30 million dollars in acquiring Angiomax‚ further R&D‚ and initiate marketing test‚ in order to successfully market the first flagship drug Angiomax‚ the Medicines Company now have a couple of decisions to make in terms of initial pricing‚ segmentation‚ marketing strategies‚ etc (see exhibit 1). Decision I: At what initial price should Angiomax be offered to the market? Which segments should be targeted first? Why? In order to successfully market Angiomax‚ The Medicines Company must look at
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As an actor‚ how would you perform Masha and Medvedenko at two points of the play‚ communicating their relationship to the audience? Masha is the daughter of the estate manager‚ and the wife of Medvedenko. Throughout ‘The Seagull’ Masha’s unhappiness towards the life she bears is emphasised‚ this can be demonstrated through her clothing as she is only seen wearing black which typically symbolises death and sadness. Masha claims‚ “I’m in mourning for my life. I am unhappy”‚ this transfers the meaning
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Case: How Low Will You Go (Red Ruby) Sex sells claims many advertisers and now sales professionals. The aforementioned statement should not be the typical mindset of sales professionals because it has the potential to not only damage the reputation of a company‚ but the individual(s) who own it. In the case of OptiMotors‚ Bob Carlton‚ should take immediate steps to end discriminatory practices and restore his company’s respectability. He should take this specific action for these three sold reasons:
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methods were questionable and unethical causing employee issues and also questioning Bob’s moral and ethical stance. CENTRAL PROBLEM The central problem is Bob Carlton’s lack of leadership. Though‚ he knew how to make high quality engine custom parts‚ he lacks the manager know-how of dealing with employees and customers. Here are several examples: • OptiMotors Industries does not have a formal sales policy that articulates and clearly defines sales processes. Galen and his team do not have
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something for my baby You don’t know how incredibly happy you make me. I have fallen head over heels for you. you are everything I could possibly want and more. Words can’t even begin to explain the way you make me feel‚ you are my other half. you are what I think about every night before I go to sleep‚ and the first thing on my mind when I wake up in the morning. I get the most amazing feeling every time I’m talking to you‚ and you take my breath away every moment we’re talking. They say there’s
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What values should care workers promote? Promoting and supporting an individual’s right to dignity‚ independence‚ health and safety People who require health care‚ particularly long-term health care‚ may feel like their dignity and independence are slipping away from them. People who depend on kidney dialysis machines‚ for example‚ might feel their lives are ruled by the priority they always give to their treatment. They may very well feel that they aren’t ’normal’. In situations like this‚ the
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The healthcare industry is extremely different than any other industry in the business world. This‚ along with the benefits and pricing issues‚ make this case‚ on Angiomax‚ an interesting one to analyze. In determining pricing‚ positioning‚ and target markets‚ it is important to not only understand the product but also look at competition and the chain of users‚ or the buyers‚ decision makers‚ and users‚ as all are very different in this case‚ as opposed to many industries when all three of these
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How Would You Describe Yourself? I am punctual‚ dependable and can be counted upon to finish what I start. I get a great deal of satisfaction from knowing that I have done something well and on time. For example‚ at my present job‚ I was given different work orders every day. It was my responsibility to finish the orders and make sure they all met quality and safety standards within a specific deadline. On occasion‚ I had to familiarize myself with the product and the production process. I was
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unfound families.” (National Adoption Center). Adoption was rare and is now common. There are three forms of adoption‚ and many different ways to go about adopting. In this essay I am going to tell you about what adoption is‚ the history of adoption‚ the reasons of adoption‚ the process‚ and the outcome of adoption. Adoption is a good thing that has saved many kids around the world‚ but we have not saved all of them. Would you ever consider adoption? What is adoption? Adoption is defined as the action
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Many reasons come to mind when talking about adoption. The possibility that couples‚ single heterosexual‚ or gay and lesbian couples could not conceive‚ because of issues with infertility‚ or having a miscarriage. Having to adopt could be the means of completing a family one waited so long have. Some might want to adopt to help those children who live in countries that are less fortunate and need homes and families themselves. Many singles and celebrities have done a good cause when adopting children
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