drive the prosperity of the surrounding district) More detailed • Strengthen the co-operation with nearby ports to enhance the regional cruise market’s potential. Economics Aspects Potential Challenges and
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Markets they cater: Carnival Cruise Lines is the largest cruise corporation in the world right now Their ships are spread around the world in the following nations; North America‚ UK‚ Germany‚ New Zealand‚ Australia‚ Spain and Brazil although a majority of their business comes from the North American Market. In its advertising Carnival specifically targets young and often first time cruisers. In doing so the carnival cruise line has been able to brand itself as a “fun” cruise catering to those looking
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The SWOT analysis of cruise product in Hong Kong Strength: - The long history and reputation of the company is the strength‚ if you ask traveling company‚ most people in Hong Kong will say our company name‚ that can proof that we have well-known brand in Hong Kong people - Our service so good and many customers satisfy our services - We provide a lot of trip for different type customer - We are such a large company that we have significant cost advantages over most of our competitors - Good
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* * * RELAUNCHING COSTA CRUISE LINE BY: MARKETING MASTERMINDS * * * TIFFANY WINBUSH * INTEGRATED MARKETING COMMUNICATIONS PLAN * CRISTINA FRANCO JIGME SANGMO CHARLOTTE PERNY NFAMARA CEESAY AIMEE SIMEON * * * * * * * * RELAUNCHING COSTA CRUISE LINE * Executive Summary: * The plan described below its an Integrated Marketing Communications plan designed for Costa Cruise Lines by Marketing Masterminds. The plan
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The economic contribution of the cruise sector to Australia Carnival Australia 29 February 2012 Deloitte Access Economics Pty Ltd ACN: 149 633 116 Level 1‚ 9 Sydney Ave Barton ACT 2600 PO Box 6334 Kingston ACT 2604 Tel: +61 2 6175 2000 Fax: +61 2 6175 2001 www.deloitte.com.au Ann Sherry Chief Executive Officer Carnival Australia 15 Mount Street‚ North Sydney‚ NSW‚ 2060 29 February 2012 Dear Ann Economic contribution of the cruise sector to Australia – Update The report outlines the economic
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