their components. List the major types of e-marketplaces and describe their features. Describe electronic catalogs‚ search engines‚ and shopping carts. Describe the major types of auctions and list their characteristics. Learning Objectives Discuss the benefits‚ limitations‚ and impacts of auctions. Describe bartering and negotiating online. EC ACTIVITIES AND MECHANISMS The EC trading activities are divided into six categories. Each activity is supported by one or more EC
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our culture. 5.1) Explain the social implications of e-commerce on society. The implications that need to be explained are: • bricks and clicks e.g. high street stores having an e-Commerce facility • advantages to customers e.g`. 24/7‚ shopping from home‚ access to goods globally • disadvantages to customers e.g. card details stolen‚ products not as described‚ delivery issues • Isolation/lack of social interaction • customer service e.g. ease of ordering‚ delivery • keeping up with
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SUMMER PROJECT REPORT SUBMITTED TOWARDS THE PARTIAL FULFILLMENT OF UNDER GRADUATE DEGREE IN BUSINESS ADMINISTRATION Topic: Internet Retailingwith case study | SUBMITTED BY: AISHWARYA AGARWAL BBA (2012-2015) Roll No. : C-08 AISHWARYA AGARWAL A3906412339 BBA G (2012-2015) AISHWARYA AGARWAL A3906412339 BBA G (2012-2015) FACULTY GUIDE Mr. VIVEK AHUJA ASSISTANT PROFESSOR FACULTY GUIDE Mr. VIVEK AHUJA ASSISTANT PROFESSOR CERTIFICATE OF ORIGIN
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Value Creation of Amazon 1 Introduction With the development of technology and economic globalization‚ the lives of people have been enriched and online shopping is becoming the first choice of the majority. Amazon Company is an online retailer which has the most varieties of goods in the world. This report would introduce the Amazon’s background first‚ following with the discussion and analysis of Amazon’s strengths and weaknesses as well as its opportunities and threats. At last‚ this paper
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Royal holloway university of london (ma marketing) | The Consumers’ Perception of Tesco‚ Sainsbury’s and M&S Brand Image to Explore Marketing Strategies | | | Candidate Number: 1304246;1303209;1307666;1304762;1303944;1308328 | 2012/12/3 | Abstract As supermarkets’ multidimensional operations go deep into human beings’ daily livings‚ the report is going to observe the difference and similarity tactics of supermarkets‚ and how the images in six different attributes of supermarkets
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At a glance: This report looks at the key value propositions of the website http://www.hm.com and how it fares against its competitors in its online multichannel strategy. The report recommends the following changes to keep the costs down and serve its customers better. Provide online retailing to countries where the option is unavailable‚ especially US. Ask for gender of the customer during profile creation so that they have targeted advertisements about specific products in the home page
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extend my hearty wishes to all those involved for their outstanding effort and immaculate execution. P Murari IAS (R) Advisor to President‚ FICCI‚ New Delhi 4 PwC Contents 08 Setting up shop 14 33 44 45 The extravaganza The high price Conclusion Retail success stories from Tamil Nadu The Indian Kaleidoscope: Emerging trends in Retail 5 Executive summary Though‚ the monsoon in India may be deficient but it is raining deals and discounts for the Indian consumers. To attract customers
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....................................................................................... 11 2.1 Impulsive buying behavior ................................................................................................... 11 2.2 The antecedents of online impulsive buying behavior ........................................................ 14 2.2.1 The Mediating role of Perceived Enjoyment................................................................. 17 2.2.2 The role of Perceived Usefulness
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in July 1995 by Jeff Bezos. The firm offers online shopping services and partnership opportunities such as online search for books‚ music and video items. The products that they sell include an array of audio‚ video and book titles. Amazon has one of the widest selections and employs international shipping to virtually every corner of the globe in just a few days. Amazon’s focus is having the biggest selection of free-electronic greeting cards‚ online auction and millions of books‚ CDs‚ videos‚
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Blog. Web. 21 Sept. 2012. Lee Valley. “About Us.” Lee Valley & Veritas. N.d. Web. 21 Sept. 2012. National Gardening Association. “Garden Market Research.” National Gardening Association. N.d. Web. 21 Sept. 2012. Pew Research Center. “Generations Online in 2009.” PewResearchCenter Publications. Pew Research Center‚ 2009. Web. 21 Sept. 2012.
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