Case Assignments Case 1: An ERP Story 1. What are the project’s main characteristics and challenges identified by Jean Roberge? 2. In your opinion‚ does the project have other characteristics or challenges that Jean Roberge did not identify but should also be taken into account? Case 2: Mrs. Field Cookies 1. Describe and evaluate the role of information technology at Mrs. Fields Cookies in terms of the following: a. IT architecture b. IT and Organization
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Case Preparation Questions Cola Wars Continue: Coke and Pepsi 1. Why is the soft drink industry so profitable? 2. Compare the economics of the concentrate business to the bottling business: Why is the profitability so different? 3. How has the competition between Coke and Pepsi affected the industry’s profits? 4. Can Coke and Pepsi sustain their profits in the wake of flattening demand and the growing popularity of non-carbonated drinks? Zara: Fast Fashion 1. How specifically
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QUESTIONS 1. Explain the importance of risk adjustment in the capital budgeting allocation process by answering the following questions. a. Explain why risk adjustments are important and how they can affect firm value. Without the correct risk adjustment the firms stock will lose value by taking on high risk projects. The firm could also be considered uncompetitive if they reject low cost/low risk projects. b. Explain how the single hurdle rate currently used by Northern Forest Products can change
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1. Why did Irving Fisher believe that stock prices had reached a permanently high plateau? 2. Why did the stock market crash in 1929? 3. Why did influential individuals like Fisher‚ Keynes and Rockefeller believe that the downturn would only be temporary? 1. What role did Bear’s culture play in its positioning vis-à-vis its competitors‚ and what role might that culture have played in its demise? 2. 2. How did Bear’s potential collapse differ from that of LTCM in the eyes of the Federal Reserve
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2. Which boarding scenario among the different ones proposed would you recommend for implementation? Why? These are some recommendations we think Southwest should implement: Putting more effort in educating customers on the boarding procedure Make sure to board families with children first As we know a lot of passenger especially new passengers are not familiar with the boarding process and this might cause delays. So by explaining them from the beginning what they can expect next or should
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Questions 1. What benefits have CEMEX and the other global competitors in cement derived from globalization? More broadly‚ how can cross-border activities add value in an industry as apparently localized as cement? CEMEX and their competitors have realized many benefits from globalization. The first of these was a reduction on tariffs associated with exporting their product. If the manufacturer has a localized facility‚ they do not have to pay export tariffs on the delivery of cement. Next
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Opening Case Questions 1. What might have happened to Apple if its top executives had not supported investment in iPods? The iPods have revolutionized the way Americans buy‚ listen and enjoy their favorite music. In just a few short clicks‚ consumers across the globe can download that "oldie but goodie" taking them "back down memory lane". However‚ the investment in the iPods was only just the beginning for Apple. It opened the door to a whole new portfolio of sleek. fun and clever technological
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Vodafone Suggested questions 1. What was the strategic and economic rational for Mannesmann’s acquisition of Organge? Did Mannesmann overpay for Orange? 2. Vodafone AirTouch proposed that each Mannesmann share would receive 53.7 Vodafone AirTouch shares‚ so that in aggregate Mannesmann shareholders would own 47.2% of the equity if the combined firm. a) Describe the stock swap. As of December 17‚ what was the market value of Mannesmann’s contribution to the combined firm? As a Mannesmann shareholder
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Discussion Case: Fidelity Investments’ Partnership with Citizen Schools 1. The evidence that I see in this case of the three kinds of corporate philanthropy discussed in this chapter is in contributions of cash‚ Fidelity contributed money to many Citizen Schools since 1998 and by 2012 they were contributing to about 22 different middle schools. With in-kind products and services‚ Fidelity offered 70 different apprenticeships to the schools in topics such as robotics‚ law‚ and financial literacy
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GROUP 5 STRATEGY Case for critical analysis Associated Newspapers Ltd (ANL)–Metro & London Lite 1. What would the SWOT analysis look like for this company? Strengths: We have specialized our market focusing in young people‚ which is hard because they do not usually read newspapers. We have also founded a new newspaper‚ which is called London Lite‚ which is mainly designed for women. We have the biggest newspapers sold in the UK‚ and we have sold
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