Research Draft of Final Paper on Ethics: Theory and Practice In this course‚ we look at classical ethical theories of utilitarianism‚ deontology‚ and virtue ethics. We also look at the different kinds of perspectives on ethical issues introduced by relativism‚ ethical egoism‚ and emotivism. For this paper‚ you will pick an ethical issue to discuss‚ but one that is not a specific topic addressed in our text (thus‚ gun control or product liability would not be possible choices). Some examples
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Direct marketing in India For those who are considering tapping into the Indian marketplace‚ the author offers an update on the country’s diverse population‚ its technological advances and its overall potential for marketers. India is a country which has a rich heritage. In the rich tapestry that is India‚ there is diversification among its individuals‚ languages‚ cultures‚ religions and castes. The population in India’s five major metros consists of a middle and upper class. The lifestyles and
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Ethical Issues Quality. Batching plants‚ ready mix trucks and other machineries should be certified and be inspected on a regular basis. Weight scales‚ volumetric measuring devices and admixture dispensers should be calibrated frequently. Trucks should be inspected on a regular basis for blade wear‚ build-up‚ accuracy of water measurement and functioning revolution counters. Batching plants should have a process for preventing contamination of cementitious materials. There must be a process for
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discussing an ethical issue. I will talk about employees that steal at the workplace. I will have a fact based scenario. The unethical issue will be stealing and selling the stolen property. Also‚ I will be explaining how the student‚ teachers‚ and Detroit Public Schools are affected by the theft. I will apply how the business code of ethics applies to this situation. I will state in my conclusion how this issue can be resolved. Ethical Issue Stolen Property This ethical issue is that Robert
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Ethical Issue in Business – Pfizer‚ Examined Staci Holt PHL/323 Cassandra Giles Sunday‚ August 1‚ 2010 Ethical Issue in Business - Pfizer‚ Examined Pfizer‚ Inc (Pfizer hereafter) is an international pharmaceutical firm with $45.2 billion in profits in previous years and has an estimated allotment for research and development around $7.9 billion (Pagnattaro‚ 2005). Currently involved in a legal battle originating from allegations that the company unethically pursued clinical trials in an
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Ethical and Unethical issues about Coca Cola http://www.bigbrummie.co.uk/ The company has come under fire in the last few months for the way in which its workers are treated in Guatemala. On February 25‚ 2010‚ Coke was sued by those Guatemalan labourers‚ who claim that they‚ “endured a campaign of violence” from the people who worked for the bottling or processing plants owned by Coke. (Unethical) In 1998‚ Coca-Cola set up a bottling plant in Perumatti in the southern state of Kerala. Since
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TABLE OF CONTENTS I. Executive Summary II. Current Marketing Situation Analysis A. Industry Study B. Current Product/ Brand Situation C. Other Significant Information III.SWOT Analysis IV. Goals and Objectives V. Marketing Mix Strategies and Programs I. Executive Summary This Direct Marketing Plan paper features a sanitary engineering firm‚ AJM Lara and Associates. This paper shows the competitiveness of the firm and the different strategies that can be applied to
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Current Ethical Issue in Business Paper Current Ethical Issue in Business Recently the scooter store founded in 1991 has had setbacks that led the company in laying-off 1800 employees. Later that week some 300 employees where brought back to continue working for the company. The scooter store serves some 700‚000 senior citizens and individuals with disabilities by providing their customers with mobility. The scooter store is the nation’s largest suppliers of power wheelchairs and scooters. Recently
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Ethical issues: 1) Ethical issues and society: The selling of addictive product such as tobacco‚ cigarettes. Most people think that the selling of such harmful products is unethical. However‚ there are also some people think otherwise. The pros defend their point of view based on the fact that such products enhance their pleasure and reduce their stress. (Ex: cigarettes help reducing stress at work for people who have to work long hours) On the other hands‚ the cons are against it
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Journal article report An experiential‚ social-network based‚ approach to direct marketing By Palmer Adrien Mainstream print and broadcast media have faced major challenges in the recent years‚ with many newspapers facing closure and television channels suffering shortfalls in revenue. Audiences and attention is shifting to online channels. The proliferation of low-cost internet access opened up opportunities for companies to deal directly with millions of individual customers in a way that was
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