Enterprise has become the most profitable car rental company in the United States because of the exceptional customer service they provide. They have been the front runner for a very long time and with the current approach they are implementing‚ they can maintain this for years to come. The human resources management is what sets them apart from the rest of their competition. One thing that changes the way their employees perform on a daily basis is the way their employees are paid based upon customer
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and benefits strategy for Holland Enterprises. Introduction: Holland Enterprises Inc is a large firm with about 3‚500 employees. However‚ the company is facing a huge problem in terms of its human resources as records show that the company has lost over 25% of its workforce since 2007. Exit interviews of leaving staff members show that most of the employees have resigned because of their perception that the compensation and benefit system at Holland Enterprises is very unfair and uncompetitive
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BUS 611: Enterprise Rent-A-Car Case Questions 1. Rental car companies provide the use of a car for their customers‚ but what did Enterprise do to create a unique rental experience? How has Enterprise established a competitive advantage over its competitors? All companies provide customers with a car to drive but Enterprise took a unique approach to the car renting experience. Although Enterprise is the largest and possible most well-known rental car company‚ they focused on giving each customer
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Rent Control in New York: An Economic Analysis Rent control refers to laws that limit the amounts of rent and the amounts that rent can be increased in any year. There is no statewide rent control in the US‚ and all the rent control laws and regulation are passed by cities. Most of the cities with rent control are located in New York‚ California‚ and New Jersey. Washington‚ D.C. also has rent control. Rent control first appeared in the United States in the early 1900s as a way of dealing with
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1970s‚ rent control was first imposed in New York city‚ and then in many states as Los Angeles‚ San Francisco‚ Washington D.C.‚ Boston‚ Atlantic City‚ and New Jersey (Baird 1980‚ p.54). Before the United States‚ the rent control had been introduced in Malaysia in 1966 (Atsumi 2003‚ p.29). The definition of rent control is the governments fix the price of rental below the free market price (Brimmer 1980‚ p.55). Some landlords take advantage from the rising demand in housing and push the rent higher
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THE INFLUENCE OF INTERNAL MARKETING ELEMENTS ON BRAND IMAGE OF SELECTED CAR RENTAL COMPANIES IN SOUTH AFRICA STUDENT NAME XXXXXX (student number) Thesis submitted in fulfilment of the requirements for the degree PhD in Marketing Management in the Faculty of Management at the University of Johannesburg JOHANNESBURG September 2009 Supervisor: Prof xxxxx Co-supervisor: Dr yyyy Table of contents ____________________________________________________________________________
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1. EXECUTIVE SUMMARY Current Look The Car Magazine is one of the largest selling specialist or male interest magazine in South Africa. Approaching 50th Anniversary‚ Car Magazine enjoys and average readership of about nine hundred thousand readers per issue In the fifty years which is a significant mile stone for the local magazine‚ Car Magazine has only had five different editors which is indeed and unusual turnover for the fast moving publishing industry. This signals stability as a positive
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Smart USA Marketing Plan Smartfortwo Megan Barnett‚ Johnathon Bish‚ Nathan Downes‚ and Hannah Loyd DeVry University‚ BUSN 319 April 6‚ 2009 Introduction and Mission Statement What seems to be the trend in today’s market and what some are already practicing is the “green” life style. There is a need to create a product that can adhere to this lifestyle in a way that helps the planet‚ can be done safely and in style‚ with effortless routine‚ while clearly stating that you are contributing to the
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success in the local car rental market? It’s hard to believe that Avis/Hertz would be able to replicate Enterprise’s success (at least in the near term) in the local car rental market. Given their current dominance in the market‚ relationships with auto shops/dealerships/insurance companies‚ and reservation system’s direct interface with insurers‚ Enterprise is the most well positioned car rental company for discretionary and insurance repair/replacement rentals. Dominance - Enterprise initially sacrificed
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To Rent or To Buy Should you rent or buy a house? This is an important question. There are some good reasons for renting a house. First‚ it is flexible to move. When you change your job which is far away from your current house‚ you can move out and rent another house near your new work place. Just bring your personal belongings to the new house with you. Second‚ the rental fee includes everything. That is electricity‚ water‚ TV cable‚ Internet‚ garbage charges. If there is any damage such as a
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