IACOCCA: AN AUTOBIOGRAPHY The book‚ Iacocca: An Autobiography‚ has been written by lee Iacocca (co-authored by William Novak). Lido Anthony Iacocca famously known as "Lee" Iacocca was born on October 15‚ 1924 and is an American industrialist and the author of one of America’s success stories‚ who managed to turn around a dying Chrysler in the 80s was a phenomenon in that period of time and his autobiography was one of the best-sellers. He is the author and Co-author of several books like‚ Iacocca:
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Lee Iacocca Lee Iacocca‚ born Lido Iacocca on October fifteenth 1924‚ was the son of an Italian immigrant named Nicola Iacocca. He had one sister named Antonette. The family lived in Allentown‚ Pennsylvania. His father was some what of an entrepreneur in the food service industry. The family business was called the Orpheum Weiner House in Allentown‚ Pennsylvania. The company is still standing today‚ operating under the name Yocco’s‚ his uncles’ are still making hot dogs for the public
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campaigns. This initial introduction was followed by extreme press exposure of his subsequent termination from Ford and at this point in time nearly everyone has heard of his almost heroic efforts to save the Chrysler Corporation from bankruptcy. What most individuals do not realize is that Iacocca was a four year student of human psychology and that his leadership style can in part‚ be attributed to this background. He has been proclaimed as the embodiment of an effective modern leader and a marketing
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CHRYSLER SYNOPSIS On April 30‚ 2009‚ Chrysler Motors‚ the third largest automobile manufacturer in the United States‚ filed for bankruptcy protection under Section 363 of Chapter 11 of the U.S. bankruptcy code in the Manhattan Bankruptcy Court along with its 24 wholly-owned U.S. subsidiaries. Included in the bankruptcy filing for Chrysler‚ it announced that they had established a global strategic alliance with Fiat SpA. The plan for Chrysler was to provide the public with a new face to the
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Lee Iacocca is a transformational leader who took over Chrysler when it was on the brink of bankruptcy in 1978 and transformed the corporation’s culture to turn it into a profitable venture. The first turnaround With a vision of turning around Chrysler‚ Iacocca started by focusing on the three pillars of people‚ product and profits. His trait of promoting intellectual stimulation led him to first deal with Chrysler’s inefficient management. He fired a huge number of people‚ replacing them by
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“Chrysler In Trouble” MGMT 479H Chrysler started as a merger of two men‚ one of whom was having declining sales after World War 1 in the 20’s which caused him to have high debts. Walter T. Chrysler joined Maxwell Motor Corporation to help bring the company back from the high debts. In 1924 the first Chrysler was launched in the automobile market. Over the years the company introduced many different models. They also developed by the end of the 1950’s the HEMI engine along with power
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Before Chrysler merged to become DaimierChrysler AG‚ they were presented with a takeover bid of $55 per share by MGM billionaire Kirk Kerkorian and former Chrysler chairman Lee Iacocca. Kirk Kerkorian was a stockholder in Chrysler and an experienced takeover financier who apparently found Chrysler to be a good buy. Chrysler rejected the offer‚ however‚ stating that the firm was not for sale. Further‚ many Wall Street experts felt that Kerkorian could not come up with the $20 billion necessary to
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expansion since the late 1900s. This market has very successful international companies such as Mercedes-Benz‚ Lexis‚ Hyundai‚ Chrysler‚ Camry‚ Fiat‚ etc. All of these firms have held a position in the automobile industry. Even in economic hardships when demand for automobiles was decreased‚ the market did not faze them. Two firms prominent in this industry are Chrysler and Fiat which have both held successful positions in the late 1900s. Due to decreased market demand and lackluster products both
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Thiago Antonio Beuron3 Abstract American company Chrysler Corporation due to differences in the organizational cultures involved or due to a so-called ‘clash of culture’. What happens when two successful car producers with different know-how and a different knowledge background‚ different work processes‚ different product portfolios and last but not least‚ completely different corporate cultures decide to merge? Daimler-Benz and Chrysler wanted to strengthen their position during economically
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privacy‚ politeness and formality. Individualism is not conducive to a combined effort. This need for individualism as a culture affected the overall efforts to combine knowledge and skills. Daimler employees were competitive and resented the Chrysler division. Efforts and goals were not combined and there was a lack of synergy. One of the reasons for the merger was to combine their operations‚ share R&D know-how and joint sales. As a result of the lack of cooperation there were production
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