Developing unique product differences with the intent to influence demand. marketing process that showcases the differences between products. Differentiation looks to make a product more attractive by contrasting its unique qualities with other competing products. In marketing‚ product differentiation (also known simply as "differentiation") is the process of distinguishing a product or offering from others‚ to make it more attractive to a particular target market. This involves differentiating
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statement as one might find in a dictionary. Although the phenomenon has many facets‚ it is generally described as the trend whereby countries‚ on a global scale join socially‚ politically and economically. This process is facilitated in many ways‚ like through public and private sector decisions‚ education and by the ever increasing rate of information transfer via the Internet and social media‚ which has been a major catalyst in contemporary politics. An example of this would be the ways in which
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Factors affecting the demand of google products and services Google started its journey in January 1996 as a research project by Larry Page and Sergey Brin‚ a Ph.D. student at Stanford working on the Stanford Digital Library Project (SDLP). The SDLP’s goal was to “ To develop the enabling technologies for a single‚ integrated and universal digital library ” and was funded through the National Science Foundation . Due to the hard work and dedication of its founders various products and services were
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history that have shape our country‚ and perhaps our world. Some of these events include the American Revolution‚ the Civil War‚ World Wars I and II‚ and many more. Although‚ there is one event that most of us forget and most of us do not know that it shaped our world substantially. The name of this event is the Great Depression. The Great Depression changed our views on particular matters and cluttered our economy. What most people do not know‚ is that there was a happier and more successful time
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Explain how and why groups of customers are targeted for selected products. [pic] The Nivea Company manufactures products with fall into the skin and personal care section with items such as lotions‚ deodorants‚ creams‚ soaps and shaving material. This company was founded in 2007 and is based in Mumbai. Nivea is currently owned by a German company named Beiersdorf which was founded in 1882 by pharmacist Carl Paul Beiersdorf. In 1900 the new owner developed a water-in-oil emulsion which
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Television Though john Logie – aird started selling television sets in 1930‚ Germany gets the credit for creating the first device to send pictures through a wire in 1884. In 1884 Paul Gottlieb Nipkow‚ a 23-year-old university student in Germany‚ patented the first electromechanical television system which produced 4000 pixels per second that took on the shape of a picture made of 18 parallel lines The television camera tube‚ called the iconoscope tube was made by ValdimirZworykin
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How Can Tourism and Hospitality Businesses Manage Their Enterprises to Account for Fluctuations in Demand? Every industry is always faced with some points of ups and downs in terms of demand and supply. This is an implication that the market is not constant or moves in one direction of steady rise in supply or demand. However‚ it is important to note that the fluctuations or ups and downs in demand are as a result of various factors‚ which control influence demand in the market. These factors differ
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affecting the demand of mobile telephone products. The case study that will be included is the current state of the UK mobile telecommunications market. The operators to be examined are the four major operators in the UK: BTCellnet‚ One2one‚ Orange and Vodafone. The case study for this project will be based on the current state of the UK mobile telecommunications market and the performance of its four consumer operators. Before this can be discussed‚ it is important to understand how mobile telephones
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1. The geography of Greece shaped Greece in many ways. Since Greece was surrounded by seas (Mediterranean‚ Black Sea). Greece traded and sailed on seas in boats. The Grecians lived by the sea so it was much easier to get sea food and their meals usually included anything they could catch in the water. Thanks to warm weather life took place mostly outside. Children outside doing outdoor activities trying to keep cool‚ adults working on their land or slaves building. Due to all the mountains also surrounding
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show trials and ‘The Terror’‚ Stalin shaped the Communist Party and Soviet society to a significant extent from 1934 to 1941 through the use of fear and control to assume total power with no opposition. The Great Terror aimed to target individuals who undermined Stalin’s regime‚ and was catalysed by the assassination of Sergei Kirov‚ a Bolshevik revolutionary working below Stalin who would often challenge him. Through the use of political purges‚ Stalin shaped the Communist party to a significant
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