Panera Bread Company Case * Student: -Miguel Etchebarne Question 1 What is Panera Bread’s strategy? Which of the five generic competitive strategies discussed in Chapter 5 most closely fit the competitive approach that Panera Bread is taking? What type of competitive advantage is Panera Bread trying to achieve? -Panera strategy was to make great bread broadly available to consumers across the United States. They have an attractive menu and the dinning ambience of his bakery-cafés
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“Thirty years ago‚ Ron Shaich set out to change the world by changing the way America eats. He’s done that with not one‚ but two successful restaurant brands. By co-founding Au Bon Pain‚ Co. Inc. and founding Pan-era Bread‚ Shaich shook up the industry by offering an antithesis to fast food – hand made‚ artisan food served in warm and welcoming environments by people you can trust.”(KANAI‚ 2012) This quote describes how Shaich and colleagues started to create their cafe bakery and change the way
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Panera Bread Case Analysis Michael Gibbons Strategic Management W 7:10 - 10:10 1. Panera Bread’s strategy is to provide a superior product to a diverse customer base. Panera Bread’s concept is “to provide a premium specialty bakery and café experience to urban workers and suburban dwellers.” Their strategy has allowed them to provide an alternative meal to fast food restaurants. Analyzing Chapter Five’s generic competitive strategies the most closely fit competitive approach that Panera Bread
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Panera Bread Panera Bread began back in 1981. It started out as a small sandwich shop known as Saint Louis Bread. Panera Bread market expansion has growth almost double within only four years range from 1027 in 2006 to almost 2000 location in 2010. Case examined company SWOT analysis‚ keys successful factors and the generic competitive strategy. Company’s vision was to create a specialty café anchored by an authentic‚ fresh-dough artisan bakery and up scales quick-service menu selection. Panera
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9/17/2013 Panera Bread Company 1. What is Panera Bread’s strategy? Which of the four generic competitive strategies discussed in Chapter 3 most closely fit the competitive approach that Panera Bread is taking? What specific kind of competitive advantage is Panera Bread trying to achieve? Driving concept: to provide a premium specialty bakery and café experience to urban workers and suburban dwellers. Generic: Broad differentiation strategy. Competitive advantage: striving to build
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Topic: Panera Bread Company Case Study An analysis of Panera Bread Company’s business strategies was requested. I have evaluated Panera’s performance in regards to their competitive position in the food industry‚ as well as‚ their internal characteristics. My thorough assessment follows the restated question. 1. What is Panera Bread’s strategy? Which of the five generic competitive strategies discussed in Chapter 5 most closely fit the competitive approach that Panera Bread is taking? What type
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where they eat‚ enjoy the view‚ or talk to friends while eating‚ or merely while away the time? Panera has assessed its capabilities and strengths and in the process has embarked to enter the food market on a very narrow segment of the market in terms of the uniqueness of its product – to serve customers who are looking for the fresh smell of home baked food‚ feel the joy of tasting fresh bread‚ enjoy the ambience of the restaurant and the view‚ or also to be able to work on their laptops and
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Panera Bread Company Mgt# 495 - CMU Contents Introduction All companies must have a strategic plan. How well the strategy succeeds is based on the competitive strategy plan. A competitive strategy is defined as the “specifics of management’s game plan for competing successfully and securing a competitive advantage over rivals in the marketplace.” (Peteraf-Gamble-Thompson‚ 2013). In addition‚ a competitive strategy helps the company provide its position and advantage in
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Panera Bread Company Submitted to Dr. Desmarais December 17‚ 2011 Salem Analytics Catherine O’Neill Yasmeen Kouki David Kirby Christopher Titus Table of Contents Executive Summary Macro-environment Industry Analysis i. ii. iii. iv. v. Industry Drivers Five Forces Changes to the Industry Structure and Competitive Environment Existing Rivals Competitive Capabilities Analysis Key Success Factors Critical Issues the Industry Faces Panera Bread Company’s Competitive Capabilities i. ii.
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Partial Example #2 for Panera Case part 1 analyis Excludes answers to #3 and 4‚ which were covered in the earlier example Item 1 The company’s mission statement‚ although I think of it more as a slogan‚ is “A loaf of bread in every arm.” The company is on a mission to extend the consumption of their baked products broadly in the areas where they operate. Their strength in this mission comes with their strategic locations in high traffic urban areas. These locations enable them to service
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