Comparison study of sales promotional strategies of Maruti & Honda cars customers with special reference to Kollam District INTRODUCTION The automobile products occupy an important role in fulfilling the basic needs of human beings. In India‚ there are tremendous changes in the automobile industry. The industry has observed higher rate of growth economically‚ industrially &technologically. This has led to good market for automobile products particularly in four wheelers segments
Premium Marketing Automobile Sales promotion
communications‚ Sales‚ Salesforce‚ Performance Abstract While the effect of communication apprehension on a multitude of psychological and performance variables has been studied in many other disciplines‚ it has not been extensively examined by sales researchers. This article considers communication in the sales transaction from the perspective of communication apprehension‚ and investigates the role of communication apprehension as an indicator of a salesperson’s performance. Using ordinal logistic
Premium Sales Communication Marketing
In this paper we will analyze the current culture of an organization using a conceptual model or framework and we will discuss how senior managers have sought to manage the culture of the organization over the past decade and what they could/should have done differently. 1. Introduction Organizational culture describes the psychology‚ attitudes‚ experiences‚ beliefs and values (personal and cultural values) of an organization. It has been defined as "the specific collection of values and norms
Premium Organizational culture Culture Organizational studies and human resource management
Installment Sales The DJ Company accounts for sales of merchandise on the installment basis. At the end of each year it recognizes gross profit on these sales‚ considering collections during the year to be composed of cost and gross profit elements. The balances of the control accounts for installment contract receivable at the beginning and at the end of 2009 were: 1/01/2009 12/31/2009 Installment Accounts Receivable: 2007………………………… P 24‚020 P - 2008………………………… 344‚460 67
Premium Generally Accepted Accounting Principles Revenue 2009
competition. Automation of one’s point of sale and inventory system puts you a step ahead in the game. It helps you conduct business transactions with ease as you only have to press a few keys. It liberates you from countless paper works as computation of the day’s sale and keeping track of inventory are done automatically. With these things in mind‚ the proponents hopes that upon completion of this Proposed Point of Sale and Inventory System‚ will find it of great value
Premium Receipt Computer The Sale
Sales and Salesmen Week 5 Jerome Wood DeVry University October 4‚ 2014 Sales and Salesmen In this weekly research paper‚ describe your most memorable experience with a salesperson that was positive and made you feel comfortable. Then in the next section‚ describe an experience with a salesperson that was unpleasant and made you feel uncomfortable. In comparing the two experiences‚ answer the following questions. In reflecting on the positive experience‚ what one thing about the experience
Premium Sales
slowly? Is it no longer performing the way it used to when it was first bought‚ and don’t have the funds to purchase a newer models? Well there is no need to look too far; we at Dell are here for you. We will design the right computer for you at a low price. Our new models are made to give business the competitive advantage they need for daily activities. With our latest model an increase in the performance speed‚ efficiency‚ and the latest internet security comes standard. The Dell XPS I13 is the
Free Computer Operating system Personal computer
UG2 Marketing Sales Promotion Sales promotion is one of the five aspects or elements of promotional mix. Promotional elements are advertising‚ personal selling‚ public relations‚ sales promotion and direct marketing. Sales and promotion is the fourth one. Sales promotion is a fast process that makes the people to be aware of some kind of good and services and increases their interests in buying those good or service‚ sales promotion is for all kind of customers. Sales promotion is one of
Premium Sales promotion Marketing
each function? What are the steps in the Sales Management model? Describing the Personal Selling Function -> Defining the Strategic Role of the Sales Function -> Developing the Salesforce -> Directing the Salesforce -> Determining Salesforce Effectiveness and Performance What are the 7 characteristics of the Best Sales Organizations? Create a customer-driven culture throughout the sales organization and firm Recruit and hire the best sales talent Train and coach the right skill
Premium Sales
Sleepless in Sales The demand exists‚ the product is good‚ and the sales team is working harder than ever. Yet you are still losing sales. Different times require different solutions‚ and B2B companies need to find them. Sleepless in Sales 1 It’s 3:15 a.m. Awake again. My brain won’t shut off. Why are sales down? Our product is competitive‚ clients like it‚ and we’ve run all of the obligatory sales improvement programs. Maybe it’s the sales team. They keep saying it’s tough to keep up with so
Premium Customer service Sales process engineering Sales