As a part of the Hilton Group‚ Double Tree has ‘HHonours’ loyalty program. Today this program works in more than 3500 hotels‚ has 50 airline partners and gives an opportunity to its members to earn both miles or point for stay. The HHonours has three levels of membership: gold‚ silver and black with different upgraded system of rewards. Also the members can use the rewards in golf‚ cruises‚ entertainment parks‚ car rentals‚ shopping and dining (www.businesstravel.about.com). 2. Price elasticity
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MACRO AND MICRO FACTORS AFFECTING THE STEEL INDUSTRY (TATA STEEL) The world GDP‚ as reported by International Monetary Fund‚ was on an upturn‚ growing by 5% in 2010 as compared to a negative growth of 0.5% in 2009. While the growth in the advanced economies was 3.0% in 2010‚in contrast to -3.4% in 2009‚ the emerging and developing economies grew by 7.3% in 2010 when compared to the growth of 2.7% in 2009. The growth in the developing and emerging economies slowed down during the end of 2010
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additional charges would discourage buyers and reduce sales. * Strict rules and regulations related to the automobile industry throughout the world Governments tend to have strict rules and regulations with regard to the protection of the environment‚ employment laws (where safety of the employees is a must)‚ and etc. * Trade Restrictions Many governments‚ in order to encourage local manufacturers have trade restrictions in place. The best example would be the US automobile market where
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implementation‚ and control over the macroenvironment‚ discussed in this report‚ in terms of political‚ economic‚ social‚ technological‚ and natural forces‚ by turning risks into opportunities that benefit the company as a whole. 2.0 Political Environment 2.1 Government Assistance One of the major factors that assist in the growth of AirAsia would be the continuous support and assistance of the Malaysian government. Over the years‚ AA has noticeably boosted tourism in Malaysia and has helped transform
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Apple Inc. (Consumers Electronics Company) Economic Environment: More or less‚ every economic factor has an effect on the operations of Apple Inc. These may include; current economic situation (boom‚ recession‚ etc.)‚ credit terms‚ inflation or deflation‚ strictness of interest rates‚ unemployment levels‚ stability of exchange rates‚ stock exchange trend‚ etc. Apple’s business can be affected by all these factors either positively or negatively. For example‚ during the inflation periods
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Business: Cambridge‚ 7(1)‚ 302. Retrieved October 10‚ 2005‚ from ProQuest database. Welcome to McDonald’s India. Retrieved October 10‚ 2005‚ from http://www.mcdonaldsindia.com/ourfood/nonveg/index.html www.mcdonalds.com‚ People‚ 2005 www.mcdonalds.com‚ Environment‚ 2005 www.rmhc.com‚ Ronald McDonald House Charities‚ 2005
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Demographics Mercury Drugstore’s Primary Target Market Demographics : Ages ranging from 18 to 65 years old who may be male or female that belong to any social class – B‚ C‚ D‚ and E Marital status – no specific status. The available market size using research data show that 6 out of 10 Filipinos are now opting for generic medicines over the more expensive branded counterparts. For a $2 Billion Pharmaceutical market in the Philippines $1.2 Billion (60%) - Generics Medicines $800
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MGMT 837 INTERNATIONAL STARATEGY AND ORGANIZATION SERDAR SERDAROĞLU Fiat’s Strategic Alliance with Tata What is the business opportunity in India? Do you think that Fiat needs a partner? Why? Actually there is a lots of opportunities in India. There is a huge automobile industry in India which was valued at over 26.3 billion USD. Unit sales in the same year exceeded 1.5 million. Passanger vehicle sales is expect to grow 14%-16%. There is a big potential in owned car statistics. It was expected
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ABSTRACT This paper explores the differences between macro risk management and micro risk management. This paper explains the definitions provided by Kendrick and then compares and contrasts them. It also gives an example of a project and assigns classification of either macro or micro risk management. It analyses the risk factors associated with the project and the impacts of the associated decisions involved with the completion of the projects. Furthermore‚ it discusses the factors that determine
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Subject: macro level factors in an external environment Date: November 20‚ 2012 Hello Mr. Doe‚ It is my understanding that the large presentation on social networking is quickly approaching and a brief memo discussing how macro level factors in an external environment have impacted the structure of the online social networking industry in the global marketplace is required. In order for that to be done properly there is some information that needs to be addressed. Just what are Macro environment
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