experience and built up a lot of knowledge. They usually only have 1/2 branches and have a loyal customer base in their local area. Also they are independently owned. They are usually found in the back streets rather than on the high street or in shopping centres. An example of an independent agent is fails worth travel. The role of an independent travel agent is to sell holidays; they give advice on destinations and provide excellent customer service to their customers in hope of building up repeat
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1.0 INTRODUCTION E-RETAILING Online retailing (also known as B2C or business-to-consumer e-commerce) is basically a Web-enabled interface between your company and your target consumer for selling products and services on the Web with the facility of online payment. Online retailing is the most famous and challenging innovation for the retail industry since the last two decades. It offers a new kind of distribution channel and unique options of collecting customer data and analysing buying patterns
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Abstract: E-Gift Shoppy is a very important feature used in e-commerce to assist people making purchases online‚ similar to the US English term ‘shopping cart’. The business-to-consumer aspect of electronic commerce (e-commerce) is the most visible business use of the World Wide Web. The primary goal of an e-commerce site is to sell goods and services online. E-commerce is fast gaining ground as an accepted and used business paradigm. More and more business houses are implementing
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o How has technology changed the role of retail managers? o How has the technology improved retail management‚ not just how technology has improved? Provide specific examples. o What‚ if any‚ are the downsides to the technology that may present challenges to the retail manager? Effectiveness of Technology Consumers have many choices when deciding where to purchase their goods. While retailer managers are deciding how to win the consumer’s business and increase revenue‚ they are also constantly
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Two ways of shopping As current society has become increasingly commercialized‚ the ways of shopping has been more varied. Among them‚ there are two major ways of shopping include shopping online and shopping at stores. Such is the case with shopping on EBay and shopping at Wal-Mart. Both EBay and Wal-Mart offer after-sale services for goods and excellent quality of their products. Beyond this similarity‚ the prices of goods and the time of delivery in these two companies are different.
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A Measure of Service Quality for Retail Stores: Scale Development and Validation Pratibha A. Dabholkar Dayle I. Thorpe Joseph 0. Rentz University of Tennessee‚ Knoxville Current measures of service quality do not adequately capture customers ’perceptions of service quality for retail stores (i.e.‚ stores that offer a mix of goods and services). A hierarchical factor structure is proposed to capture dimensions important to retail customers based on the retail and service quality literatures
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Introduction RETAIL MANAGEMENT The word ’retail’ is derived from the French word ’retailer’ meaning ’to cut a piece off’ or ‘to break bulk’. In simple terms it involves activities whereby product or services are sold to final consumers in small quantities. Although retailing in its various formats has been around our country for many decades‚ it has been confined for a long time to family owned corner shops. Retail marketing is an essential component of an overall marketing
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the people who use the internet to purchase goods online‚ but that there are still some reasons for which consumers are reluctant to buy online. The attitudes of people toward the purchase online are different in Pakistan. The purpose of this study is to review the factors felt reservation of consumers in online shopping. The main objective of this research is to study‚ especially what are factors affecting the consumers directly for online shopping. To this end‚ a survey was conducted and the 120
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INDUSTRY PROFILE Food Retail in Europe Reference Code: 0201-2058 Publication Date: June 2010 www.datamonitor.com Datamonitor USA 245 Fifth Avenue 4th Floor New York‚ NY 10016 USA t: +1 212 686 7400 f: +1 212 686 2626 e: usinfo@datamonitor.com Datamonitor Europe 119 Farringdon Road London EC1R 3DA United Kingdom t: +44 20 7551 9000 f: +44 20 7675 7500 e: eurinfo@datamonitor.com Datamonitor Middle East and North America Datamonitor PO Box 24893 Dubai‚ UAE t: +49 69 9754 4517 f: +49 69 9754
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References: Krotz‚ J. (n.d.). If You Want To Sell Online. Fox Business. Sprung‚ T. (n.d.). Brand Papers. Retrieved from Brand Channel website: http://www.brandchannel.com/papers_review.asp?sp_id=1222 Tauber‚ E. M. (Ed.). (2012). Brand Extension Research. Retrieved from http://www.brandextension.org/
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