PROBLEM : This study is focuses on the preferences of the BSBA Marketing 3rd year students on how they’re going to decide of what fast food chain they will choose in terms of: Product‚ Place‚ Price‚ Promotional Activities‚ and Service. Sub problem 1.0 what is the demographic profile of the respondents? 1.1 Age 1.2 Gender Sub problem 2.0 in what fast food chain they prefer to eat? 2.1 Jollibee 2.2 McDonalds
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some or many of us relies on getting our nourishment by buying in fast food chains. Fast food chains are store that provide meal and serving it with just minutes after we made our order. Buying in fast food chains saves us time in cooking and some of us also think that we save extra money in cooking food for us. Fast food chain are also available anywhere we go. Some of this fastfood chain also operates in 24hours basis. So there would be an advantage on the part of the customer to fill their stomach
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survey is regarding fast food. I wanted to know why people eat fast food and if nutritional choices have an affect on people’s mental and physical health. My hypothesis is that those who eat fast food do so due to time restrictions‚ convenience‚ and low cost. In addition‚ I believe that there is a correlation between eating fast food and low self-esteem‚ body image issues‚ and physical inactivity. This is important to me because I have learned through experience how food choices can have a
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EPT-Type Writing Topic Directions: You will have 45 minutes to plan and write an essay on the topic assigned below. Before you begin writing‚ read the passage carefully and plan what you will say. Your essay should be as well organized and carefully written as you can make it. As Americans add pounds‚ critics are increasingly blaming the fast food industry. Teenagers have filed lawsuits blaming McDonald’s for their health problems‚ and a public health group in California has asked the governor
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Fast Food Currently‚ most of the people depend on fast food which is easily accessible rather than cooking food at home which is a time consuming task. Fast food is the most popular food in America. Does fast food proves to be a healthy option for a daily purpose? Is fast food healthy? Being an argumentative topic this term “fast food” comes up with many questions. Fast food is a quick way of filling up your stomach but it is followed by many unknown and known disadvantages. As a peek in the
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the past people in Egypt used to eat healthy‚ freshly prepared food with their families in the home. Today however‚ many people‚ particularly young people‚ prefer to eat fast food such as hamburgers‚ fried chicken‚ or pizza. There are many problem when people used to eat fast food in present. It is dangers for health and body. There are many reasons why people used to eat fast food. There are many reasons for the popularity of fast food. One of the main Cause is the change in lifestyle. Many people
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me you probably have had more fast food than you would like to admit. Fast food is an idea that has taken the world by storm‚ being able to travel from home to Chicago‚ to Boise‚ to Atlanta or now even China and get the same food made you way! Some people blame fast food for America’s obesity and laziness problems while others could not live a day with out a Big Mac or Whopper. Fast food was originally intended to serve working class citizens at a fair price for food when they were hungry. Today
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marketing environment of fast- food industry in US and evaluates the international marketing activities of McDonald’s‚ which is considered a key player. Firstly‚ the PEST framework is used to analyse external environmental factors influencing the industry. The Porter’s Five Forces framework is utilised to analyse the competitive rivalry within the industry‚ and its attractiveness for potential new entrants. Key players and their positioning was identified using a strategic-groups model‚ mapping brand value
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TETA‐2607 Exercise 2 Part I: brief introduction of fast food restaurants The industry I selected is fast food restaurants which are also named as quick service restaurants. As a special type of restaurant‚ fast food restaurant is characterized both by its fast food cuisine and by its self table service. The majority of fast food restaurants are part of a restaurant chain or franchise operation so that each branch could be provisioned by standardized ingredients and controlled by unified
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Fast Food Is Linked to Obesity and Other Serious Health Problems Fast Food ‚ 2009 Seth Stern is a staff writer at The Christian Science Monitor. Despite the fact that nutritional information about fast food is readily available‚ many fast food chains are taking the blame for the rise in obesity and other health problems across the nation. Some lawyers are considering the possibility that fast food chains could be held accountable for the health consequences of eating their food. The chains could
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