RESEARCH TOPIC An In-depth-study of OTC medicine segment of Indian Pharmaceutical Industry with special emphasis on consumer behavior RESEARCH OBJECTIVES Macro objective To study the Indian Pharmaceutical Industry as a whole Micro objectives To understand the consumer’s attitude towards OTC products of the pharmaceutical industry To understand the healthcare products’ contribution and also its effects on pharmaceutical market To determine the extent to which the respondents prefer self-medication
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MENTAL RETARDATION Chapter 1 Historical Overview Introduction Pre-Independence–Changing Life Styles in India I dentification of persons with mental retardation and affording them care and management for their disabilities is not a new concept in India. The concept had been translated into practice over several centuries as a community participative culture. Changes in attitudes towards persons with disabilities also came to about with city life. The administrative authorities
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B. A. PROGRAMME APPLICATION COURSES TOURISM Convenor & Coordinator : Prof. K.V. Bhanumurthy Joint Coordinator : Dr. Abha Mathur 1 Tourism Course Objective The application course aims to familiarize the students with a brief background of tourism‚ its concepts‚ development and scope with special reference to India. Expected Learning Objectives Considering that Tourism Industry is experiencing a phenomenal growth world over‚ a student who has studied this course would
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UNIT I FOREIGN TRADE AND POLICY OBJECTIVES To give broader understanding of the foreign trade and it’s policy. This unit given students an understanding of the aspects that how the various theories explain the development of foreign trade between the nations. The main objectives of this unit are: • To analysis similarities and differences between internal and international trade. • • • To provide an overview of various theories in foreign trade. To evaluate the terms of trade between the nations
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