1 Week 1 - Marketing Ethics Outline Finished! What is Marketing Ethics & why do we bother learning about it? Course overview & what is expected Ethical frameworks & Stakeholder Interaction Models Group work on video case Video Case: Nestle Baby Milk Semester 2‚ 2012 Marketing Ethics 7030 2 Week 1 - Marketing Ethics Outline Finished! What is Marketing Ethics & why do we bother learning about it? Course overview & what is expected Ethical frameworks & Stakeholder
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Life Orientation training (LIFO) helps me identify my development targets and understand how they affects my work productivity. From LIFO workbook‚ it appears that my top priority development targets are confirming‚ capitalizing‚ moderating‚ and supplementing and extending. From the result of LIFO survey‚ I become able to know my most preferred (MP)‚ least preferred (LP)‚ and back-up (BU) styles. These styles classified into two main categories of favorable conditions and unfavorable conditions.
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Explain the various elements of the marketing process 3-6 1.2 Evaluate the benefits and costs of a marketing orientation for a selected organisation 6 2.1 Show macro and micro environmental factors which influence marketing decision 7 2.2 Propose segmentation on criteria to be used for products in different markets 7-8 2.3 Choose a targeting strategy for a selected product/service 8-10 2.4 Demonstrate how buyer behaviour affects marketing activities in different buying situations
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another‚ solid operating systems and the external support needed to achieve effectiveness over a sustained period. They also need energy to keep up the pace and meet the day-to-day challenges of sustained high performance. A team is effective when it benefits the organization‚ its members and its own survival. First‚ most team exist to serve some organizational purpose‚ so effectiveness is partly measured by the achievement of those objectives. Second‚ a team’s
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Introduction A number of people whose activities have been set‚ coordinated and led by their members in order to the attainment of specific objectives or goals is used as defining an organization (Schein 1970). “Theory means here logic and metaphysics” (Timo and Gasparski‚ 1993‚ p.3). Different people may have different views on the operations within the organization. Therefore‚ organization theory is invented and influences what goes on in the organization. Moreover‚ from the organization theory
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1.1 Summarise the entitlement and provision for early year’s education It became an entitlement of all 3-and 4-year-olds in England to receive a free part-time early years education of up to 12.5 hours per week for a period of up to 38 weeks of the year as part of the Every Child Matters agenda and Childcare Act 2006. Every child should receive up to two years free education before reaching school age‚ this is ensured by local authorities‚ which is funded by the government. Although parents are
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Define personality .What do you understand by personality trait? Different people carry different personalities which differentiates one from another. Based on this fact‚ explain the personalities of the following people and which theory you can relate to their personalities: (a) Narendra Modi; (b) Mother Teresa; (c) A P J Abdul Kalam; (d) Sachin Tendulkar Personality:- Personality can be defined as consistency in a person’s way of being — that is‚ long-term consistency in their particular ways
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schools and primary health centres in India.[3][4] NGOs are difficult to define‚ and the term ’NGO’ is rarely used consistently. As a result‚ there are many different classifications in use. The most common focus is on ’orientation’ and ’level of operation’. An NGO’s orientation refers to the type of activities it takes on. These activities might include human rights‚ environmental‚ or development work. An NGO’s level of operation indicates the scale at which an organization works‚ such as local
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Activity A A new manager is starting in the organisation shortly. You have been asked to provide an information sheet to this new-starter‚ so that they can gain some understanding of the organisation in preparation for their start. The purpose and goals of the organisation The purpose of 2 Sisters Food Group is to satisfy its stakeholder needs while producing ‘great quality‚ great value food.’ As with any organisation‚ at 2 Sisters there are 2 main types of stakeholders; primary and secondary. The
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therapeutic-based career‚ should develop a theoretical orientation during that time. The development of a theoretical orientation will influence how a therapist conceptualizes and treats his or her clients. Nevertheless‚ developing a theoretical orientation can take a significant amount of time‚ understanding‚ and self-reflection. Although I have completed about one year of graduate school‚ I do not have a comprehensive understanding of what my theoretical orientation is or will be. However‚
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