1. What quotas should be set for salespeople for FY1999 given that the salespeople would be new to DigitalThink and the catalog would still be acquiring critical mass? To answer this question‚ they believed they had to make a decision regarding what a salesperson’s quota should be once DigitalThink had a full catalog of 150 courses or more. DigitialThink management believed that‚ once the company was larger and had a bigger course catalog‚ salespeople should be responsible for about 20 active
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colleagues formed a company that provided e-training and e-learning services to companies through software applications that could be brought by companies and downloaded off of the Internet by their future employees. They called this company DigitalThink. DigitalThink targets their e-training and e-learning services to companies that have many locations around the world. These types of companies include rental car companies‚ airlines‚ hotels‚ retail chains‚ banks and many more. Many of these companies
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BUS 660 Seminar Four Assignments: APPENDIX D CASE D-12: (pg.631-633) DigitalThink: Marketing E-Learning Services Synopsis: DigitalThink is breaking the mold of traditional classroom-based training by offering technology-based instruction to Global 2000 companies for their employees‚ managers‚ and customers. Trainees learn the material they need through interactive programs deployed to them by CD‚ company intranet‚ or Internet browser instead of in a centralized classroom with a live instructor
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S Y L L A B U S Sales Force Strategies and Management: MBA 698 Summer II 2006 Instructor: Dr. Mark Leach Office: Hilton 315 Phone: (310) 338-1896 e-mail: mleach@lmu.edu Course Objectives: • To examine the linkages among management of the sales function‚ personal selling activities‚ and the marketing area. • To gain an understanding of the role of the sales force in achieving of the firm’s marketing objectives. • To develop an understanding of sales practices
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Circuit City Stores‚ Inc. Prepared By: Students of Strategic Management Solomon Faizi Hanh Ly Son Nguyen Jackie Vo Prepared For: Robert Wood Professor of Strategic Management San Jose State University Bus 189 Sec 02 9 December 2002 Executive Summary Circuit City History The year is 1966 and Wards‚ a television and appliance company established in 1949‚ is hot. As the one and only giant of television‚ the company enjoys a growth rate
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transferred to their needs. There are many companies who provide e-learning courses some of them are: 3P Learning‚ Omniplex‚ Learnframe‚ Bright Wave and 2Epic group plc which is the UK’s largest e-learning provider. E-learning companies (e.g. Saba‚ DigitalThink‚ SmartForce) continue to sell on very strong revenue multiples. These high multiples‚ up to 25 times the current yearly revenue‚ are still holding firm‚ despite the downfall of dot.com companies in general (Alexander 2000). [pic] (www.askatl
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