BRAND AUDIT REPORT 2012 Submitted To: Sir Goher Raza Submitted by:Sagar Paryani and Sarah khan Chandio Dated: 15-12-2012 By BBA-7 TABLE OF CONTENTS PAGE # TABLE OF CONTENTS.................................................................................................... 2 CHAPTER 1 BRAND INVENTORY 1.1 INTRODUCTION ........................................................................................................
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COMPANY’S PROFILE The company that we have chosen for this assignment is Inflex Sdn Bhd. The company is a manufacturer of closed cell rubber insulation tubing and sheeting for air-conditioning‚ heating‚ and the refrigeration industry. The company also manufactures plastic polymer products. Some of the company’s products are insulation tape‚ adhesive‚ elastomeric paint‚ cutting blades‚ and other accessories. The company has more than 30 years of passion and experience in insulation manufacturing
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What is the difference between competitive advantage and comparative advantage? Answer: An advantage that a firm has over its competitors‚ that differentiates the Product or services offered by the firm and allows the firm to reduce it’s Cost or generate Higher Revenue or Margin is known as Competitive Advantage. A competitive advantage is something that a consumer views in a product or service as having higher value than the other competitors of the firm in the industry. It is an expertise that
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Starbucks Brand Audit Starbucks - Brand Audit Ranking as the 96th in Interbrand’s Top 100 Brands of 2011 list with its $3.6 million brand value‚ Starbucks is one of the most successful and highly recognized brands. In order to understand more about the underlying strategies that brings this success‚ we analyzed the brand focusing on its brand inventory‚ brand positioning‚ marketing strategy‚ consumer perceptions and competitors. Finally‚ we evaluated Starbucks’ strengths and improvement areas
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White Paper Business Solutions Private Limited White Paper on Network Performance Audit ByAbhay Shanker Data Center Consultant Catalyst Business Solution Pvt. Ltd. www.catalyst-us.com Date - 20110501 Contents Introduction 3 Network Performance Issues 3 Network Performance In Perspective4 Performance Measurements: Speed‚ Bandwidth‚ Throughput and Latency 5 Speed 5 Bandwidth 6 Throughput 6 Solution- Key Parameters to maximize the performance &
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ASOS Brand Audit Report Authors: Executive Summary This report gives a detailed insight into Asos as a brand and a company it highlights how it maintains its aggressive growth strategy and continues to outperform its competitors. Additionally it tells the story of Asos from its inception in 2000 to the present day and gives a glimpse of where it could go in the future. Key Points: * History * Financials * Brand Image * SWOT Analysis * PEST Analysis Table of Contents
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Chapter 14 Audit of the Sales and Collection Cycle Key objectives: 1. Identify the accounts and classes of transactions in the sales and collection cycle. 2. Describe the business functions and related documents and records in the sales and collection cycle. 3. Understand internal control and design appropriate tests of controls and substantive tests of transactions for sales. 4. Understanding the accounting and controls for sales returns and allowances. 5. Understand internal
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Communication‚ June 2008 The Importance of Soft Skills: Education beyond academic knowledge Bernd Schulz Polytechnic of Namibia Abstract This paper makes a survey of the importance of soft skills in students’ lives both at college and after college. It discusses how soft skills complement hard skills‚ which are the technical requirements of a job the student is trained to do. The paper exhorts educators to take special responsibility regarding soft skills‚ because during students’ university time‚ educators
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Table of Contents 1. Summary In summary‚ this report is based on the based on how the skill of effective communication can improve your writing‚ listening‚ conflict and anger management skills. It is seen that communication is the key to proper writing which is critical to tertiary education students as is required for the successful completion of a certificate‚ degree and masters. Also‚ communication can be an influential force in effective listening‚ which is important for job interviews
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Developing Management Skills‚ 8e (Whetten/Cameron) Chapter 4 Building Relationships by Communicating Supportively 1) Studies have found that productivity at work is markedly higher when relationships are positive. Answer: TRUE Explanation: This is true because positive relationships foster cooperation among people‚ so that things that get in the way of highly successful performancesuch as conflict‚ disagreements‚ confusion and ambiguity‚ unproductive competition‚ anger‚ and personal offenseare
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