|Study |Key Points/Things to remember |Evaluation | |Social Psychology |=one sided celeb relationship/target individual unaware of|Schiappa etal meta anal say loneliness not| |Explanations |existence of person – few demands/criticism and rejection |sole cause of P.R+ similar 2 self/fit | |Parasocial - |compared to IRL relations – celeb fills in space of |celeb more like 2 form P
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Seth Rogen and Alzheimer’s Awareness Advertisement The print advertisement I chose was the Alzheimer’s Awareness ad that Seth Rogen appeared in. (see attached ad) Seth Rogen is a great fit for this ad due to his social recognition and little know that he has a direct link to the disease. His wife of two years mother has the disease and has had it for years. As he stated on CNN “"I think until you see it firsthand‚ it’s kind of hard to conceive of how brutal it is." Therefore even though a
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A Rumor of War: The Changes of a Solider The Vietnam War was seen by all as horrible and by many‚ senseless. War has the ability to change people‚ countries‚ and even the harmony of the planet. After the Vietnam War’s end‚ many Americans didn’t want to hear or speak about the war. Many of the citizens in America wanted to forget it ever occurred. The United States had lost their invincibility to their negligence; the nation believed it could do anything. They especially thought they could end
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Running Head: DISCUSSION BOARD 1; RUMOR MILL DB1; Rumor Mill Martin Peters Liberty University 04/22/2012 Rumor Mill Definition: The Rumor Mill is considered an informal channel of communication and it is inevitable in an office environment of three or more people (Satterlee‚ 2009). Rumor has also been defined as information that is not verified‚ is of local or current interest‚ and is primarily intended for belief (Pleis‚ 2009). Summary: The article
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Teens and Celebrities Teenagers often turn to their favorite celebrities for guidance in their every day lives. Celebrities have become more mainstream role models for teens as their images and lifestyles are normally splashed across television‚ movies‚ magazines and all throughout pop culture. Teens that try to emulate their favorite celebrities may select good role models or bad ones that can be positive or negative for teens. Problems with teens linked to celebrities include: • Teen behaviors
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Celebrities are used in advertising around the world. The right celebrity‚ used in the right way‚ can undoubtedly be a powerful brand asset. But using a celebrity is no guarantee of effective advertising; overall‚ there’s very little difference between the performance of ads with celebrities versus those without. And there are pitfalls to using celebrities. To gauge whether a celebrity is right for your brand‚ you need to establish whether they are known‚ whether they are liked‚ and what they stand
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About celebrity worship Good morning‚ everyone! Today my topic is about celebrity worship. Do you worship any celebrities? I think the answer will probably be yes. Nowadays most of us have their own idols. Whether the people of our affections are movie stars‚ athletes‚ or politicians we are hungry for information about them. We want to know what they are saying‚ what they are wearing‚ where they are going and whom they are with. Moreover‚ we mock their actions and want to become one of them who
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Submitted by: Anusha Arun M.Des 2nd sem Celebrity Endorser Influence on Attitude towards Advertisements and Brands Abstract The research paper was written by Bahram Ranjbarian Associate Professor of Management‚ Zahra Shekarchizade‚ Zahra Momeni‚ Master Students of Business Management from The University of Isfahan‚ Iran. The research was conducted in Iranin 2009 and was published in European Journal of Science in 2010. This study aims to analyze the celebrity endorser influence on attitude toward
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Do you think celebrity activism is a positive or negative thing? That’s the question. To me‚ I think celebrity activism has a very positive effect on society and should become more popular. More celebrities should become activists because activists have a long successful history‚ celebrity activism helps draw attention to all different kinds of issues & activism gives celebrities an opportunity to use their wealth for the good of something greater than themselves. Celebrity activism really helps
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Angela Nguyen U.S History Per. 2 3/7/10 Caputo‚ Philip. A Rumor of War. New York: Henry Holt and Company‚ 1977. I certainly enjoyed this autobiography. After reading this book about the author‚ Philip Caputo‚ as a young man enlisted and trained so hard to become an American Marine Lieutenant in the Vietnam War‚ it gave me a whole different perspective of the war. My views of the Vietnam War are usually from the stories my family used to tell me when I was little‚ but I have never
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