International Business Environment Assignment: Questions & Answers Prepared for: Dr. Abu Yousuf Md. Abdullah Professor Course: International Business Environment Prepared by: Asif Iqbal Section: A Roll: 35 BBA 19th Batch Institute of Business Administration‚ University of Dhaka September 5‚ 2013 Why Is International Business Important? International business is important as it gives businesses greater scope to sell the goods or services they produce. When
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THE ANTECEDENTS OF THE THEORIES OF INTERNATIONAL BUSINESS History and Background International business is a broad term‚ collectively used to describe all commercial transactions (private‚ government and semi-government) that take place between two or more nations. International business is a newly coined term‚ but the concept is quite traditional. Actually‚ the term international business is derived from “international trade”. In ancient days‚ producers of a country used to export their surplus
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On 12 October 1937‚ Malayan Airways Limited (MAL) was born. On 2 April 1947‚ MAL took to the skies with its first commercial flight as the national airline. Driven by a young and dynamic team of visionaries‚ the domestic carrier turned into an international airline in less than a decade. With the formation of Malaysia in 1963‚ the airline changed its name to Malaysian Airlines Limited. Soon after‚ Borneo Airways was incorporated into MAL. Within 20 years‚ MAL grew from a single aircraft operator
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Marketing Plan terms of sale – conditions of a sale that stipulate the point at which all costs and risks are borne by the buyer INCOTERMS – universal trade terminology developed by the International Chamber of Commerce. 13 trade terms that describe the responsibilities of the buyer and seller in international trade. FOB (free on board) – pricing policy in which risks pass from seller to buyer at the factory door; U.S. Equivalent of ex-works. Means all costs and risks from that point on are borne
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Case study on the topic of Business Ethics: Key employee (Based on real facts‚ names of people and name of the company are changed) “Mirax” is a well-known constructional company in Vilnius‚ Lithuania. The firm is made up of 100 unskilled workmen‚ 12 first line supervisors and 6 higher level managers‚ stuff of 20 office personnel and the president Evaldas Vanagas‚ who established “Mirax” company 7 years ago. Juozas Marcinkenas came to the company 5 years ago‚ when he was the third year
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Chapter 3- Emphasizing Cultures‚ Ethics and Norms Learning Objectives 1. Where informal institutions come from? 2. Define culture- 4 main categories (language‚ religion‚ social structure‚ education) 3. Cultures systematically differ from each other 4. Importance of ethics and combating corruption 5. Norms with strategic responses when forms deal with ethical challenges 6. Debates- culture‚ ethics and norms 7. Implications for action Opening Case- Cartoons that Exploded Sep 2005- ‘Jyllands
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and diversify simultaneously –Best companies will avoid trap of focusing on country as the primary segmentation variable International Marketing- is the performance of business activities designed to plan‚ price‚ promote‚ and direct the flow of a company’s goods and services to consumers or users in more than one nation for a profit. •An entry strategy into international market should reflect on analysis –Market characteristics •Potential sales •Strategic importance •Strengths of local resources
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political risk‚ economic risk‚ business risk cost and firm’s strategy plays a key role in determining the entry mode. 9.2 Basic Entry Decisions • Which foreign markets • Time of Entry • Scale of Entry and Strategic Commitments 9.3 Entry Modes in Brief I) Exporting Exporting is a business model where goods are produced in one country and shipped through distribution channels to another country’s economic market. Companies often use this international market entry strategy to reduce
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Understanding International Business Environments Understanding the dynamics of the international business environment is a complex process because there are so many factors that can impinge the success or otherwise of an international business. The business environment is changing and its volatility is increased by the threat of competition and changing business culture. Most importantly‚ as MNCs venture into new and unknown grounds‚ they have to carefully consider respective countries’ risks
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Coca Cola: International Marketing Mix INTRODUCTION: This scope of this essay is to discuss the international marketing mix of Coca Cola‚ which is one of the biggest brands in the world. The debate between the global standardization and local adaptation of the marketing mix has been going on for more than four decades without a resolution (Agrawal‚ 1995) and globalization trends starting in the early 1980’s has further fueled the debate (Jeong‚ 2000). This has led the global companies to make the
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