Environmental Factors Amy S. Rivera MKT 421/Marketing Mr. Jim Severnak October 19‚ 2008 Introduction This paper will discuss Coca-Cola’s organization as this company conducts both domestic and global marketing. The high-level domestic and global environmental factors that will impact the organization’s marketing decision will be discussed‚ as well as how technology impacts the organization’s marketing decisions. The author will also analyze the importance of social responsibility and
Premium Coca-Cola Marketing Environment
Environmental factors can play a major part in a company’s marketing plan. Environmental factors can include social‚ ecological‚ political‚ cultural‚ technological‚ and ethical issues. PepsiCo can face all these issues because they are a global company. Many of these issues can affect PepsiCo’s marketing plan even in different areas of the United States. Larger environmental factors affect the way they market globally with different factors having to be considered in each area of the world. A company
Premium Marketing Environment Environmentalism
There are many factors that can negatively impact the developing person. During prenatal development‚ environmental factors can significantly affect the development of the child. Most everything the mother ingests‚ including food‚ liquid‚ and even medication‚ travels through the placenta to the fetus; anything the mother is exposed to in the environment affects the fetus. The factors that associated with this scenario are smoking‚ alcohol‚ stress‚ nutrition‚ prenatal vitamins‚ and no establish care
Premium Pregnancy Childbirth Fetus
Ethnocentrism can be defined as the evaluation of other cultures according to preconceptions originating in the standards and customs of one’s own culture. One practice that is done in the United States that is done differently by another culture could appear as not normal to us. We all have different definitions of what the right or “wrong” way of doing something is‚ but brought up and executed by another culture‚ the procedure may be done differently. I see this‚ as being negative because a lot
Premium Race Nationalism United States
Environmental Factors MKT/421 Environmental Factors Coca-Cola‚ Inc. When it comes to promoting a product or service‚ one size does not fit all. Certain aspects of the marketing plan need to change depending on whether the company is marketing domestically or globally. Coca-Cola‚ Inc. is a successful organization with both global and domestic operations. An organization of this magnitude has external factors that can affect the complete operations of the company. These factors can
Premium Coca-Cola Diet Coke World Trade Organization
GKE Task 1 A. One of the most significant that contributed to the expansion of the United States was the California Gold Rush that started in 1848. In 1848‚ word of a bounty of gold to be found in California caught the attention of many easterners. They had dreams of becoming rich. So in the year 1849‚ many men left their families and homes for the California wilds to make their fortune. They figured that a year away from home was worth the riches they would return with. These men were referred
Premium United States California California Gold Rush
Environmental Factors Paper Dallas Brekke MKT 461 - Marketing March 11‚ 2007 Environmental Factors Paper In any company‚ external factors exist that have an effect on the firms operations. Much of the time‚ these factors are largely uncontrollable and can only be managed and influenced to the best of the firm ’s ability. These factors are what make up the marketing environment. In this paper‚ we will explore some of the domestic and global environmental factors that may impact Dell Computer
Premium Personal computer Marketing Dell
Environmental Factors MKT 421 March 8‚ 2011 ENVIRONMENTAL FACTORS Nike is an organization that conducts both domestic and global marketing. The environmental factors will be identified that will affect the global and domestic marketing decisions. The following will be addressed as they relate to the organization’s marketing decisions: Analyze the influence of global economic interdependence and the effect of
Premium Social media Social responsibility Obligation
Environmental Factors Heidi Wallen HSM/220 March 21‚ 2013 Environmental Factors The four external environmental factors are: economic factors‚ sociological factors‚ technological factors‚ and political and professional factors. The six internal factors are: organizational purpose‚ mission‚ and philosophy‚ Organizational planning‚ Organizational operations‚ Human resources‚ Technological resources‚ financial resources. Economic
Premium Finance Economics
In history‚ the territorial expansion of the United States is full of wars‚ bought and sold regions. When France lost the French and Indian War in 1763‚ it gave most of its possessions in North America to Britain. This extended British domain beyond the original thirteen colonies. Since Spain was an ally‚ it had to give east and west to Britain ; in exchange it was compensated by France with territory west of the Mississippi. Although The United States declared its independence in 1776 and formed
Premium United States Native Americans in the United States Louisiana Purchase