environment consists of laws‚ government agencies‚ and pressure groups that influence or limit various organizations and individuals in a given society. Each factors of political environment has its own functions and impacts on the economic activities of the industry. The economic systems work best with at least some regulation. When an industry with well-conceived regulation‚ it can have more opportunities in competition and ensure fair market for goods and services. The public policy is a set of
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or services is worth to the customer. 2. Pricing decision is usually viewed as a way to recover cost‚ but we need to take the customer into the account/ consideration. The price could be higher than customers are willing to pay for that product. 3. The major factors affecting price are: a. Marketing Strategy b. Customer perceived Value c. Competition d. Cost 4. Role of Marketing Strategy in Pricing a. Price should be consistent with the pricing strategy. b. Target market decision affects
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Factors affecting the movement of water through osmosis Introduction In this I will be investigating what effects the movement of water through osmosis. Osmosis is the diffusion of water. It is the process in which fluids pass through a partially-permeable membrane. It is the movement of water from high water concentration to low water concentration. Plant cells react to osmosis by hypertonic‚ isotonic and hypotonic. Keywords Hypertonic – is when the water outside of the cell is lower than
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Pricing Decisions are decisions faced by top management and marketing managers. How much to charge for a product or service depends on a multitude of factors such as competition‚ cost‚ advertising‚ and sales promotion. Economic theory suggests that the best price for a product or service is the one that maximizes the difference between total revenue and total costs. However‚ in reality‚ the price charged is usually some form of cost-plus‚ which is later adjusted for market conditions and competition
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travel agencies Global Premium Hotels Ltd (Economy to Mid-Tier Hotels A.K.A Budget Hotels) Threats Faced by Global Premium Hotels Ltd Demographic Segments Sociocultural Political/Legal Technological Economic Porter’s Five Force Model of Industry Competition Threat of New Entrants The threat of new entrants into the hotel industry is generally low‚ due to high barriers to entry. However‚ comparing budget and boutique hotels‚ the threat of new entrants is significantly
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“Factors Affecting Academic Performance of COE Students” CHAPTER 1 The Problem and Its Scope I. Rationale Academic performance is said to be one of the crucial areas of a learner’s life. Some learners may not be bothered if they progress or not; however their parents are left with great distress if their children do not perform well. Multiple factors arise when it comes to academic performance of a learner. These factors need to be considered should one want to perform better. Research has found
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Pricing Strategy Steps in Setting Price: Following are the steps in setting price for a product: 1. Selecting the pricing objectives; 2. Determining the consumers’ demand; 3. estimating costs; 4. Analysing the competitors’ costs‚ prices and offers; 5. Selecting a pricing method; and 6. Selecting the final price. 1. Selecting the pricing objectives: Before selecting a suitable price for a product‚ the marketer is needed to review the company’s objectives. The more clearer the company’s
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MEASUREMENT IN HOTEL INDUSTRY UDK / UDC: 640.41(658.562) JEL klasifikacija / JEL classification: L83 Stručni rad / Professional paper Primljeno / Received: 31. svibnja 2007. / May 31‚ 2007 Prihvaćeno za tisak / Accepted for publishing: 03. srpnja 2007. / July 03‚ 2007 Summary The quality of service in hotel industry is an important factor of successful business. The existing trend of complete quality management in hotel industry ensures the achievement of competitive advantage of hotel companies and
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CHAPTER ONE 1.0 INTRODUCTION 1.1Background information A joint study by United States Agency for International Development (USAID) and United Nations International Children Education Fund (UNICEF) and Joint United Nations Program on HIV/AIDS (UNAIDS) found out that at the end of 2001‚ 13.4million children under the age of 15 had lost one or both parents to Acquired Immune Deficiency Syndrome (AIDS). The increase in AIDS‚ which orphans many children‚ is one of the major challenges in many countries
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Consumer Herding Behaviours in the Hotel Industry Traditional Word-of-Mouth has been recognized as an effective marketing tool that has a significant impact on customer behaviour. Nowadays‚ the emergence of the Internet means consumers are now creating and spreading marketing information‚ easier than before internet existence. Providers and consumers have become highly connected with the Internet environment. The purpose of this study is to find out the way consumer make decisions are influenced
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