Principles of Marketing MK 301 A Fall 2012 Professor: Office: Phone: Email: Office hours: Joyce X. Zhou‚ Ph.D. Cremer Hall 503 (620)341-6594 (office) 341-5345 (dept.& messages) xzhou@emporia.edu (preferred mode of contact) MWF 8:30-11am & F 11:50-12:20 pm Course Description Introduction to the concept of marketing and its application including customer focus; the importance and formulation of the marketing mix in marketing decision making; strategy and use of market segmentation
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The Nine Principles of Branding Supplemental Information for the Branding Essentials Workshop Written By | Greg Stine Table of Contents 2 4 6 Branding at a Glance Branding: What Is All This About‚ Anyway? Branding Principle #1: Keep It Simple Branding Principle #2: Mass-Produced Word of Mouth (PR) Builds Brands Branding Principle #3: Focused Brands are More Powerful Branding Principle #4: Differentiation is Key Branding Principle #5: The First Brand Advantage Branding Principle #6: Avoid
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the environmental issues such as exhaust emissions and global warming. For these relatively new bio-fuels‚ fundamental studies in terms of burning characteristics are done in several configurations [1]. The conditions at which bio-fuel auto-ignites should be understood thoroughly to reveal the combustion performance with better efficiency. Numerical simulation including global single-step chemistry in oxidative environment is useful where the study in detailed chemistry is expensive. The chemical kinetics
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and Responsibilities Questions and Answers PROJECT COMMUNICATION MANAGEMENT (PLANNING) (INDIVIDUAL) Most of the time spend on a project is on communicating. If the communication goes well‚ there is a high possibility for a project to be successful. Timely and appropriate generation‚ collection‚ storage‚ distribution‚ retrieval and ultimate disposition of project information are ensured by the knowledge area known as Project Communication Management. This process provides the critical links among
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Short summary of the article The article is designed to find out the experience of working from home‚ the paper is argued that the transition of managers from office based working atmosphere to partly home based place is more than a physical move the location of the paid work. The data was used was taken from a research project situated in the UK where legislation (UK Employment Act ‚2002) has supported the introduction of flexible work arrangements including home-based telework The research identified
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TECHNICAL DRAWING APPLICATIONS (65) (Candidates offering Technical Drawing are not eligible to offer Technical Drawing Applications.) Aims: 1. To develop competence among the students to pursue technical courses like Engineering‚ Architecture‚ Draftsmanship Surveying and other professional courses. 2. To understand basic principles of instrumental drawing drawn to scale and to acquire basic skills in the use of traditional drafting methods which would also be helpful in understanding computer aided
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Assignment 301 Principles of communication in adult and social care settings Task A Questions and answers Ai Identify four different reasons why people communicate Making and developing relationships People communicate to make new relationships. The way I first speak and listen to a newcomer can make them feel welcome or overlooked. As I speak or comment‚ listen and watch‚ take an interest‚ smile and nod‚ whether to a service user‚ a member of their family‚ a colleague or a visiting practitioner
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Management Principles 1.1 Dell’s initial mistake was moving away from being customer-service orientated‚ to focusing on generating more profit by cutting costs. They did not consider the impact this move would have on their customers and their market share. It produced negative results. The Internal Environment was affected in the following ways: Insufficient skills or training in the call centre‚ resulted in slower turn-around time to resolve or react to customer queries. The uncertain
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The core principles of care include: * Dignity * Equality * Respect * Fairness * And privacy Dignity: Dignity is a person ’s right to be treated like a human being. When we talk about human dignity‚ we mean human rights. If people are treated with dignity‚ they usually have the right to make choices for themselves. Dignity also means people are treated with respect. When we talk about dignity of the elderly‚ for example‚ we mean treating them like adults and not like children
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Values and Principles assignment Part I The Public Administrative Act 2004 demonstrates what people in the public sector can and can’t do. The purpose of it is to provide a framework for good governance in the Victorian public sector and in public administration generally in Victoria. The values of the public sector code of conduct include responsive service‚ integrity‚ impartiality‚ confidentiality‚ accountability‚ providing high quality services‚ respect‚ leadership and using powers responsibly
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