• Coca-Cola
    distinguish its drink from imitations. Other companies also produced soda drinks made with kola nut extracts. In particular, the Pepsi-Cola Company and its cola of the same name (or Pepsi, for short) would become Coca-Cola’s major competitor over the next few decades. In 1894 the Coca-Cola Company opened...
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  • porter five forces
    industry the more attractive it will be to new competitors. Threat of new entrants, sources. 1)Economies of scale, 2)Product differentiation, 3)Cost disadvantages independent of size, 4)Access to distribution channels, 5)Government Policy. Threat of substitute products or services The existence of products...
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  • Pepsi Strategic Management Case Study
    PEPSI CO. CONTENTS: 1. EXECUTIVE SUMMARY 2. BACKGROUND 2.1 Brief history 2.2 Current financial status 3. MISSION STATEMENT 4.1 Mission statement 4.2 Revised mission statement 4. VISION STATEMENT 5.3 Vision statement 5.4 Revised mission statement 5...
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  • Coke Zero
    they can extend their market to absorb more customers. The major challenge is there are too many similar products exist in the market.for examples, Pepsi Max, Coke light…etc. Moreover, customers also get many other choices otherthan softdrick to buy, for examples, . i.e Sparking water, Juice….etc. To...
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  • pepsi
    Cola is a sponsor of sporting events popular and most enduring: the Olympics. In 2012, the company has provided for Olympics 23 million bottles of drinking water for 8 weeks. The Group also has a very good friendly relation with the world soccer federation FIFA, NASCARR Association Baseball and Hockey...
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  • Cola Wars Group Case Analysis
    Group Case Write-Up Cola Wars Continue: Coke and Pepsi in the 21st Century June 30, 2013 Shannon Baker Eryn Clause Nimi Krukrubo JP Suffron After reviewing the case and doing an in-depth analysis of the industry, we found that the concentrate industry is profitable for a variety of reasons....
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  • Starbucks Presentation
    generates $4 billion per year in revenue Serves more than 33 million customer each week Partners with Albertson’s, Barnes & Nobles, Hyatt, Kraft, Marriot, Pepsi, United Airlines STARBUCKS facts and figures 2 First store opened in Seatle in 1971 165 Outlet in when For Year 2002...... 13101992 initial...
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  • Pepsico Analysis
    MBA5002 - Microeconomics And Decision-Making James Slate 03/09/08 I. Executive Summary In1898, Caleb Bradham created the Pepsi Company (PepsiCo). The Pepsi-Cola Company merged with other companies (Frito-Lay, Tropicana and Quaker Foods to list a few) between 1965 and 2001 and is now referred...
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  • Marketing Plan
    |Why should a consumer Purchase Partex Beverage? |: |19 | |Comparative Advantages & Disadvantages of P.B Ltd |: |21 | |Competitors positing in Bangladesh ...
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  • Case Study
    anticipated prior to market entry? If not, could developments in the political arena have been handled better by each company? The primary barrier to Pepsi and Coca-Cola’s entry into the Indian market was its political / legal environment as a result of its history. Despite the liberalization of the Indian...
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  • Health Drinks
    study the advantages and disadvantages of these drinks. What are the ingredients of these drinks? How are they affecting every age group in the 21st century? Should they be used or not and if used in what amounts. The importance of these drinks help us to peep into their world and the drinking habits developed...
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  • Pepsi Coke Case
    the ability to purchase products of high quality. 2. Both Coca-Cola and Pepsi are not allowed to establish their own brands. The Indian government mandated that the Pepsi’s products should be promoted by using the name “Lehar Pepsi”. CocaCola needs to join with Parle and change their name to “Coca-Cola...
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  • Hjhjjj
    discovery of the pesticide residue, the Indian Government banned Coke and Pepsi products. Thus, Coca-Cola stock dipped $5 in the New York Stock Exchange. Pepsi and Coke’s response to the accusations were denying CSE’s validity. Pepsi conducted their own tests independently and results showed no detectable...
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  • Coca Cola Business Factors
    revenues, whereas its largest competitor, Pepsico, is 43rd with $65.4 billion in sales. Pepsi’s soft drink brands include Pepsi, Mountain Dew, and their diet alternatives. Pepsi also sells Tropicana orange juice, Gatorade sports drink, SoBe tea, and Aquafina water. The company also owns Frito-Lay, the...
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  • Porter Five Forces Analysis
    industry the more attractive it will be to new competitors. Threat of new entrants, sources. 1)Economies of scale, 2)Product differentiation, 3)Cost disadvantages independent of size, 4)Access to distribution channels, 5)Government Policy. Threat of substitute products or services The existence of products...
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  • Disadvantage of Softdrinks
    over soft drinks recently amid evidence that they may cause serious cell damage. Research from a... Premium We Need Drinking Water And Not Coke And Pepsi In Rural India water is not there, but because of aggressive marketing the products of the soft drinks major have reached these...
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  • Business Market
    [pic] YEH DIL MANGEY MORE…….. AHAAA!!!! In The Name Of Allah, the Most Merciful and the Most Beneficial. DRINK MARKET FOR PEPSI Submitted to: Submitted by: Letter of Transmittal We, the assigned group members hereby submit this piece...
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  • Marketing of Pepsi
    MARKETING MANAGEMENT PEPSI INDIA Submitted By Group - 1 Chandramouli Suresh Jitenkumar Pankajkumar Patel Mehjabee Khan Shiang Ting Wong Sudharshan Rammesh Garg Vijay Maruti Patil Yasemin Hatipoglu Group Members: 1 Index Executive Summary……………………………………………………………………………………………………………..3 Part...
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  • Pepsi Diverse
    Services Pepsi Cola is one of the largest soft drinks industries which operate in Australia. The main products of the company comprises of different soft drinks brand including Pepsi, Pepsi Light, Pepsi Max, 7UP, Diet 7UP, Caffeine Free Pepsi Light, Mountain Dew. In order to promote their Pepsi brand,...
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  • Cocoa Cola
    consumers they immediately recall and recognize the brand and feel a sense of loyalty towards it. Cokes frame of reference also includes brands like Pepsi, RC, Dr. Pepper and Water. The point of parity of Coke in the beginning and today was its different taste which was a little stronger than others. And...
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