Assessment Activity 2. BSBMKG501B Identify and evaluate marketing opportunities. Question 1. Dell provides the customer the ability to leave feedback on their website when the customer • Searches for products and services. • Purchases a product or service. • Popup Questionnaire while browsing the website. • Support forums for customers to communicate with staff and other customers. • Online Chat via the Dell website. Dell have created a channel with customers using ‘Ideastorm’ which gives
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Assessment Task 1 BSBMKG501B Identify and evaluate marketing opportunities Group Project and Presentation Student ID : WAI00000OL Candidate’s Name : Wonhyung Lee Background Since 1990‚ Stefani Australasia has been one of Australia’s leading manufacturers and distributors for quality products. Stefani Australasia’s products are used in the domestic‚ industrial and manufacturing sectors and are available worldwide in leading department stores and hardware stores. Stefani Australasia
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IDENTIFY AND EVALUATE MARKETING OPPORTUNITIES Kentucky Fried Chicken (KFC) DIPLOMA OF BUSINESS Candidate ’s Name : | M. Turab Hussain | Assessor ’s Name : | | Student ID : | | | | | | Submission Date: | | Table of Content History KFC (formerly known as Kentucky Fried Chicken) is a trademark franchise of Yum! Brands‚ Inc.‚ headquartered in Louisville‚ Kentucky‚ United States .Founded by Col. Harland Sanders‚ KFC is known mainly for his fried chicken‚ which is usually
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Identify and evaluate marketing opportunities Part 1: Research and identify possible marketing opportunities: Review of the Marketing Plan: Copper’s Wonderland Café Shop’s marketing plans focuses on customer services‚ pricing‚ advertising and coffee quality. The Café Shop will be located on Mornington Peninsula and target tourists during travel peak seasons through advertisement on website and TV. According to research‚ over 1‚000‚000 tourists visit Mornington Peninsula every year‚ the money they
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Explain how the SRRS was devised and evaluate the use of this technique. (8marks) Holmes and Rahe (1967) developed the Social Readjustment Rating Scale (SRRS) which identifies 43 stressful life changes that can contribute to stress-related illness. Each one of the 43 stressful life events was awarded a Life Change Unit depending on how traumatic it was felt to be by a large sample of 400 participants. The highest Life Change Unit is 100‚ being death of a spouse. Participants calculate a total value
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taking up a major part of management and once the right talent is found the next demanding job is to retain that talent Hence the following gains importance Describe the scope‚ intensity and cost of attrition. Determine the risk of attrition. Identify the level and cost of turnover and benchmarking it against competitors Attrition: Number of employees who left in the year / average employees in the year x 100. Thus‚ if the company had 1‚000 employees in April 2006‚ 2
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Balance Scorecard To Evaluate Performance Submitted by saifulhafez on January 6‚ 2010 • Category: Business and Economics • Words: 2706 | Pages: 11 • Views: 344 • Report this Essay 1.0 Introduction This assignment will discuss on how balanced scorecard is used to evaluate the performance of a company in particular a business unit. Prior to evaluate the company’s performance‚ I will first explain the term balanced scorecard and also the rationale of the objectives chosen for each perspective
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The Five Traps of Performance Measurement by Andrew Likierman In an episode of Frasier‚ the television sitcom that follows the fortunes of a Seattle-based psychoanalyst‚ the eponymous hero’s brother gloomily summarizes a task ahead: “Difficult and boring—my favorite combination.” If this is your reaction to the challenge of improving the measurement of your organization’s performance‚ you are not alone. In my experience‚ most senior executives find it an onerous if not threatening task. Thus they
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Diploma of marketing AssementBSBMKG501B Identify and evaluate marketing opportunities Stefan Frener UITW06799 Page 1 of 19 Activity 1. 1. Identify marketing opportunities -Legal requirements -Freetrade contracts -Market trends -Comparative market information -Profitability -Customer requirements -Ethical requirements -New and emerging markets -Competitor performance -Sales figures 2. Trends revealed by sales data -The sold units and the sales value of dairy are declining -The average profit
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Recording‚ analysing and using HR information Activity 1 Briefing note Purpose/Issue It has been requested by the HR Director to review the organisation’s approach to collecting‚ storing and using HR data and produce a briefing note on our findings. 1. Why does the organization need to collect HR data? The organization needs to collect HR Data in order to comply with regulatory legislative requirements such as‚ working time directive‚ health and safety and pay rates etc. It
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