GHANA CHRISTIAN UNIVERSITY COLLEGE AMRAHIA‚ GHANA CORPORATE SOCIAL RESPONSIBILITY (CSR) OF ZAIN GHANA‚ A MARKETING STRATEGY FOR COMPETITIVE ADVANTAGE OR TRULY GIVING BACK TO THE SOCIETY: A CASE STUDY OF ZAIN’S SCHOOL BUILDING PROJECT AT ODUMASI-KROBO. YEBOAH-MANTEY EMMANUEL APRIL 2010 CORPORATE SOCIAL RESPONSIBILITY (CSR) OF ZAIN GHANA‚ A MARKETING STRATEGY FOR COMPETITIVE ADVANTAGE OR TRULY GIVING BACK TO THE SOCIETY: A CASE STUDY OF ZAIN’S SCHOOL BUILDING
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concepts‚ and issues regarding corporate social responsibility of business organizations. Foreign Literature Corporate Social Responsibility (CSR) is a critical issue across Asia. From local companies to multi-national conglomerates‚ how successfully business interacts with its environs and community is of supreme importance. As early as 1969‚ corporations have been paying attention to their impact on the local community and the world. Arising from the social justice movement of the 1960s‚
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hfghfghffhfhfh here are dueling sides of those for and against corporate social responsibility. Corporate Social Responsibility (CSR) is a concept whereby companies integrate ethical‚ social‚ environmental‚ and other global issues into their business operations and in their interaction with their stakeholders (employees‚ customers‚ shareholders‚ investors‚ local communities‚ government)‚ all on a voluntary basis. Boundless Study Guides KEY POINTS Proponents of CSR argue that socially responsible
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1. Corporate Social Responsibility Corporate social responsibility has several definitions but is simply defined by Woods and others (2013‚ 27) as the obligation of organisations to behave in ethical and moral ways. It generally refers to the notion that corporations have a responsibility to the society that sustains them. Over the years‚ the theory of corporate social responsibility has continued to develop in importance and significance. In modern day business it is common practice for organisations
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Contents 1. INTRODUCTION 2 2. IMPORTANCE OF CORPORATE SOCIAL RESPORNSIBILITY 2 3. COMPARSION OF CSR BETWEEN JOHN LEWIS AND M&S 2 4. CONCLUSION 2 5. REFERENCE SOURCES 2 6. BIBLIOGRAPHY 3 1. INTRODUCTION This assignment will primarily focus on Corporate Social Reporting which is also known as Corporate Social Responsibility (CSR). CSR is a report which illustrates company’s performances and commitments not only to stakeholders (customers‚ shareholders‚ employees‚ suppliers
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Corporate social responsibility (CSR‚ also called corporate conscience‚ corporate citizenship‚ social performance‚ or sustainable responsible business/ Responsible Business)[1] is a form of corporate self-regulation integrated into a business model. CSR policy functions as a built-in‚ self-regulating mechanism whereby a business monitors and ensures its active compliance with the spirit of the law‚ ethical standards‚ and international norms. In some models‚ a firm’s implementation of CSR goes beyond
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(Reporter #1; additional input…) Corporate Social Responsibility The broadest definition of corporate social responsibility is concerned with what is - or should be - the relationship between global corporations‚ governments of countries and individual citizens. More locally‚ the definition is concerned with the relationship between a corporation and the local society in which it resides or operates. Another definition is concerned with the relationship between a corporation and its stakeholders
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From the case study and the e-Activity‚ determine two (2) key reasons why people value the customer service that Nordstrom provides. Examine Nordstrom’s current corporate social responsibility activities‚ and suggest one (1) additional action that the company could take to further strengthen its corporate social responsibility efforts. Two reasons why people value the customer service that Nordstorm provides. 1. With the recent downturn of the economy‚ some people can relate more to the needs
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Corporate Social Responsibility This essay will be based on corporate social responsibility (CSR). It should allow the reader to understand what CSR is‚ the importance of CSR and how it would influence customer activities. Themes that would be included in this essay will be the background of corporate social responsibility‚ history and the development of corporate social responsibility. The key concepts will also be explained and the different stakeholders which will be linked to corporate social
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analyse and discuss the debates on corporate social responsibility. Take a position on these debates and justify your point of view. Critically evaluate what the implications of your position would be for managers who are concerned about the impact of their organisation’s activities upon the environment. This assessment item is designed to allow you to demonstrate your capacity to understand and evaluate debates around the topic of corporate social responsibility and the implications of these debates
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