ELECTRONIC ELOQUENCE According to Borchers (2012)‚ persuaders must communicate in ways that reflect the consciousness‚ culture‚ and knowledge expectations of their audiences. Jamieson’s electronic eloquence emphasizes how persuaders adapt in the electronic age through establishing intimate relationships with the audience‚ an intimate style of communication traditionally used by females in oratory; and signifies the move of pathos. She cited the television phenomenon‚ which brings intimacy to the
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____________________________________________________________________________________________________________________ Alternating Current and Direct Current Generator Pedro Portela‚ João Sepúlveda‚ João Sena Esteves Department of Industrial Electronic University of Minho‚ Campus of Azurém‚ 4800-058 Guimarães‚ Portugal delfimpedrosa@gmail.com‚ sena@dei.uminho.pt Abstract. Spinning a wire loop within a uniform magnetic field in a convenient fashion induces a voltage between the loop terminals
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journalism Online journalism are immediate and electronic copies available on the Internet‚ it is read by navigation software Online journalism can be published in real time‚ updating breaking news and events as they happen. Nothing new here -- we have had this ability with telegraph‚ teletype‚ radio‚ and TV. Just as we gather around the TV or radio‚ so we can gather and attend real-time events online in chat rooms Online journalism also takes advantage of shifted time. Online publications can publish
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Impact of advertising Advertising may be described as the science of arresting the human intelligence long enough to get money from it’. It is the consumers who are unaware of this exploitation and become the victims of packaging. Advertising is a faÇade to the outer appearance of a product‚. It is an art to bring about the specifications of a product or service in a rather over the top way. It can be ostentatious‚ bold‚ sarcastic‚ funny‚ raunchy or downright dumb‚ but‚ nevertheless‚ we all
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Advertising * A public notice meant (a) to convey information (b) invite patronage or some other response. Inform and persuade ("stimulate demand"). From a marketing context‚ advertising could be defined as "a paid form of nonpersonal communication about an organization and/or its products that is transmitted to a target audience through a mass medium." Therefore one kind of promotional activity‚ separate from publicity (free)‚ sales promotion (not forms of communication)‚ and personal selling
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Disadvantages of the advertising Advertising is the name given to the process of commercial promotion of goods and services in order to increase its sales. It can be done by means of a number of mediums like television‚ newspaper‚ wall paintings‚ billboards‚ magazines‚ internet‚ by the word-of-mouth and in many other ways. Advertising informs the buyers about the ability of a certain product or service in the market and encourages them to buy it. However‚ some people are very keen on exposing
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BSBA III- Financial Management Credit and Collection ADVANTAGES OF CREDIT It’s convenient to use in a wide variety of place in stores‚ on the phone or online. You can manage your budget using your monthly statement with the details of all purchases. It is safer than carrying a lot of cash. You can earn prizes like rebates or points. DISADVANTAGES OF CREDIT If you make late payments‚ do not pay the balance in full‚ or exceed your credit limit‚ you will have to pay extra in fees and interest. Credit
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FINDING THE BALANCE The Aquarius Advertising Agency is a middle-sized firm that offered two basic professional services to its clients: 1) customized plans for the content of an advertising campaign‚ e.g.‚ slogans‚ layouts‚ and 2) complete plans for media such as radio‚ TV‚ newspapers‚ billboards‚ magazines‚ etc. Additional services include aid in marketing and distribution of products‚ and marketing research to test advertising effectiveness. Its activities are organized in a traditional
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1978‚ and in 1995 began several countermeasures‚ including dropping the questions regarding homosexuality and extending domestic partnership benefits to its LGBT employees. The company also hired Mary Cheney as a marketing representative and began advertising in The Advocate (an American LGBT-related newsmagazine) and at events such as Denver ’s PrideFest. The change in Coors’ policies and their marketing as well as their participation in LGBT targeted events shows just a small amount of the impact that
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Advertising to Your Emotions When a message is transmitted through the media by way of advertising‚ it can provoke many emotions in the audience. Often times advertising can strike a cord with people and reach them through their insecurities and guilt in an effort to persuade them into buying something that they believe they need. An advertisement can very easily play on someone’s emotions to get him or her interested and “hooked” into their product before the person even realizes it. No advertisement
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