A SAMPLE OF PREVIOUS MANAGING MARKETS EXAM QUESTIONS 1. "Marketing is just about putting the gloss on the products we provide" Discuss with reference to marketing orientation and the marketing concept. 2. You have been asked by the Chief Executive of Frozen Food Manufacturer‚ Birds Eye‚ to produce a marketing plan: 2a. Analyse and evaluate macro-environmental factors affecting the plan 2b. Analyse and evaluate customer and competitor issues affecting the plan 3a. Indicate some possible
Premium Marketing Mobile phone
Anita Collins February 19‚ 2014 POFT: 1370 Professor: Caldwell Christopher Chapter 4 Questions 1. What role do values play in making ethical decision? Answer: honesty‚ don’t deceive‚ cheat‚ or steal. Consider how you feel when someone lies to you. Being honest not only means telling the truth‚ but also giving the relevant information. Fairness being fair means acting without prejudice or favoritism. Be fair in your dealings with coworkers‚ customers‚ and supervisors. Listen to others.
Premium Ethics Virtue Respect
Question 4 How consistent were Bismarck’s aims and methods from 1862 to 1871? The key word in this question about Bismarck was ‘consistent’. Most of the answers deployed accurate knowledge about developments from 1862 to 1871. The most successful essays used this knowledge to examine how far Bismarck’s aims and methods changed or remained the same. Moderate answers sometimes asserted in an introduction or conclusion that he was consistent and otherwise relied on narratives of developments
Premium Prussia Germany Italy
Examples of Essay Questions for Exam1 Chapter 1: 1). Describe the four steps taken in solving a business problem.(A process‚ not an event) * Problem identification (is to understand what kind of problem exists). * Solution design (is to design solutions to the problems you have identified) * Solution evaluation and choice (choosing the “best” solution for your business firm) * Implementation (the best solution is one that can be implemented‚ including building the solution and introducing
Premium Knowledge management Customer service Application software
mean cannot be adjusted‚ but the standard deviation can be reduced. What maximum value of the standard deviation would make 90% of the parts acceptable to the consumer? (Assume the mean to be 1.012.) 4. Repeat question 3‚ with 95% and 99% of the pins acceptable. 5. In practice‚ which one do you think is easier to adjust‚ the mean or the standard deviation? Why? The production manager then considers the costs involved. The cost of resetting the machine to adjust the population mean involves the
Premium Arithmetic mean Standard deviation Normal distribution
Safety/Emergency Question 1 Prior to beginning any therapeutic interaction with a client‚ the nurse aide MUST: Edit question | Remove question from test | Show tests | | | | A) | verify the procedure | | B) | check the care plan | | C) | ask the nurse | | D) | properly identify the client | Type: Multiple choice Category: Generic Points: 1 Randomize answers: No Feedback Before any therapeutic interaction with the client‚ the nurse aide must first identify the client to
Premium Java Cardiopulmonary resuscitation First aid
Questions: In the brief history: What was the social and economic status of the first settlers to Jamestown? The colonists chose Jamestown Island for their settlement largely because the Virginia Company advised them to select a location that could be easily defended from ocean-going navies of the other European states that were also establishing New World colonies and were periodically at war with England‚ notably the Dutch Republic‚ France‚ and especially Spain. The island fit the criteria‚
Premium Colony Social status Jamestown, Virginia
MINI-CASE: BUDGETING AT PERFORMANCE BOARDS‚ INC. 1) What should you do next? What are some of the options at your disposal to ensure that you do not alienate your colleagues? As the budget is limited and the number of projects in question is multiple‚ only the best projects which promise the maximum growth for the company can be selected. As the CIO of the firm‚ my job is to keep the functional manager’s happy and motivated at all times. At the same time I cannot create a void between the sponsors
Premium Project management Plan Budget
(Show all calculations) Question 1 International Beans‚ Inc. (IBI) is a processor and distributor of a variety of blends of coffee. The company buys green (unprocessed) coffee beans from around the world and roasts‚ blends‚ and packages them for resale. IBI offers a large variety of different coffees that it sells to gourmet shops in one-kilogram bags. The major cost of the coffee is raw materials in the form of unprocessed coffee beans. However‚ the company’s predominately automated roasting
Premium Generally Accepted Accounting Principles Inventory Manufacturing
Maximum Marks: 100 Attempt all the questions. All the questions are compulsory and carry equal marks. 1. 2. 3. 4. Section‐A Search through recent newspaper and magazines to find an inspiring story of an Entrepreneur. Prepare short note on Entrepreneur. Distinguish between creativity‚ innovation‚ and entrepreneurship. Is new business ‘idea’ essential for entrepreneurial success? Investigate a local business for sale. Try to estimate how much it would cost to set up a
Premium SWOT analysis Strategic management Beauty salon