’Earthspite product launch’ Media Plan Period: January 1 – June 30 2011 Prepared by: Aomruthai JAINGAM BSBADV507B Develop a media plan TABLE OF CONTENTS -EXECUTIVE SUMMARY- 1 Business Description 1 Vision for the future 1 Business Goals/ Mission 2 Main Objectives 2 -SITUATION ANALYSIS- 4 Marketing Analysis 4 Customer Analysis 5 Product benefits and unique selling position 7 Health conscious/ Eco conscious 7 Competitive analysis 7 -ADVERTISING ANALYSIS- 9 Advertising strategies and
Premium Advertising Target audience Target market
Legislation and Policies Governing Confidentiality and the Sharing of Information: Data Protection Act 1998 Any organisation that holds information on individuals needs to be registered with the Information Commissioner. This is designed to ensure that confidential information cannot be passed onto others without the individual’s consent‚ or the parents or guardians consent with regard to children. Individuals also have the right to access personal data held on file about themselves‚ or in
Premium Computer security Information security Security
There are many issues which are essential to confidentiality and objective observations. Its important that you keep the observation accurate which means that it needs to be true and not made up‚ according to Beith and Tassoni "Keeping records and carrying out observations on children allow early years practitioners to pass accurate information on to parents. It means that parents can be kept informed of a child’s progress which shows them that their child is being seen as an individual and that
Premium Scientific method Psychology Knowledge
The Importance of Confidentiality in Nursing Practice This essay will discuss why confidentiality is important within nursing practice and the reasons why a registered nurse and student nurse are accountable and to whom they are accountable to in relation to patient care. It will further discuss patient’s rights in relation to law. Definition of Confidentiality‚ Bailliere’s Dictionary
Premium Nursing Law Confidentiality
Confidentiality and Workplace Ethics Confidentiality at the workplace is very important. Virtually all workplaces have information that needs to be kept confidential due to the Freedom of Information and Privacy Act. As a co-op student‚ you need to be very careful not to share any confidential information with your friends or family. The laws and regulations that support confidentiality come from our collective desire to protect the rights of the individual within our society. The desire to do what
Premium Ethics Secrecy Confidentiality
Confidentiality & Information Sharing: Much has been written about both the importance of confidentiality and information sharing‚ and people are often confused by what is meant. It can also be confusing trying to decided what it is ok to share and in what circumstances. Starting right It is helpful to start any professional relationship by telling people what you mean by confidentiality‚ and in what circumstance you might need to share information with colleagues or those outside of the organisation
Premium Sentence Confidentiality
Mayfair Afiah Aboagyewah Prof: Daniel Hedden Kaplan University Bioethics 280 -02 Reflection Paper 10 /8/2010 Much debate has been put forth in public and private about the importance of confidentiality in the health care systems and how to protect and prevent it from landing in the wrong hands. Many patients and clients does not feel like their medical health and conditions are been kept safe in their health providers care. So many security bleach has happen in numerous
Premium Patient Physician Law
provider/patient relationship. The health-care provider is obligated to follow the standards set forth in The Hippocratic Oath‚ which is the basis of confidentiality guidelines. Furthermore‚ A patient expects that the health-care provider will be ethical and follow the correct guidelines and policies when maintaining confidentiality. In the United States confidentiality of health information is a major concern and is protected under the law. Only a patient has a right to control how their patient information
Premium Health care Medicine Health care provider
Reaction Statement 2: Confidentiality Do therapists bear the duty to use reasonable care in order to warn a third party of foreseeable danger? The majority opinion in the Tarasoff case is more ethically sound. The strongest argument against my opinion is that by imposing that a doctor has the duty to breach confidentiality in order to warn a third party of a potential threat can greatly impair treatment. The most important factor in ensuring that a patient receives successful treatment is
Premium Ethics Patient Morality
intrigues this learner the most is Confidentiality. Confidentiality‚ which is equally important to a client’s right to privacy‚ is at the core of effective therapy; furthermore it is the counselor’s ethical duty to protect private client communication. As has been noted by Corey‚ Corey‚ Corey‚ & Callanan‚ (2014). AMERICAN COUNSELING ASSOCIATION (2014). At the creation and throughout the counseling process‚ counselors inform clients of the limitations of confidentiality and seek to identify situations
Premium Ethics Psychology Business ethics