Chapter 5 Business Level Strategy Successful business model is the product of successful business level strategies. A successful business model can give a company competitive advantage over rivals. To craft a successful business model‚ strategic managers must determine three issues stated below: 1. What to be satisfied-customer’s needs: Customer needs are the wants that can be satisfied by the means of attributes of the products. Customers choose a product based on: A. Product differentiation
Premium Strategic management Marketing Management
Rights and duties The concept of a right plays a crucial role in many of the moral arguments and moral claims invoked in business discussions. employees argue that they have a right to equal pay for equal work; managers assert that unions violate their right to manage; nvestors complain that taxation violates their property rights; consumers claim that they have a right to know. In 1948‚ the United Nations adopted a „Universal Declaration of Human Rights”‚ which claimed that „all
Premium Rights Human rights Universal Declaration of Human Rights
Kohlberg’s Stages of Moral Development Level A Preconventional *Ages 0-9‚ behaviour motivated by the anticipation of pleasure of pain Stage #1- Punishment and Obedience *do what’s right to avoid breaking rules‚ doing the right thing to avoid punishment. Punishment overcomes the child’s mind; punishment proves that disobedience is wrong. Example (child) – A child will stop trying to take a sibling’s toy in order to avoid being sent to his room and to gain or
Premium Human rights Law Morality
P1 – Describe the promotional mix used in two selected organisations for a selected product/service. (Xbox and Apple iPhone) What is promotional mix: Promotional mix Using several different types of communication to support marketing goals which include Advertising‚ Personal selling‚ Publicity‚ and Sales promotions. Marketers to help choose these different types of marketing a firm reach its goals. Furthermore the promotional mix is a combination of methods that are used for a product or service
Premium Marketing
Assignment for Managerial Economics MGEC 514 Assignment Name: The development situation of household appliances market Assignment Number: 1 Teacher: Zhimin Tang Student Name(s): 王萍莉 Student Number(s): 0133700772 Class: 2013FT Team Number: 2 Submission Date: 2013年9月8日 The development situation of household appliances market The influence of the global financial crisis has already spread to the real economy gradually. In this depressed circumstances‚ the government issued some policy which
Premium Supply and demand Marketing Consumer theory
Business-Level Strategies There are four generic strategies that are used to help organizations establish a competitive advantage over industry rivals. Firms may also choose to compete across a broad market or a focused market. We also briefly discuss a fifth business level strategy called an integrated strategy. 1. Cost Leadership – Organizations compete for a wide customer based on price. Price is based on internal efficiency in order to have a margin that will sustain above average returns
Premium Porter five forces analysis Strategic management Complementors
The aim of this eassy is to state what is is meant by economic development and growth as while as discussing the why Zambia regardless of th........ The eassy will beginft by defining the key concepts such as economic development and growrth. It will then discuss........... thereafter‚ a conclusion based on the evidence that will be presented in this paper shall be drawn. Economic development is a normative concept i.e. it applies in the context of people’s sense of morality (right and wrong‚ good
Premium Poverty Economics Economic growth
Autonomy‚ Gender Identity‚ and Moral Development Autonomy‚ general identity‚ and moral development in later adolescence are important to personal growth and independence. Late adolescence is the time in a child’s life where they find themselves‚ and where the separation from the parental figure occurs. In early adolescence attachment is the focal point; however‚ in order to develop an individual sense of morality‚ ethics‚ and beliefs the child must separate from their parents‚ and those who have
Premium Developmental psychology Adolescence Psychology
Conceptual Model of Corporate Moral Development R. Eric Reidenbach Donald P. Robin ABSTRACT: The conceptual model presented in this article argues that corporations exhibit specificbehaviors that signal their true level of moral development. Accordingly‚ the authors identify five levels of moral development and discuss the dynamics that move corporations from one level to another. Examples of corporate behavior which are indicative of specific stages of moral development are offered. their particular
Premium Ethics Morality Business ethics
Overview Framework Project Details Results Conclusion References 2 3 4 6 9 13 15 16 Executive Summary This case study details a two-year implementation starting in 2005 during which the Pepsi Bottling Group (PBG) Supply Chain Strategy team transformed the company’s production sourcing process. Before the transformation‚ PBG’s sourcing strategy was updated annually and distributed to autonomous business unit directors. The directors decided if and how the sourcing strategy should be implemented. To address
Premium Supply chain management Supply chain IBM