service d. superior promotion (b; Easy) 2. The marketing manager at Sunshine Car Washes is holding a training session for new employees. She stresses that perhaps the most important concept of modern marketing is _____. a. customer relationship management b. e-mail advertising c. a quality Web site d. properly trained sales people (a; Moderate) 3. Jeff Bezos‚ founder of Amazon.com‚ wants to deliver a _____ to every customer. a. special experience b. superior value c. wide selection of products d
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PRINCIPLES OF WAR 1. Selection and maintenance of the aim It is imperative not to take the first step without considering the last Clausewitz was actually defining what is called the ‘end state’. Jomini also believed that the end state had to be stated in unambiguous political objectives‚ so that clear campaign objectives could be compiled. This requirement remains as relevant today as it was then. Selection and maintenance of the aim are often referred to as the Master Principle. A single
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The Smurfette Principle The Smurfette principle is a controversy on how TV shows and movies have all men/boys as characters with zero to one girl. A writer by the name Katha Pollitt writes an article in the New York Times talking about this principle. She defines her principle as‚ “…a group of male buddies will be accented by a lone female‚ stereotypically defined” (Pollitt). She uses her daughter to explain to us that there is just not enough shows for little girls to watch. She mentions how
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Principles of Retailing: The format of a retailer is the overall appearance and feel that it presents to customers‚ primarily its look and layout‚ the sort of range it stocks and the approach taken to pricing. New format : development of online business Format is distinct from fascia which‚ strictly speaking‚ refers solely to external appearance. Retailers occasionally use it as as a synonym for format. Retail internationalization Companies like wal-mart‚ testco‚ internationalie due to the
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of the lower-of-cost-or-net realizable value (LCNRV) rule is based on both the expense recognition principle and the concept of conservatism. The expense recognition principle applies because the application of the LCNRV rule allows for the recognition of a decline in the utility (value) of inventory as a loss in the period in which the decline takes place. The departure from the cost principle for inventory valuation is permitted on the basis of
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| Dublin Institute of TechnologyCollege of Engineering & Built Environment | | Energy Principles and PracticeEnergy New 13th November:“Space-based Solar Power” | | | | | | | | | Space Based Solar Power – An Answer To The Worlds Energy Demand The global demand for energy has been rising consistently over the last century and it is predicted to rise by another 50% by 2030. This raises the question of whether it will be possible
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Insight Report The Global Competitiveness Report 2013–2014 Full Data Edition Klaus Schwab‚ World Economic Forum Insight Report The Global Competitiveness Report 2013–2014 Full Data Edition Professor Klaus Schwab World Economic Forum Editor Professor Xavier Sala-i-Martín Columbia University Chief Advisor of The Global Competitiveness and Benchmarking Network The Global Competitiveness Report 2013–2014: Full Data Edition is published by the World Economic Forum within the framework of The Global
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their words which at times does not happen. For example‚ a television ad claimed that the Klondike Lite Ice Cream Bar was 93% fat free. The FTC alleged that claim was false because the entire bar‚ including the chocolate coating‚ actually contained 14% fat. (The Commission concluded that a reasonable consumer – and certainly an ordinary child – is not going to eat the bar without its chocolate coating.) The Commission also challenged the implied claim that the bar was low in fat. Each bar actually
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providing that the legislature "lay down by legislative act an intelligible principle to which the person or body authorized to fix such rates is directed to conform". Whitman v. Am. Trucking Ass’Ns‚ 531 U.S. 457 (U.S. 2001)‚ Loving v. United States‚ 517 U.S. 748 (U.S. 1996)‚ citing Chief Justice Taft in J. W. Hampton‚ Jr.‚ & Co. v. United States‚ 276 U.S. 394‚ 409 (U.S. 1928). The question becomes what is the "intelligible principle" and whether it exists in the Emergency Bubblegum Price Control Act
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EDUCATIONAL PRINCIPLES 1 Educational Principles and Piaget’s Limitations of Preoperational Thought Cathleen Barney Excelsior College EDUCATIONAL PRINCIPLES 2 Jean Piaget’s theories continue to have a major impact on both teacher training and classroom practices. This essay will discuss the three educational principles derived from his theory and also discuss the limitations of preoperational thought from his point of view. The first educational principle is discovery
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