SMIRNOFF NIGHTLIFE EXCHANGE MEDIA CAMPAIGN CHAU Hong Duc Table of content I. Analysis 1. Overview 2. Significant figures 3. Why is it successful? II. Recommendation III. References I. Analysis 1. Overview Smirnoff Night Life Exchange project is an annual promotion campaign integrates series of nightlife parties‚ leading to the biggest party in the November each year‚ along with global dancing competition judged by Madonna. Initiated by Smirnoff – the 1st worldwide
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John Lewis Christmas marketing campaign This year’s advert‚ entitled “The Journey”‚ hopes to do as well if not better than its predecessor. The £6 million campaign created by Adam+EveDDB tells the story of a snowman who travels across rivers‚ mountains‚ roads and cities to get the perfect gift for the snowwoman who stands with him in the garden. * The advert could’ve been seen on channel 4 just before Christmas and then it was easily accessible on internet(facebook‚ youtube‚ etc). John Lewis
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Winston Churchill Speech‚ Blood Toil Tears and Sweat Blood‚ Sweat and Tears speech by Sir Winston Churchill May 13th 1940 On Friday evening last I received from His Majesty the mission to form a new administration. It was the evident will of’ Parliament and the nation that this should be conceived on the broadest possible basis and that it should include all parties. I have already completed the most important part of this task. A war cabinet has been formed of five members‚ representing
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Suppliers for a Local Campaign. Contents Page Introduction |Page 3 | Press|Page 4| Magazines|Page 11| Television|Page 18| Outdoor|Page 22| Transport|Page 25| Trade or High street Printers|Page 28| PR Agencies|Page 32| Advertising Agencies |Page 35| Introduction In order for the client to have the most effective advertising for their campaign ‚ they should be
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Chiderah Onyeukwu Ms. Cynthia Ofori-Dwumfuo English 103 12 September 2011 Nike + Serena = Rhetoric Nike‚ second amongst sports business brands on the planet with an astonishing value of $5.6 billion‚ effectively uses different methods in their various advertisements (Forbes.com). These methods portray Nike items such as shoes‚ backpacks‚ or other gear as desirable to the masses. Nike uses catch slogans such as “Just Do It” and “True Divers Don’t Need Water” to instill the false need for Nike products
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for organ and tissue recipients are growing‚ while potential donors choose not to donate as a result of myths surrounding the donation process. Intro I. Organ and tissue donation are issues personal to me. A. [personal example] B. [personal example] II. Demand for donor organs already outnumbers the registered donors‚ yet this demand grows everyday. III. Myths about the organ donation process deter many eligible donors from registration. Body • (TR) I would
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of the Industry Paper Aflac Duck Campaign Introduction One company which has had success over the last decade is American Family Life Assurance Company or more commonly known as Aflac (duck voice). Historically‚ Aflac was a pretty successful company but they were still missing that one piece to make them recognizable. That one thing the company needed was a face and they found it when they launched their Aflac Duck Campaign. In this paper‚ the Duck campaign strategy will be discussed along
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Marie Louis Valet 5/2/2013 Speech 07 Principles of Public Speaking The many challenges young adults face today vary greatly from peer pressure‚ to family issues and drug use or abuse. These are some of the difficult choices facing parents and young adults daily and ought to be dealt with. We often think young adults are ready to launch off into a career‚ college‚ and lively adult social scenes. When in fact today’s young adults are faced with so
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Campaign threats or implied promise of benefit? Campaign threats or implied promise of benefit? Did the employer statements constitute an unlawful threat or an unlawful promise in violation of Section 8(a)(1) of the LMRA? Why or why not? Yes‚ the employer statements were unlawful. The NLRA guaranteed workers the right to join unions without fear of management reprisal. It created the National Labor Relations Board (NLRB) to enforce this right and prohibited employers from committing unfair
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Speech 101 Hello‚ Good Afternoon fellow students‚ Professor Williams. I am here today to introduce my friend Yamilka Regalado. We had met in class during the fall 2012 semester and quickly became great friends. We shared many same interests as the term progressed. I want to speak to you guys about the topic of companionship and how important it is to our overall being. Yamilka owns two poodles by the names of Daphne and Princess. I myself own a Pomeranian name Charles. With a show of hands‚ who
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