Carmex case study assignment: 1. What are the advantages and disadvantages for the Carmex marketing team in collecting data to narrow the flavor choices from three to two using (a) an online survey of a cross-section of Internet households or (b) an online survey of Carmex Facebook likers. Answer: a. Even though the case study is about using Facebook for marketing research‚ this particular question is about general online survey. The advantages of online surveys are: • Instant
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justices when deciding cases heard by the Court. • Stare decisis • Judicial activism 2. Public opinion polls are a way to link the public with elected officials. Members of Congress often use polls to understand the views of their constituents‚ but they must also pay attention to other political considerations. a. Identify two characteristics of a valid‚ scientific‚ public opinion poll. b. Explain why each of the following enhances the influence of public opinion on the voting decisions of
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Interviews with 1‚005 adult Americans conducted by telephone by ORC International on August 31-September 3‚ 2012. The margin of sampling error for results based on the total sample is plus or minus 3 percentage points. The sample also includes 877 interviews among registered voters (plus or minus 3.5 percentage points) and 735 interviews among likely voters (plus or minus 3.5 percentage points). The sample includes 753 interviews among landline respondents and 252 interviews among cell phone respondents
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Bùi Minh Thắng – KTTT55B Critical thinking assignment Selections 11A and 11B The two arguments discuss about whether Gay Marriage should be allowed or not. As far as reasonability is concerned‚ the first argument “Equal treatment is real issue – not marriage” is less strong than the second one “Gay Marriage Unnatural”. In the first argument‚ the writer (USA Today) had some good reasonings and didn’t use so many rhetorical devices. The ultimate ground of this argument was seeking for an equal treatment
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pharmaceuticals was conducted. Gallup engagement questionnaire Q12 was used to assess the level of engagement. The study shows that only 20% employees i.e. less than one fourth of the employees are engaged‚ 22% not engaged and 58% i.e. more than half of the employees are disengaged. Keywords Employee engagement‚ meaningful work‚ organizational commitment‚ job satisfaction‚ human resource development Introduction Employee engagement is today’s HR buzz word. Recent study by Gallup indicated that Singaporean
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Team Summary Week Five RES/351 Week Five Team A Reflection – Developing the correct method for collecting consumer data is much needed in today’s business world. People are not spending as much as they used to and compare service and functionality before making a big purchase. They key to making the best survey is to make it easy and quick for the participant. The participant must also be assured that their opinion does matter and their time is not being wasted. The right population samples
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Nonsampling errors can occur both in a sample survey and in a census. Such errors occur because of human mistakes and not chance. The errors that occur in the collection‚ recording‚ and tabulation of data are called nonsampling errors. Nonsampling errors occur because of human mistakes and not chance. Nonsampling errors can be minimized if questions are prepared carefully and data are handled cautiously. Many types of systematic errors or biases can occur in a survey‚ including selection error‚ nonresponse
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murdering jihadist and those who see him as a victim of the Afghanistan war. The results of the surveys reflect public opinion and thus should be a significant independent influence over public policy. The reality in this case is that the divided polls have not provided solid direction to the government. Thus public policy has been stifled. This
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the current prime minister could hold an opinion poll‚ which says how popular they are at the time‚ and can choose when to have a general election whenever they are really popular or‚ decide not to hold an election if they aren’t very popular at that moment in time. Also‚ if they are unpopular they can change the public’s opinion of them before they hold a general election which wouldn’t be as fair as if they either‚ couldn’t hold an opinion poll nor had a set date of the general election. My second
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In today’s society‚ public opinion polls are used to defend and argue against almost every imaginable issue. They are used to determine who is the leading candidate in elections‚ if the people support those they do elect‚ if movies‚ television and other media products are any good‚ or at least desirable and they determine what kind of products we as consumers want to purchase‚ also to determine the presidential approval rating. The only problem with these polls is that they don’t always express the
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