Diploma in Sales & Marketing Management 2013 SAMR018 Assignment 1 SALES AND MARKETING 2013 TIME ALLOWANCE: MARKS TOTAL PAGES 10 Hours 100 11 INSTRUCTIONS 1. Assignments must be typed/written/either typed or written – the important measure is that they are easy to read (legible). 2. All work must be adequately and correctly referenced. 3. No more than 25% of the assignment may be copied from the original source(s) used‚ even if referenced correctly. 4. Begin each section on a new page. 5
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Technology affects us all. Technology can catapult a business into success or destroy it. The technological environment of a business is the external factors in technology that impact business operations. Changes in technology affect how a firm will do business. Although technology trends seem to come and go quickly‚ some have a lasting impact on business. These are ones that change the way businesses operate and provide huge improvement for those that adopt them. Such technologies help firms become
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e-commerce affects Amazon because of the taxation policies in place. Different states charge a different amount of taxes on e-commerce companies based on the laws that they have in place. Depending on the new site that Amazon will choose for their second headquarters‚ this will mean they would potentially have to pay a larger sum of money in taxes. The economic condition of the new location will also affect Amazon because the better the economy‚ the higher the overall profits and sales will be. Amazon’s
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SALES BUDGETING AND FORECASTING OF BRITANNIA Group members: Rating: Abhinav Aggarwal – 01 5 Avnita Agrawal – 02 5 Srishti Chitlangia – 10 5 Humera Khan – 26 5 Priya Majhi – 45 5 Zain Shaikh – 59 5 Vinay Singh – 68 5 SALES BUDGETING:- Meaning of Sales Budget Sales Budget reflects the targeted sales revenue. Sales Expense budget shows the expenses necessary to reach the targeted sales
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Strategic Initiative Strategic Initiative A nation‚ corporation‚ and the individual‚ will find it imperative to have a realistic picture of the current and future financial standing. Strategic and financial planning provides PepsiCo the foresight to have initiative reflected in the annual report‚ initiative effects on cost and pricing‚ and all risks associated with the plan. Motivation for the having a stout strategic and financial plan assists with PepsiCo’s success and stays a critical area
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Question 1 Introduction Wal-Mart is which started from a humble store in Ozarks is now one of the largest corporations in the America. The success of Wal-Mart is mainly due to its core competences. Core competences are valuable‚ rare‚ costly to imitate and non-substitutable. Before identifying core competencies of Wal-Mart the resources and capabilities must be identified. Tangible Resources 1) Financial Resources Wal-Mart has the ability to generate internal funds. This is evident in Exhibit
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COMMERCE Project Report On Sales Promotion tools used by Pantaloon Retail (India) Limited PGDM -2 Term-4 Submitted To: Submitted By: Prof. Rakshita Puranik Arpit Jain Konark Jain Vaibhav Zelawat CONTENT Sales Promotion | Reasons for Sales Promotions | Popularity of Sales Promotions | Company Profile | Sales Promotion techniques at Pantaloon Retail (I) Ltd. | Conclusion | Sales Promotion Sales promotions are short-term incentives
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and were very limited in function and communications capability. In August 1973 IBM announced the IBM 3650 and 3660 Store Systems that were‚ in essence‚ a mainframe computer packaged as a store controller that could control 128 IBM 3653/3663 point of sale registers. This system was the first commercial use of client-server technology‚ peer to peer communications‚ Local Area Network (LAN) simultaneous backup and remote initialization. By mid-1974‚ it was installed in Pathmark Stores in New Jersey and
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He establishes this patriotic tone by telling the stories of the “average Joe” and how they’re companies had to close down due to Wal-Mart. These “feel good” stories are ones that deal with traditional values that were set by these self-own businesses that were affected by Wal-Mart. Greenwald establishes ethos by interviewing regular Wal-Mart employees‚ throughout their interview they talk about family values and how Wal-Mart puts their family at stake. Greenwald also ties in the role of discriminating
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Steam Boat Springs‚ CO 1. + reputation 2. + supplier to WalMart 3. – community identity Employees 1. 1 M Associates 2. Sam Walton‚ CEO 3. Brenda Lockhart 1. + job 2. – legacy 3. + job (WalMart spokes person) Consumers 1. 100M+ shoppers per week 2. Consumers of local merchants 1. + low prices 2. – selection ‚ choice‚ support of locals Owners 1. The Walton Family 2. WalMart Shareholders 3. Board of Directors of WalMart 1. – Reputation‚ money 2. -/+ Dividends and Growth 3. – Reputation
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