The Status of Starbucks For my ethnography project‚ I decided to observe the Starbucks on Rockside Road in Independence‚ Ohio. My plan was to observe the subculture of Starbucks’ customers. A subculture is defined as a “structured social inequality or‚ more specifically‚ systematic inequalities between groups of people that arise as intended or unintended consequences of social processes and relationships.” My question was twofold. Does Starbucks appeal to certain social statuses? And if so‚
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Ethnography (from Greek word ethnos = folk/people and grapho = to write) is a qualitative research method aimed to learn and understand cultural phenomena which reflect the knowledge and system of meanings guiding the life of a cultural group (Agar 1996). It was pioneered in the field of socio-cultural anthropology but has also become a popular method in various other fields of social sciences—particularly in sociology‚ communication studies‚ and history —that study people‚ ethnic groups and other
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What makes ethnography distinctive as a research methodology compare to other approaches to study social deviance? Ethnographies of deviant behavior are one of the most popular within the sociological genre. It identifies studies that involves ‘personal observation‚ interaction‚ and experience (as) the only way to acquire accurate knowledge about deviant behaviour’ (Adler‚ 1985:11) Ethnography requires having a input to various fields such as anthropology‚ sociology and criminology in order to
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The difference in ethnographies This essay is about ethnographies. It critically explains and compares ethnographies at published at different times by different authors .This is done to trace the differences with time. This is done mainly to identify the language of the authors‚ the themes‚ writing styles‚ how they appeal to the reader and also how they did their research in reference to the people studied. In this essay Ruth benedict’s patterns of culture is compared with primitive mind by Franz
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Interpersonal Ethnography Melissa M Mata Communication II November 14‚ 2012 Fresno City College Interpersonal Ethnography The concept studied in this ethnography was based on my own interpersonal communication over a 24 hour period. Interpersonal communication is the process of sending and receiving information between two or more people. When studying my interpersonal communication I will be addressing characteristics‚ patterns‚ emotions and encounters displayed over the time period
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The research method chosen for this study is qualitative research. Its methodology is ethnography which incorporates non-participant field observation and non-structured interviewing. Observational field studies are the dominant research tool used to study expert teams (Salas‚ Rosen‚ Burke‚ Goodwin‚ & Fiore‚ (2006)‚ which all tumor boards are. Salas et al (2006) also state that observational studies are necessary to access information about how teams operate in their environments‚ particularly in
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groups and people as they go about their everyday lives.” Ethnographers do this by going out and “getting close” to the participants for prolonged periods of time in their natural setting. Emerson et al. Writing Ethnographic Fieldnotes‚ p.1 Ethnography moves from the specific to the general. (inductive) Practice of providing ethnographic reports through a thick description--- notes that exhibit depth and complexity. As Neuman noted‚ an event could take 3 minutes‚ but require many pages of descriptive
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Kevin Glazer Anthro-3 Chino Ethnography and Culture The article begins by giving an example of how most Americans approach the study of science. The quote states…“ most Americans observe whatever we wish to understand‚ introduce our own classification of what is going on‚ and explain what we see in our own terms.” Basically what the opening quote is implying is that instead of trying to understand why something happens‚ or why someone acts someway; we try to compare ourselves to the situation
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EtWashington‚ TaNazjha word count 1338 Ethnography Project With this observation project‚ the goal is to get out of your comfort zone and go into places we have never been before. We should come to an understanding of a particular ritual which is being done rather we agree with it or not. The ritual I have chosen is attending a strip club. In a strip club there are performers who take off their clothing while dancing to music. The performers get paid through tips they get from their customers
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Brooke A. Dunn History of Popular Music in America Ethnography #1 Mountain Heart and The Westbound Rangers at Cumberland Caverns Upon arriving at Cumberland Caverns‚ I really had no idea what an experience I was about to embark on. It was the simplicity of two Roots music bands performing in nature’s beautiful Volcano Room of the Cumberland Caverns that provided a sense of authenticity and realness that I had never experienced at any other show. The Westbound Rangers added a very young
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