Contents Coursework Header sheet 1. Introduction Page. 2 4 Internal Analysis 2. Financial Analysis 3. Marketing Analysis 4. Human Resource Management Analysis 5. Operations Analysis 6. Prioritised Strengths 7. Prioritised Weaknesses 5 5 8 10 12 14 14 15 15 18 19 21 21 22 22 External Analysis 8. P.E.S.T.E.L Analysis 9. Porter‟s Five Forces Analysis 10. Critical Success Factors 11. Prioritised Opportunities 12. Prioritised Threats Current Strategies 13. Strategic Position Future
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Executive summary The main purpose of this project is to perform a strategic and financial analysis. During the project we will also be able to exercise the financial and IT knowledge we acquired during the 4th semester. The financial analysis reveals that Apple has been undergoing an impressing growth in the net sales for the past few years. Furthermore the financial analysis showed that a big part of the net sales is generated by complementary products which can be connected to the sales
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CHAPTER ONE 1.0 THE INTRODUCTION OF THE STUDY 1.1 Background Customers are the purpose of what marketers do and rather than them depending on marketers‚ we very much depend on them. That is the main reason why organizations today are focusing on customer satisfaction and loyalty. Satisfaction is an overall customer attitude towards a service provider‚ or an emotional reaction to the difference between what customers anticipate and what they receive‚ regarding the fulfilment of some need‚ goal
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Determine two available strategic options for Apple to maintain and rebuild its reputation. Ans: Apple is the third largest Mobil Company in the world. Apple launched its iPhone in 2007. Company gained its success after launching iPhone. IPhone became one of the best smart phone in the Mobil market. Every time‚ when company launch any its product‚ people are curious to know what they are going to launch. Customers are expecting something new every time. Apple launch its iPhone 5 on 12 september‚ 2012
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Business Ethics‚ 18(4): 345-358. 31. Rizk‚ R.R. (2008). Back to basics: an Islamic perspective on business and work ethics. Social Responsibility Journal‚ Vol. 1(2)‚ 246-254. 32. Rokhman‚ Wahibur. (2010). The Effect of Islamic Work Ethics on Work Outcomes. Electronic Journal of Business Ethics and Organization Studies‚ Vol. 15(1)‚ 21-27. 33. Sheehy‚ J. W. (1990). New work ethic is frightening. Personnel Journal. 69(6)‚ 28-36. 34. Yandle‚ B. (1992). Does anyone still care? Supervision‚ 14–16. 35
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visions to his employees and get them to buy into his ideas. Using John Kotter ’s (1990) account of leadership‚ it was believed that leadership is about coping with changes. Since Job ’s re-entry back into Apple as the CEO‚ he was able to articulate and communicate his new vision for the company. Apple successfully transited from a computer manufacturer‚ to a company focused on a wider range of multimedia devices like the IPod and IPhone. His ability to influence his employees‚ advocating his beliefs
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«L’innovation‚ c’est une situation qu’on choisit parce qu’on a une passion brûlante pour quelque chose.» Steve Jobs INTRODUCTION Apple‚ multinationale mondialement connue‚ géant sur le marché de la technologie‚ a su se différencier sur un marché toujours plus innovant et mouvant. Malgré des passages difficiles‚ la marque à la pomme a su aujourd’hui remonter la pente et affiche désormais des résultats records. Mais tout ceci n’aurait pu être réalisé sans un recentrage de la marque sur ce qui
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MPO Outcome I 1. Goal is a Long-term end toward which programs or activities are directed. Goals are general and include no date of completion. Organizations are usually formed with the aim of achieving specific goals. These goals usually determine the direction that the organization will take over the long term and are not always very specific. Goals of organizations operating in the private sector generally revolve around the maximization of profits for the owners. However‚ some organizations
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previous knowledge of idea‚ desire‚ and hoped-for outcomes‚ received as intentional‚ derived by another as the idea‚ desire‚ or hoped-for outcome of the sender or source‚ consciously sent and received‚ fully aware of —able to articulate— the ideas‚ desires and outcomes at the level of speaking them‚ and received by others with an awareness of the level of ability of the receiver to articulate what the sender desires‚ believes‚ thinks‚ or wants as an outcome‚ face to face‚ in person with at least one other
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History and Background Apple Computer Inc.‚ what is common day known as Apple Inc.‚ was established on April 1st‚ 1976 by Steve Jobs‚ Steve Wozniak and Ronald Wayne. Two weeks later Wayne sold his company shares back to Jobs and Wozniak for $800. Apple Computer Inc. then became incorporated‚ without Ronald Wayne‚ on January 3‚ 1977. The first product Jobs and Wozniak created was the Apple I. Steve Jobs used his parents’ garage as a workplace to manufacture this product. The finished product
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