Chapter 1—Overview of Personal Selling MULTIPLE CHOICE 1. The part of marketing that relies heavily on interpersonal communication and interaction between buyers and sellers is called _____________ a. Advertising b. Sales promotion if c. Direct marketing d. Consumer behavior e. Personal selling ANS: E PTS: 1 DIF: Easy REF: p. 4 OBJ: 1 2. Kevin is a salesperson who relies heavily on trust building. The stylus selling is known as? a. Personal selling b. Mental states selling c. Trust-Based
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1. Zappos logistics contribute to its core competency and competitive advantage Sharing Information with Suppliers Zappos has a very special relationship with all of its suppliers. Through every interaction they work to WOW them by not only being great business partners but Zappos shares all of their inventory information with them. They developed an Extranet which allows venders to see on hand inventory‚ sales and pricing and margins. This insight provides Zappos with a clear competitive advantage
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Activity 1: investigate what a business is and what businesses do. Introduction: My Businesses. I was asked to choose two businesses which one has to be local and the other has to be national. For this I have chosen Tesco and Sandwiches by Sue as my businesses because I can easily research about them as family and family friends work in both of the businesses‚ which means my research will be more accurate. I have also chosen them as they both have a store near to me (Tilbury Essex). I have had
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Activity 1 1. There are many different factors that affect an organisation’s approach to attract talent. The list below includes some of them. SALARY: compensation is clearly an important factor for employees and it is one of the main reason for them moving to a new job. Successful professionals appreciate generous salary because giving them a high compensation the company shows to recognize properly and appreciate their skills and competencies. WORK ENVIRONMENT: a workplace where you can enjoy
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1 Describe the McVitie’s product range. Outline the range of their different products( See website for details of their current products) McVite’s have a great product range which they sell different type and different taste of products and they are : Jaffa Cakes Digestives Medley Hobnobs Mcvities Breakfast biscuits Rich tea These products are mainly sweet product and its mainly on teenager and other people. 2 Describe the specific product features of 4 different Mc Vitae’s products (type
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Activity #1 (2 or more errors will result in 3 points) Identify whether each item would appear on the balance sheet (BS) or the income statement (IS) Cash Equipment Rent Expense Insurance Expense Accounts Receivable Supplies Expense Unearned Revenue Supplies Sales Revenue Retained Earnings Identify each item as an “Asset”‚ “Liability” or “Equity”
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Unit 4DEP (HR) Activity 1.1 Summary of the CIPD HR Profession Map The HRPM is a visual illustration of the activities‚ skills and behaviours required to be effective in an HR role. It based on information and best practice shared globally by HR professionals. Many organisations around the world now use it to benchmark their HR capability. The map is designed as follows: At the core of the HRPM are two crucial areas: Strategy‚ Insights & Solutions Develop an understanding of
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methods‚ whilst also identifying the benefits of attracting and retaining a diverse workforce. Furthermore an explanation will be given into the purpose of the induction process and how this can benefit employees as well as an organisation. Activity 1 4 Factors that affect an organisation’s approach to attracting talent 1. Salary - Salary is more often than not the most important thing when an individual is seeking new employment‚ without the correct rate of remuneration from an organisation an individual
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I am studying the CIPD level 3 qualification in Human Resources Practice to gain more knowledge across the HR sector to enable me to be more efficient in my HR position for a small business services company. I am currently the only member of staff in the HR department and have the task of structuring and implementing all human resource practices across the business. As I have a background in sales I also manage the sales office and the telesales staff. A highly researched tool that will help me to
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Resourcing Talent Activity 1 – (Report of 750 words) This report identifies and assess factors that affect an organisations approach to both attracting talent and recruitment and selection. It also identifies and explains benefits of attracting and retaining a diverse workforce‚ describes methods of recruitment and methods of selection. Factors that affect an organisations approach to attracting talent For an organisation to attract talent successfully‚ as part of the talent planning policy
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