A RESEARCH ON HOW DO WORLD’S TOP 10 LUXURY BRANDS HANDLE THEIR PR & MARKETING IN INDIA Assignment on research problem Dipika Sharma MFM (I Semester) [pic][pic][pic] [pic][pic] ______________________________________________________________________________________ STATEMENT OF RESEARCH PROBLEM A luxury brand is a brand for which most of products offered are luxury goods. Luxury goods in general refer to products or services which are
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‘It is the normal way people talk in India’. Today‚ English is widely acknowledged as being the ‘lingua franca’ of the modern world. This phrase refers to the adoption of English as the ‘bridging’ language among communities to allow communication between people who do not speak the same language or dialect- making it the leader in education‚ research‚ tourism and the media. However‚ in recent years‚ new competitor languages have emerged to supersede English‚ particularly in multilingual contexts such
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Cultural differences: The lifestyle and cultural difference as in the nature of the work ethics they have been following differs. Complicating Factors Product Line: Companies with large and diverse product lines have a particularly difficult job in managing the marketing/manufacturing
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celebrities‚ well-known adventurers‚ and politician were often seen in the Burberry ”check”. Burberry’s original designs and uncompromising quality even made the brand popular with British Royalty. As a result‚ the brand increasingly became a symbol of both luxury and durability. 1930‚ marketing campaign declared‚ “For Safety on land‚ in the air or afloat‚ there is nothing to equal the Burberry coat. 1955‚ Great Universal Stores Plc. (GUS)-a British holding company that ran a home shopping network and other
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MODERNITY AND WEST: HISTORICAL PERSPECTIVE. Modernity and West are two closely tied terms. We often even use these as synonyms; in place of one or the other. The reason why these two words are so closely related is that modernity is part of the new identity that the West built for itself after having found the Americas. In sociology‚ the first and foremost clues of modernity are found in Europe‚ and it has been seen that modernity developed under the banner of Europe all along‚ therefore‚ it is
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checks and balances‚ a law trying to be passed through Congress is required to be presented to the Supreme Court where they make the decision if the bill is considered unconstitutional. However‚ these powers are not limited to just bills‚ court cases between client and government can also be presented before the court where such rulings for or against the constitution can be made. A historical example would include Brown v. Board of Education where the supreme court determined it was unconstitutional
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as the foundation for making laws. Without ethics‚ there are no laws. In fact‚ ethics serve as a guiding principle for laws. It is based on these ethics that laws are created by the governments to serve as a framework to mediate the relationships between one another. They are made in order to protect the citizens. Three bodies – judiciary‚ legislature‚ and the public officials are the main bodies that create the laws. The laws have to be approved before they are enforced by the police and the military
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A partnership is really the relationship that lives between persons operating business in common in a bid to always profit. In a partnership two and twenty persons jointly own the partnership property while a company owns its assets and not its members and does not always set up to make profits. As oppose to a company who always has a written Articles of Incorporation a partnership agreement could be verbal and therefore makes is difficult to demonstrate its existence. And also‚ unlike
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for protecting ordinary citizens they felt were unexpectedly thrust into the spotlight‚ raising questions of whether reporters should have differing standards based on who they are interviewing. This requires journalists to analyze “distinguishing between procedural fairness and fairness in performance‚” as Jay Rosen told the Freedom Forum panel. Just because a journalist followed all of the rules does not mean she was acting ethically to minimize harm. Though the support at the public forum was based
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From Wikipedia‚ the free encyclopedia (http://en.wikipedia.org/wiki/Fruit) Several culinary fruits Culinary fruits In botany‚ a fruit is a part of a flowering plant that derives from specific tissues of the flower‚ one or more ovaries‚ and in some cases accessory tissues. Fruits are the means by which these plants disseminate seeds. Many of them that bear edible fruits‚ in particular‚ have propagated with the movements of humans and animals in a symbiotic relationship as a means for seed
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