David Tsiklauri Case: Eastman Kodak Company: Funtime Film Problem Definition: From the beginning of the case Kodak’s problem is clearly seen. During January 17 and 24 Kodak stock had lost 8% in value. Also Kodak market share fell by 6%‚ from 76% to 70% over the past five years. Also the market annual unit growth rate averaged only 2% while the main competitors’ averages were much more impressive – 15% of Fuji and Polaroid and 10% private labels. The problem is that Kodak is losing its market
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KODAK CASE STUDY SRN 162658 1. Summary 2. Brief Introduction a. Introduction of a Strategic Position b. Introduction of Eastman Kodak Company 3. Analysis of Strategic Position of Kodak a. Analysis of External Environment i. General Environment ii. Industry Environment iii. Competitive Environment of Kodak iv. Introduction of Directional Policy Matrix v. Apply Directional Policy Matrix to Kodak vi. Conclusion b. Internal Resource Audit i. Physical
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case six Eastman Kodak: Meeting the Digital Challenge Robert M. Grant January 2004 marked the beginning of Dan Carp’s fifth year as Eastman Kodak Inc.’s chief executive officer. By late February‚ it was looking as though 2004 would also be his most challenging. The year had begun with Kodak’s dissident shareholders becoming louder and bolder. The critical issue was Kodak’s digital imaging strategy that Carp had presented to investors in September 2003. The strategy called for a rapid acceleration
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management techniques by Dr Vassilis Moustakis Ass. Prof.‚ Director Management Systems Lab D. of Production and Management Engineering Technical University of Crete J A N U A R Y 2 0 0 0 MATERIALS REQUIREMENTS PLANNING-MANUFACTURING RESOURCE PLANNING 1 Contents 1 1.1 1.2 1.3 1.4 1.5 1.6 2 2.1 2.2 2.3 2.4 2.5 3 3.1 3.2 3.3 4 5 5.1 5.2 5.3 5.4 5.5 5.6 Description ....................................................................................................................
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Appendix 3 – Internal Analysis Resources: a) Tangible resources: i) Physical: plants and equipment * H-D invests continuously in plants and equipment. * H-D plants are located in different states in the US‚ very far from each other‚ which causes very high transportation costs. i) Technological: * H-D is known for its technological backwardness in terms of engines‚ suspension systems‚ braking systems‚ and transmissions. iii)
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Kodak: The reason for bankruptcy Table of Contents 1. Introduction 2. Kodak Company Overview 2.1 Descriptive 2.2 An Analysis of Kodak’s Strategic Strengths 3. Photographic Industry 3.1 Description of the photographic industry 3.2 Analysis Using Porter’s Five Competitive Forces Model Rivalry: high pressure Bargaining power of buyers: median to high pressure Bargaining power of suppliers: low pressure Threats of substitutes: high pressure Threats of new entrants: low pressure 4. Kodak’s
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Forces – Key Success Factors – Strategic Group Mapping Internal Factors Analysis – Core Competences – SWOT Analysis – Value Chain Kodak Strategy – Based on Case – Why Kodak’s 4-year Strategy failed – Reasons for Failure – Based on Current Situation Recommendations Conclusion 3 Company Overview 4 Company Overview…. Cont… 1879: George Eastman invented the dry-plate process and filed patent for a machine that coated dry photographic plates 1880: George Eastman established the Eastman Dry Plate
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Use of Resources‚ Capabilities and Core Competences. Resources‚ capabilities and core competences Resources‚ capabilities and core competencies are the foundation of competitive advantage. Resources are bundled to create organizational capabilities. In turn‚ capabilities are the source of a firm’s core competencies‚ which are the basis of competitive advantages. Here‚ we define and provide examples of these building blocks of competitive advantage. 1. Resources Broad in scope‚ resources cover
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Kodak History: Current CEO is Antonio M. Perez. Originally founded in 1881 as “Eastman Dry Plate Company”. Eastman invented the first cameras suitable for non-expert use. In 1888 the name Kodak was born and the Kodak camera was on the market. In 1892 the company was re-named Eastman Kodak and the name has remained the same. Kodak contributed to the introduction to color motion pictures in 1928 by inventing the film with the capabilities to do so. In 1929 Kodak introduced the first motion picture
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Project: Eastman Kodak Group 4- Section C By‚ Gundu Ankitha Ramchandra (0132/49) Gundu Shiva Kumar (0133/49) Kammati Chandra Thej (0157/49) Kandula Dheeraj (0158/49) Koneti Jagdish (0164/49) Vaishnavi T (FP/20/12) Kodak’s Ascent: On January 1‚ 1881‚ Eastman and Henry A. Strong formed a partnership called the Eastman Dry Plate Company. While actively managing all phases of the firm ’s activities‚ Eastman continued research in an effort to simplify photography. In 1883‚ Eastman startled
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