Behaviourist A perspective means a way of seeing things. Behaviourist is the first approach in this criterion. Behaviourist is the study of human minds‚ they study behaviour. The behaviourist sees the brain as a black box‚ this is because as they study animals it is easy to experiment‚ and they think that humans and animals are similar. The behaviourist wanted to become scientist‚ which is why they carried out the experiment. Although JB Watson (1887) was the founder of this theorist he studied
Free Psychology B. F. Skinner Human
Corporate Social Responsibility activities (Kotler and Lee 2005)‚ from now on abbreviated CSR. The desire of doing well and doing good in the society in which the company is operating have been of increasing interest world wide during the last decade. As a result‚ corporate reporting on social responsibility initiatives can more often be found in companies´ marketing strategies (Kotler and Lee‚ 2005). Even though CSR activities are increasing among today´s organizations there is still lack of a general
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what extent is Corporate Social Responsibility (CSR) beneficial to a company’s performance? Conventionally‚ Corporate Social Responsibility (CSR) was defined as actions businesses take to improve society’s welfare (McWilliams and Siegel‚ 2011). Currently‚ CSR has expanded into developing new business models that honor human rights‚ combat societal and environmental challenges‚ and profit companies at the same time (“Business case for CSR”‚ 2013). CSR also emphasizes on engaging shareholders in decision-makings
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CSR in ERAMEDIC Company presentation ERAMEDIC is a company operating in the medical devices market in Morocco. It is a subsidiary of COFIMAG owned by ATLAMED Invest and has been operating for more than 34 years. The company serves medical professionals‚ hospitals‚ medical and clinical surgeries‚ pharmaceutical laboratories for research and supervision. CSR in the company 1. International level CSR is highly integrated in the strategy of the company through the dissemination of good professional
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The Myth of CSR The problem with assuming that companies can do well while also doing good is that markets don’t really work that way By Deborah Doane Stanford Social Innovation Review Fall 2005 Copyright © 2005 by Leland Stanford Jr. University All Rights Reserved DO NOT COPY Stanford Social Innovation Review 518 Memorial Way‚ Stanford‚ CA 94305-5015 Ph: 650-725-5399. Fax: 650-723-0516 Email: info@ssireview.com‚ www.ssireview.com ~ DO NOT DISTRIBUTE ~ FOR PERSONAL USE ONLY ~
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research papers are devoted to the relationship between Corporate Social Responsibility and a given company ’s financial result. CSR has been identified as the duty of organizations to be responsible for their environment and for their stakeholders‚ in a way that takes into account not only financial aspects (Go ̈ ssling and Vocht‚ 2007). A particularly broad definition of CSR was presented at the World Business Council for Sustainable Development: ‘‘Corporate Social Responsibility is the continuing
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of external reactions to bad behavior‚ the corporate social responsibility literature tends to focus on the meaning of and expectations for responsible behavior‚ rather than on the meaning of irresponsible behavior. Here we develop a theoretical perspective that explicitly focuses on irresponsibility and that particularly helps explain attributions of social irresponsibility in the minds of the firm’s observers. In contrast to approaches in the corporate social responsibility literature that tend to
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sIMPACTS OF CSR : 1)ON BUSINESS COMPANY: a.ENSUREMENT OF WORKERS’ RIGHTS AND BENEFITS: By implimenting csr‚the company has ensured workers’ rights and benefits and their is no need to create a collective labour agreement and maintain existence of a trade union. b.PROTECTION FROM PROTESTS AGAINST THE INDUSTRIES: The responsibilities towards the emplyees are well fulfilled by the company by satisfying them and so the employees need not to protest against the industries. c.RELATIONSHIP BETWEEN
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DETAILS 2 CSR IN BUSINESS PROCESS 3 DEALING WITH SUPPLIERS 3 CONTRIBUTING TO THE COMMUNITY 4 REDUCTION IN ACCIDENT RATE 4 SOURCING OF RAW MATERIAL 4 SIGNATORY ISSUES 5 AWARDS 5 UNILEVER IN INDIA 5 PROJECT SHAKTI 5 SANJIVINI 6 PROCTER & GAMBLE 6 PHILANTHROPY DETAILS 7 CSR IN BUSINESS PROCESS 8 CSR: COMPANY POLICIES 9 INDUSTRY ANALYSIS (FMCG) 10 CITIGROUP INC. 11 PHILANTHROPY DETAILS 11 FINANCIAL LITERACY 11 Microfinance 12 Community Relations 12 ‘Plant-a-Tree’ initiative 12 CSR IN BUSINESS
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social responsibility (CSR)‚ and its impact on societal well being‚ apart from the overall governance of the supply chain processes of every organisation. Ratings are being developed to measure performances of most firms with regard to their CSR efforts besides their financial performance. This rating would then be used to measure each firm ’s progress in the business world. Many studies have been conducted linking CSR to consumer loyalty. It is found that the higher the CSR rating the stronger
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