Company Background Name Ford Motor Company Logo Industries served Automotive Geographic areas served Worldwide Headquarters U.S. Current CEO Alan R. Mulally Revenue $ 134.3 billion (2012) Profit $ 5‚665 billion (2012) Employees 164‚000 (2011) Main Competitors Bayerische Motoren Werke AG‚ Chrysler Group LLC‚ Daimler AG‚ General Motors Company‚ Honda Motor Company‚ Nissan Motor‚ Tata Motors‚ Ltd.‚ Toyota Motor Corporation‚ Volkswagen AG and many other automotive companies. Ford Motor Company is one
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In a global marketplace of buyer power and consumer choice companies are looking to operations outside of their industries to find creative ways to remain competitive. Ford Motor Company is doing just that with innovative computer giant‚ Dell. Ford is able to adapt the unique virtual integration tactics to its own practices. With extreme differences in industry‚ there are certain aspects that Ford must consider amending to fit their specific needs. Dell has mastered the concept of “virtual integration”
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I. Executive Summary The Ford Motor Company has been facing a steady decline in market share for approximately the past twelve years. This decline is largely attributable to their reputation for building poor quality vehicles that break down easily‚ and rising gas prices reducing demand for large trucks and SUVs‚ which is Ford’s main source of sales. Ford has already taken measures in response to this slump by introducing new car models such as the Fusion‚ as well as attempting to make their
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It was once said‚ "Those who do not study the past are deemed to repeat it." On the brink of the new 21st century it is important for us at the Ford Motor Company to take a look at our past to see what has worked and what has not in order to set the standards for the automotive industry. It is also imperative to take a close look at what our competitors have done because we can also learn from their mistakes as well as improve on some of their ideas that have worked for them. It is important to
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day. In fact‚ the output of United States motor vehicles manufacturing is forecast to grow at an annual compounded rate of six percent between 2012 and 2016. The Interindustry Economic Research Find‚ Inc (IERF) funded this forecasting and research project. Data from the Automobile research provided the chart below - published September 2012 Automobile Manufacturing Growth Fluctuates Table 1: Industry Forecast (Data Published September 2012) Ford Motor began mass-producing manufactured automobiles
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Case 2: Ford Motor Company’s Value Enhancement Plan | 1. Does Ford have too much cash? For this question‚ we need some measurement of liquidity to compare the turnover rate and reservation of cash for Ford‚ GM‚ Chrysler and compare those measurements in different years to see if Ford have too much liquidity which means too much cash. Quick ratio is liquidity measurement which is a variant of the current ratio. It focuses on quick assets‚ which are those assets likely to be converted to cash
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Ford Motor Company’s Value Enhancement 1. Does Ford have too much cash? The amount of cash that Ford is carrying on its balance sheet is too much considering that additional money not used for the advancement of the company belongs to the owners of the firm‚ the shareholders. Having too much cash on its balance sheet will be a disincentive to Ford’s employees who consequently will feel not feel an urgency to perform and add value to the company. Notwithstanding the fact that the company
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Ford operates in the US auto mkt‚ a huge‚ but not a high growth market. Growth in last 7 yrs – 1% US players losing share to foreign players. Firms consolidating. Targeting smaller segments – large no of models‚ low sales volume / model Focus on fuel efficiency‚ alternate fuels. All firms targeting US mkt. Chrysler merged with Daimler Benz‚ breaking off now. Focussed on clean diesel Power - BLUETEC GM focussing on hybrid vehicles‚ tying up with Toyota. Toyota caught up with Ford in sales volume
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Does Ford have too much cash? For this question‚ we need some measurement of liquidity to compare the turnover rate and reservation of cash for Ford‚ GM‚ Chrysler and compare those measurements in different years to see if Ford have too much liquidity which means too much cash. Quick ratio is liquidity measurement which is a variant of the current ratio. It focuses on quick assets‚ which are those assets likely to be converted to cash within a relatively short period of time. Quick ratio=
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Industry Forecasting: Ford Motor Company John G. Warner III BUS620: Managerial Marketing Dr. Susan Sasiadek March 18‚ 2013 Industry Forecasting: Ford Motor Company When Alan Mulally took over as Chief Executive Officer at Ford Motor Company in 2006 the organization was losing billions of dollars. According to Tony Schwartz (2010)‚ “It had just come off reporting a $14.6 billion loss for 2008‚ its fourth losing year in a row” (para.1). The article Alan Mulally-Making Ford a Model for the Future
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